Strategic Marketing Agency in Australia
Drawing on global expertise, YCP Interactive partners with B2B and B2C clients in Australia to develop marketing strategies that translate into measurable brand and revenue impact.
Let's talk strategy
Why Work with
YCP Interactive
Global Presence with Local Expertise
For Fortune 500 and multinational clients in Australia, YCP builds tailored strategies designed to hold up under commercial scrutiny.
Award-Winning Team
Our regionally awarded team applies the same standard to strategy work for Australia as it does to creative: it has to perform.
Creative & Tech-Savvy
For clients in Australia, YCP brings creative thinking and technology together to produce strategies that are original and executable.
Who We Work With
YCP works with Fortune 500 and multinational companies in Australia to shape and execute marketing strategies across categories.
Awards
Across the region, our team has picked up numerous top awards for the work we deliver.
Our Services
Digital Marketing
Strong digital results start with the right plan. We pair Australian market insight with strategies proven across APAC to focus spend where it counts.
Arthaland | Eluria Condominium Campaign
2026
JTI Camel | End-to-End Digital Campaign
2026
- SEO
- Lead Generation
- SEM
- CX Strategy
- Content Optimization
Creatives
Good creative follows a clear strategy. Our art directors, writers and strategists start with your goals, then apply regional know-how to reach the right Australians.
Tiger | Ambition Program Campaign
2022
SM Supermall | First in Philippines Campaign
2025
- Branding
- Video Production
- Media Planning & Buying
- Social Media
Marketing Tech
Technology should support the strategy, not lead it. We draw on AI, automation and machine learning work across Asia-Pacific to build solutions that fit Australian businesses.
Nisshinbo | Fishing Mobile App
2024
Shopee Mall | Mom Approved Campaign
2023
- AR/VR
- Web Development
- AI Marketing
- 3D Tech
E-Commerce
E-commerce growth depends on what happens behind the storefront. Drawing on regional experience, we support Australian brands from campaign execution to fulfillment setup.
Brother x IIJAN | Code Geass x Nijisanji EN Campaign
2023
Lazada SBD x Reckitt | Mom Squad Campaign
2023
- Ecomm Campaigns
- Fulfilment Setup
- Ecomm Store Dress Up
- In-Platform Creatives
- D2C Ecomm
Content Marketing
Australian buyers reward content that's genuinely useful. We bring content approaches refined across the region, shaped to build relationships and generate qualified leads locally.
Myanmar Eurocham | White Paper
2020
Unveiling Global Trends in the Railway Industry | Nextcontinent
- Content Distribution
- Content Performance Tracking
- Content Planning
Branding
A brand needs a clear position before it needs a logo. We use regional brand-building experience to create Australian identities that customers recognize and trust.
Megumi | Logo Rebranding
2023
- Brand Development
- Rebranding Strategies
- Visual Identity
Social Media Management
Each social platform plays a different role in Australia. Our team applies regional social expertise to plan, run and refine channels that keep audiences engaged.
Lesaffre | 50th Anniversary
2024
Go Get More With Milo | Milo
- Ads
- Reels
- Short Video
- TikTok
Website Development
Your website often makes the first impression. We build responsive, secure sites for Australian businesses, guided by digital builds delivered across Asia-Pacific.
Brother | Landing Page
2023
Clawtopia | Dragon Ball & Kimetsu Yaiba
2024
- Landing Page
- UI/UX Design
- Website Maintenance
What Clients Say About Us
Meet Our Creative Team
Shingo Kasumoto
CEO, YCP interactive Services Division
Past Companies:
P&G
Past Campaigns:
P&G
Eunice Maximo
Partner & Head of Creatives
Past Campaigns:
Retold with Pride, Tiger, Nestle, Unilever, P&G
Awards:
Campaign Asia, Mad Stars, New York Festival, Spike Asia, Cannes Lions
Eucel Maximo
Partner
Past Campaigns:
Coca-Cola, Mondelez, British Council
Awards:
Campaign Asia, Drum Awards, Asia CEO Awards, Coca-Cola Marketing Innovations Awards
Koma Okubo
Partner
Past Companies:
P&G, FreakOut Holdings, ACACIA, IPG Mediabrands
Mehdi Jaouadi
Partner
Past Companies:
L'Oréal, DKSH, Beiersdorf, Metro Wholesale Myanmar
Past Campaigns:
Chevron, Shell, L'Oréal
Kenneth Carsula
Strategy Director
Past Campaigns:
Unilever, Ooredoo, Samsung
Awards:
Campaign Asia, Mad Stars
Yukako Matsuka
Director
Past Companies:
P&G, Sumitomo Mitsui Banking, Global Advisory Department
Jaceline Go
Digital Marketing Manager
Past Companies:
Etihad, True Renewable Energy Inc
Past Campaigns:
Nestle, Brother
Melissa Soentoro
Account Lead
Past Companies:
Lazada, ShoppePay, Shopee
Past Campaigns:
Lazada, ShoppePay, Shopee
Brief Us!
Tell us more about your project. Please fill out the form and one of our representatives will get back to you.
Strategic Marketing Experts Driving Growth in Australia
Australia is one of the region's most sophisticated marketing environments, with high digital adoption and buyers who compare closely before they commit. YCP Interactive, as a strategic marketing agency serving Australia, provides full-service digital marketing built around that reality.
Succeeding here takes more than channel execution. YCP Interactive brings the strategic depth of a leading Asia-Pacific consulting firm, with planning and measurement tuned to the Australian market.