
YCP in Numbers
With Asia projected to account for
52%
of global consumption growth by 2030*, organizations must leverage expert market sizing for informed entry.
Source: World Economic Forum, 2024
Navigate and Succeed: Asia Market Sizing at Your Service
In Asia, various industries are in constant evolution, demanding precise and efficient Market Sizing strategies. The fierce competition and dynamic markets make it crucial for companies to gauge their potential customer base accurately.
YCP excels in providing reliable Market Sizing services to meet this need. We employ advanced methodologies to ensure companies can make informed decisions rooted in robust market data and insights that support sustainable growth.
Our experienced team works closely with clients, using tailored Market Sizing solutions to help them identify opportunities and set realistic business objectives, ensuring they remain competitive in Asia's fast-paced economic landscape.
Our Industries












Dominate Asia Through Market Sizing
High Market Demand for Sizing Services in Asia
- In Asia, demand for market sizing services is set to grow by 12% in upcoming years, indicating the increasing necessity for accurate market assessments.
- These numbers highlight growing opportunities for market sizing firms in providing improved technological solutions specifically tailored to Asian market needs.
Competitive Edge Required to Capture Market Potential
- The competitive landscape in the Asian market is pressuring missed opportunities, specifically as only 58% of businesses currently utilize comprehensive market sizing services.
- Isolation of untapped sectors and targeted strategies using advanced market sizing offers significant growth potentiates within a laggard industry.
Expanding Business Goals Through Data Insights
- With an expected annual growth of 8% in the analytics sector, leveraging data insights becomes increasingly critical for informed business decisions.
- Embracing data-driven approaches using market sizing expertise helps identify accurate growth trajectories and adjust to dynamic market expectations effortlessly.
Doubling Revenue via Accurate Geographic Sizing
- The diversity in the Asian market represents an interior income bolt, allowing companies to aim towards doubling revenues; striking effect is evident to those nearing market fulfillment.
- Hence, precise geographic market sizing reinforces execution capabilities giving revenue-customized granular action to penetrate less competitive niches effectively.
Our Clients
We have worked with more than 2000 companies throughout various industries.







What Our Clients Say About Us
"Johnson Controls Power Solutions engaged YCP in early 2017 for a critical market intelligence project on the demand and technology trends for automotive batteries in targeted Asian countries. Given the high technical complexity and sensitivity of the task, YCP has once again met our very high expectations. Their research enabled us to create a more informed strategy for growth in the Original Equipment channel in Asia. The YCP team performed to the highest level of professionalism and competency in this challenging B2B research project. Their understanding of our specific needs and reliable delivery convinced us that we had chosen the right team for the job. We are pleased with our choice of YCP for this work, and would recommend them for work across Asia."
Director, Strategy & Business Development
Johnson Controls, Inc.
"Our YCP collaboration helped us to craft an expansion path for our company in Asia. YCP provided relevant global lubricant industry insights and delivered in-depth market analysis to support our market entry strategy. YCP's strategic recommendations helped us to make key decisions for our business expansion plan in a targeted Asian country."

VP Overseas Business
Pertamina Lubricants
Results Through Expertise: Case Studies
Learn how we help clients build and implement strategies
that drive sustainable growth in today’s complex business landscape.
Market Entry and Growth Plan for Indonesia's Piping Market
Client
A global leader in advanced piping systems for buildings and agriculture
Area
Southeast Asia
Expertise Scope
Market Dynamics Analysis, Strategic Recommendations, Action Plan Development
Project Summary
Our approach included desk research and in-depth market interviews with competitors, distributors, property owners, developers, contractors, architects, and industry experts. We analyzed market dynamics, competitor activities, pricing, and distribution channels. Our team developed strategic recommendations and an action plan for the client to achieve their growth targets.
Market Study and Opportunity Assessment for Plant-Based Protein Crops
Client
Global Ingredients Solutions Provider
Area
Asia Pacific
Expertise Scope
Market Analysis and Sizing
Project Summary
We conducted a comprehensive study to identify the most attractive sources for plant-based protein crops and assess demand within the APAC market. Our approach included in-depth industry analysis, market sizing, supplier mapping, and regional synthesis, providing the client with a clear understanding of market opportunities and the competitive landscape for plant-based proteins in the region.
YCP in Media











Our Group CEO Yuki Ishida and Managing Partner Karambir Anand shared insights at the ASEAN–Japan Young Business Leaders’ Summit.

At the Asian Power Summit 2025, our Director Harika G. led a session on Asia’s evolving energy mix.

Singapore Business Review featured Karambir Anand on Singapore’s expanding solar capacity and energy challenges.
Meet Our Experts
Establish industry dominance with our experts and partners

Yuki Ishida
Managing Partner
Nationality: Japanese
Region Coverage:
Asia, North America
Past Experience:
Goldman Sachs

Naoki Arai
Managing Partner
Nationality: Japanese
Region Coverage:
Asia
Past Experience:
Japan Research Institute

Pilar Dieter
Managing Partner
Nationality: American
Region Coverage:
Asia, North America
Past Experience:
Alaris Consulting

Shingo Kasumoto
Managing Partner
Nationality: Japanese
Region Coverage:
Asia
Past Experience:
P&G

Leon Cheng
Partner
Nationality: Chinese
Region Coverage:
Asia, North America, South America
Past Experience:
EAC, DHL

Mehdi Jaouadi
Partner
Nationality: French
Region Coverage:
Asia, Europe, South America
Past Experience:
METRO AG, L'Oréal

Takahiro Okawara
Managing Partner
Nationality: Japanese
Region Coverage:
Japan, Singapore, Thailand, Vietnam, Indonesia
Past Experience:
Accenture, Rakuten

Manish Chheda
Managing Partner
Nationality: Indian
Region Coverage:
Asia, Europe
Past Experience:
Strategic Decision Group
Talk to Our Market Sizing Experts
Arrange a session with our experts to explore how YCP can assist you in addressing your business challenges.
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus

