Growth Marketing Agency in Australia

Drawing on global expertise, YCP Interactive helps B2B and B2C clients in Australia build end-to-end growth programs that produce measurable brand outcomes.

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Why Work with
YCP Interactive

Global Presence with Local Expertise

Global Presence with Local Expertise

YCP builds tailored growth programs for Fortune 500 clients in Australia, keeping the approach targeted and accountable to business goals.

Award-Winning Team

Award-Winning Team

For Australia, our recognized team holds growth work to the same quality bar as our creative.

Creative & Tech-Savvy

Creative & Tech-Savvy

YCP combines creative thinking with advanced technology to produce growth ideas for Australia that are original and testable.

Who We Work With

Across Australia, YCP helps Fortune 500 and multinational enterprises design and run multi-channel growth strategies and campaigns

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Awards

Across the region, our work has earned numerous top awards over the years.

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Our Services

Digital Marketing

Sustainable growth comes from testing, learning and scaling what works. We bring growth playbooks from across APAC and refine them for Australian markets and goals.

Arthaland | Eluria Condominium Campaign

2023

Lazada SBD x Reckitt | Mom Squad Campaign

2023

  • SEO
  • Lead Generation
  • SEM
  • CX Strategy
  • Content Optimization

Creatives

Creative that drives growth is built to be tested. Our art directors, writers and strategists use regional insight to develop ideas that scale with Australian audiences.

Shopee Mall | Mom Approved Campaign

2023

Durex | Go All The Way Together Campaign

2023

  • Branding
  • Video Production
  • Media Planning & Buying
  • Social Media

Marketing Tech

Growth moves faster with the right systems in place. We apply automation, AI and machine learning proven across Asia-Pacific to help Australian brands scale efficiently.

Nisshinbo | Fishing Mobile App

2024

Shopee Mall | Mom Approved Campaign

2023

  • AR/VR
  • Web Development
  • AI Marketing
  • 3D Tech

E-Commerce

Online growth only lasts if operations keep up. Drawing on regional e-commerce experience, we support Australian brands from campaign launch to fulfillment optimization.

Brother x IIJAN | Code Geass x Nijisanji EN Campaign

2023

Lazada SBD x Reckitt | Mom Squad Campaign

2023

  • Ecomm Campaigns
  • Fulfilment Setup
  • Ecomm Store Dress Up
  • In-Platform Creatives
  • D2C Ecomm

Content Marketing

Content fuels growth when it moves people through the funnel. We use approaches tested across the region to deepen relationships and lift leads in Australia.

Myanmar Eurocham | White Paper

2020

  • Content Distribution
  • Content Performance Tracking
  • Content Planning

Branding

Brand strength makes every growth effort more effective. We draw on regional experience to craft Australian brands with visuals and messaging customers trust.

Megumi | Logo Rebranding

2023

  • Brand Development
  • Rebranding Strategies
  • Visual Identity

Social Media Management

Social growth comes from knowing what keeps people engaged. Our team applies regional insight to plan and run Australian social channels that build momentum over time.

Lesaffre | 50th Anniversary

2024

  • Ads
  • Reels
  • Short Video
  • TikTok
  • Instagram

Website Development

A website should grow with your business. Using development experience from across Asia-Pacific, we build responsive, secure Australian sites designed to keep improving results.

Brother | Landing Page

2023

Clawtopia | Dragon Ball & Kimetsu Yaiba

2024

  • Landing Page
  • UI/UX Design
  • Website Maintenance

What Clients Say About Us

"This team sparks change and makes things happen, one campaign at a time, not just in one area but across the APAC region. They are agile and embrace modernity to create effective and award-winning ideas."

Gucci, Reckitt APAC

"Providing our teams with deep market understanding across Asia, their insights have been crucial in developing and optimizing our regional approach."

Microsoft, Asia Pacific & Greater China Region

Meet Our Creative Team

Shingo Kasumoto

Shingo Kasumoto

CEO, YCP interactive Services Division

Past Companies:

P&G

Past Campaigns:

P&G

Eunice Maximo

Eunice Maximo

Partner & Head of Creatives ​

Past Campaigns:

Retold with Pride, Tiger, Nestle, Unilever, P&G

Awards:

Campaign Asia, Mad Stars, New York Festival, Spike Asia, Cannes Lions

Eucel Maximo

Eucel Maximo

Partner

Past Campaigns:

Coca-Cola, Mondelez, British Council

Awards:

Campaign Asia, Drum Awards, Asia CEO Awards, Coca-Cola Marketing Innovations Awards

Koma Okubo

Koma Okubo

Partner

Past Companies:

P&G, FreakOut Holdings, ACACIA, IPG Mediabrands

Mehdi Jaouadi

Mehdi Jaouadi

Partner

Past Companies:

L'Oréal, DKSH, Beiersdorf, Metro Wholesale Myanmar

Past Campaigns:

Chevron, Shell, L'Oréal

Kenneth Carsula

Kenneth Carsula

Strategy Director

Past Campaigns:

Unilever, Ooredoo, Samsung

Awards:

Campaign Asia, Mad Stars

Yukako Matsuka

Yukako Matsuka

Director

Past Companies:

P&G, Sumitomo Mitsui Banking, Global Advisory Department

Jaceline Go

Jaceline Go

Digital Marketing Manager

Past Companies:

Etihad, True Renewable Energy Inc

Past Campaigns:

Nestle, Brother

Melissa Soentoro

Melissa Soentoro

Account Lead

Past Companies:

Lazada, ShoppePay, Shopee

Past Campaigns:

Lazada, ShoppePay, Shopee

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Brief Us!

Tell us more about your project. Please fill out the form and one of our representatives will get back to you.

Growth-Driven Marketing Solutions for Australia

Growth-Driven Marketing Solutions for Australia

Australia's digital economy is among the most developed in the region, with high spend per user and audiences that are ready to buy online. YCP Interactive, a leading growth marketing agency, offers specialized digital marketing services to support business growth in major markets such as Australia.

Turning that opportunity into lasting results calls for a partner who can pair creative with measurement. YCP Interactive stands among the foremost consulting firms in Asia-Pacific, delivering innovative programs and strong outcomes for clients in Australia and across the region.

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