
YCP in Numbers
Key Challenges We Address
Navigating Complex Markets with Diverse Customer Demands
- Asia’s rapidly evolving markets and diverse consumer behaviors make it difficult for companies to craft effective, future-proof strategies.
- By leveraging real-time market intelligence and proven frameworks, YCP guides companies in adapting strategies to fit Asia’s shifting landscapes.
Responding to Rapid Regulatory and Policy Shifts in Asia
- Frequent regulatory changes across Asia create uncertainty for businesses, leading to compliance challenges and increased operational risks.
- Through deep regional expertise, YCP helps companies anticipate and adapt to new policies, ensuring seamless regulatory alignment and business continuity.
Aligning Multi-National Operations for Regional Growth
- Scaling operations across various Asian markets often results in fragmented teams and inconsistent business objectives, hindering unified growth.
- YCP facilitates stakeholder alignment and robust cross-border frameworks, integrating teams and strategies for more cohesive and accelerated expansion.
Competing Amidst Accelerated Digital Transformation
- With Asia’s digital economy expanding at an unprecedented rate, companies struggle to keep up with disruptive technologies and changing market norms.
- Identifying and embedding relevant digital solutions, YCP empowers clients to enhance agility and competitiveness, seizing new growth opportunities faster.
Why Choose YCP
YCP’s deep expertise in Asia Corporate Strategy Consulting empowers organizations in Asia to navigate dynamic markets and achieve their growth ambitions. Our team stands out by leveraging rigorous data analytics, agile frameworks, and in-depth industry know-how unique to each Asian market we serve. By blending localized insights with globally recognized best practices, we create tailored strategies that address every nuance of the region—ensuring cost-effective, sustainable solutions for complex corporate challenges. Why Choose YCP for Corporate Strategy Consulting in Asia:

Cross-Market Experience
Local market insight to guide Asia-focused strategies, reducing risk and maximizing ROI for your corporate ambitions.

Portfolio-Level Expertise
Regional expertise to develop winning corporate strategies tailored to Asia’s dynamic market environments and growth trends.

Data-Driven Decisions
Proven cross-region strategies that connect Asian market insights with global best practices for sustainable corporate growth.

End-to-End Alignment
Deep regional knowledge enables us to design actionable corporate strategies tailored to Asia’s dynamic market landscape.
Partnering with YCP means engaging a committed advisor who collaborates closely with your team to transform strategic plans into tangible results in Asia. We don’t just offer recommendations; we work side by side with you to realize impactful change and measurable value. With YCP, businesses gain a steadfast partner uniquely dedicated to guiding them confidently from initial diagnosis through execution and lasting success.
Navigating Asia's expansion hurdles, businesses face a complex regulatory landscape,
57%
of companies identify compliance as their top entry barrier*, making expert corporate strategy essential.
Source: Asia Business Council, 2024
YCP Corporate Strategy Experts in Asia
In today's rapidly evolving industries, companies across Asia are increasingly seeking relevant corporate strategy consulting providers to navigate the ever-competitive markets. The dynamic economic landscape demands astute strategic frameworks that ensure a sustainable edge over competitors, thereby driving companies toward long-term growth and success.
YCP stands out with its global team of professionals and profound expertise in delivering exemplary corporate strategy services that support clients in overcoming market challenges, facilitating seamless entry, and accelerating growth in Asia's diverse industries. Our strategic insights and personalized guidance have empowered numerous clients to achieve their goals and maintain optimal performance.
As an esteemed partner, YCP is renowned for its unwavering commitment to driving results for businesses striving in Asia's competitive markets. Our experienced consultants’ depth of industry knowledge and strategic acumen consistently establish us as a trusted name in corporate strategy consulting.
Navigate and Succeed:
Asia Corporate Strategy at Your Service
Growth Strategies/Business Plan
YCP excels in tailoring Asia-centric corporate strategies, empowering businesses to scale and dominate their sectors through strategic insights.
Go-to-Market Strategy
YCP's Asia Corporate Strategy Consulting equips your company with tailored go-to-market strategies to conquer complex corporate landscapes in Asia.
New Business Strategy
In Asia, YCP's specialized Corporate Strategy consulting empowers businesses with visionary insights to navigate complex market challenges and push growth.
Customer Insights
YCP enables strategic growth with in-depth Customer Insights, guiding Corporate Strategy in Asia to enhance decisions influenced by regional expertise.
Turnaround Support
YCP's Corporate Strategy Consulting in Asia tailors pivotal turnaround support, empowering clients to navigate complex business landscapes effectively.
Our Industries












Our Clients
We have worked with more than 2000 companies throughout various industries.







What Our Clients Say About Us
"Johnson Controls Power Solutions engaged YCP in early 2017 for a critical market intelligence project on the demand and technology trends for automotive batteries in targeted Asian countries. Given the high technical complexity and sensitivity of the task, YCP has once again met our very high expectations. Their research enabled us to create a more informed strategy for growth in the Original Equipment channel in Asia. The YCP team performed to the highest level of professionalism and competency in this challenging B2B research project. Their understanding of our specific needs and reliable delivery convinced us that we had chosen the right team for the job. We are pleased with our choice of YCP for this work, and would recommend them for work across Asia."
Director, Strategy & Business Development
Johnson Controls, Inc.
"Our YCP collaboration helped us to craft an expansion path for our company in Asia. YCP provided relevant global lubricant industry insights and delivered in-depth market analysis to support our market entry strategy. YCP's strategic recommendations helped us to make key decisions for our business expansion plan in a targeted Asian country."

VP Overseas Business
Pertamina Lubricants
YCP in Media











Our Group CEO Yuki Ishida and Managing Partner Karambir Anand shared insights at the ASEAN–Japan Young Business Leaders’ Summit.

At the Asian Power Summit 2025, our Director Harika G. led a session on Asia’s evolving energy mix.

Singapore Business Review featured Karambir Anand on Singapore’s expanding solar capacity and energy challenges.
Publications

Supply Chain Finance in Southeast Asia
As Southeast Asia’s supply chains evolve under China+1 strategies, working capital constraints are intensifying. Supply chain finance offers a way to unlock liquidity, support suppliers, and strengthen resilience through buyer-led programs and digital platforms. Regulatory alignment and greater SME awareness can further drive adoption.

Accelerating Sustainable Recovery in Southeast Asia
Southeast Asia’s post-pandemic recovery is increasingly shaped by climate and social risks that demand regional cooperation. Aligning growth with ESG priorities through coordinated policy, sustainable finance, and stronger data frameworks is critical to addressing vulnerabilities and supporting long-term development across the region.

Indonesia's Petrochemical Future: The Next Growth Frontier
Indonesia’s petrochemical sector is strategically important but import dependent. Rising domestic demand, abundant resources, and sustainability-linked pathways create an opportunity to build regional leadership. Realizing this potential will require policy clarity, competitive energy pricing, and coordinated public–private investment.

Unlocking Value Through Strategic Diversification: Insights from Indian Mid-Cap Firms
Indian mid-cap firms are turning to strategic diversification to manage risk and sustain growth amid economic and geopolitical uncertainty. Success depends on timing, synergy with core strengths, and disciplined execution. Firms that diversify with clear intent and strong governance can build resilience and long-term value.
Meet Our Experts
Establish industry dominance with our experts and partners

Yuki Ishida
Managing Partner
Nationality: Japanese
Region Coverage:
Asia, North America
Past Experience:
Goldman Sachs

Naoki Arai
Managing Partner
Nationality: Japanese
Region Coverage:
Asia
Past Experience:
Japan Research Institute

Pilar Dieter
Managing Partner
Nationality: American
Region Coverage:
Asia, North America
Past Experience:
Alaris Consulting

Shingo Kasumoto
Managing Partner
Nationality: Japanese
Region Coverage:
Asia
Past Experience:
P&G

Leon Cheng
Partner
Nationality: Chinese
Region Coverage:
Asia, North America, South America
Past Experience:
EAC, DHL

Mehdi Jaouadi
Partner
Nationality: French
Region Coverage:
Asia, Europe, South America
Past Experience:
METRO AG, L'Oréal

Manish Chheda
Managing Partner
Nationality: Indian
Region Coverage:
Asia, Europe
Past Experience:
Strategic Decision Group
Talk to Our Corporate Strategy Experts
Arrange a session with our experts to explore how YCP can assist you in addressing your business challenges.
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus

