YCP in Numbers
With rising customer expectations in Asia,
89%
of consumers are willing to switch brands after a poor experience*, making top-tier CX expertise vital.
Source: Salesforce, 2024
YCP Customer Experience Experts in Asia
In today’s dynamic business environment across industries in Asia, companies are on the lookout for trustworthy Customer Experience Consulting partners to thrive competitively. As businesses innovate and adapt, the imperative need for expert guidance is pivotal to penetrate and lead the intricate Asian markets.
YCP sets itself apart with an unparalleled depth of knowledge and skilled professionals globally, providing exceptional Customer Experience Consulting services. Our track record in overcoming market barriers, facilitating successful market entry and accelerated growth, showcases our capabilities. Through tactical guidance and strategic insights, YCP aids diverse industries across Asia in realizing their full market potential.
Trusted as a premier Customer Experience provider, YCP empowers organizations to conquer the Asian market successfully. Our unwavering commitment to excellence and client-focused strategies make us the preferred consulting partner for businesses determined to excel.
Navigate and Succeed: Asia Customer Experience at Your Service
In Asia's diverse markets, YCP specializes in enhancing Customer Experience to drive growth and loyalty. Our insights lead to tailored strategies that resonate.
YCP's team of global experts brings innovative solutions to improve Customer Experience across Asian markets, unlocking new opportunities and enhancing brand value.
With a deep understanding of diverse Asian cultures, YCP crafts Customer Experience strategies that effectively engage customers, fostering long-term business success.
Our Industries
Dominate Asia Through Customer Experience
Demand Surge Requires Consulting Focus in Asia
- Customer experience expectations have increased by 20% in Asia. Companies in this region must refine their strategies to keep up with growing consumer demands.
- The rise in these expectations means there is now a vital need for tailor-fit consulting in Customer Experience to drive business loyalty and repeat patronage.
Regulatory Landscape Challenges
- 45% of Asian businesses face compliance issues, impacting service delivery. Employing customer experience consulting can help navigate these regulations effectively.
- To offset this challenge, businesses can align themselves with consulting strategies to smoothly integrate regional guidelines into their customer service models.
Room for Innovation in Asian Markets
- Asia's CX market is projected to grow by 15% annually. Companies can pioneer solutions that bridge unique customer needs, vastly improving client satisfaction.
- This consistent growth offers potential for broad innovation. Businesses refining innovative strategies reeps ample rewards in customer satisfaction and longevity.
Sustain Innovation By Partnering with Exact Experts
- Businesses collaborating with Customer Experience professionals minimize errors by 25%. Engaging expert consultation helps in plugging existing service gaps faultlessly.
- Expert consultations further provide insights that readily prepare enterprises for future market shifts, developing into intuitive CX leaders in the Asia-Pacific trajectory.
Our Clients
We have worked with more than 2000 companies throughout various industries.
What Our Clients Say About Us
"Johnson Controls Power Solutions engaged YCP in early 2017 for a critical market intelligence project on the demand and technology trends for automotive batteries in targeted Asian countries. Given the high technical complexity and sensitivity of the task, YCP has once again met our very high expectations. Their research enabled us to create a more informed strategy for growth in the Original Equipment channel in Asia. The YCP team performed to the highest level of professionalism and competency in this challenging B2B research project. Their understanding of our specific needs and reliable delivery convinced us that we had chosen the right team for the job. We are pleased with our choice of YCP for this work, and would recommend them for work across Asia."
Director, Strategy & Business Development
Johnson Controls, Inc.
"Our YCP collaboration helped us to craft an expansion path for our company in Asia. YCP provided relevant global lubricant industry insights and delivered in-depth market analysis to support our market entry strategy. YCP's strategic recommendations helped us to make key decisions for our business expansion plan in a targeted Asian country."
VP Overseas Business
Pertamina Lubricants
Results Through Expertise: Case Studies
Learn how we help clients build and implement strategies
that drive sustainable growth in today’s complex business landscape.
E-Commerce Website Development
Client
A Japanese medical equipment manufacturer
Area
Southeast Asia
Expertise Scope
Strategic Marketing
Project Summary
Our client needed support tapping into the Southeast Asian market and building an e-commerce channel. We created a market entry strategy in three countries, developed localised landing pages, and managed client campaigns to gain market access.
Event Website Development for an Industrial Automation Conference
Client
A Japanese machine vision distributor
Area
Southeast Asia
Expertise Scope
Strategic Marketing
Project Summary
Our client wanted to promote an event for industry leaders in industrial automation and IoT. We created a comprehensive event website that integrated with an event technology platform, Eventbrite. This resulted in 250 RSVPs, primarily from the site.
YCP in Media
Our Group CEO Yuki Ishida and Managing Partner Karambir Anand shared insights at the ASEAN–Japan Young Business Leaders’ Summit.
At the Asian Power Summit 2025, our Director Harika G. led a session on Asia’s evolving energy mix.
Singapore Business Review featured Karambir Anand on Singapore’s expanding solar capacity and energy challenges.
Publications
Logistics in SEA: Exploring Innovations Within Last Mile Logistics
Last-mile logistics in Southeast Asia is expanding rapidly, driven by e-commerce growth and rising digital adoption. While competition and cost pressures persist, technology is reshaping delivery models. From route optimization to EVs and automation, opportunities are emerging for scalable, efficient, and sustainable operators.
Seamless Journeys: Revolutionizing Mobility in Southeast Asia through MaaS
Mobility as a Service (MaaS) is gaining traction in Southeast Asia as cities address congestion, costs, and sustainability. Ride-hailing dominates the scene, while car-sharing and micromobility are set to grow, supported by digital adoption, policy initiatives, and increasing public–private collaboration.
Automotive Lubricants in the Digital Age: Trends and Opportunities for SEA
Southeast Asia’s automotive lubricants market is growing steadily, driven by rising vehicle ownership and demand for higher quality products. From supply chains to customer engagement, digitalization is reshaping the value chain. These technology-enabled shifts support greater efficiency, data driven decisions, and new routes to market.
How to Succeed in the Indonesian Skincare Market: A Guide for Brands
Indonesia’s skincare market has grown rapidly, driven by rising incomes, social media influence, and expanding retail channels. Young consumers shape demand, valuing halal and functional claims, while e-commerce leads sales. Success depends on clear segmentation, strong branding, and effective omnichannel strategies.
Meet Our Experts
Establish industry dominance with our experts and partners
Yuki Ishida
Managing Partner
Nationality: Japanese
Region Coverage:
Asia, North America
Past Experience:
Goldman Sachs
Naoki Arai
Managing Partner
Nationality: Japanese
Region Coverage:
Asia
Past Experience:
Japan Research Institute
Pilar Dieter
Managing Partner
Nationality: American
Region Coverage:
Asia, North America
Past Experience:
Alaris Consulting
Shingo Kasumoto
Managing Partner
Nationality: Japanese
Region Coverage:
Asia
Past Experience:
P&G
Leon Cheng
Partner
Nationality: Chinese
Region Coverage:
Asia, North America, South America
Past Experience:
EAC, DHL
Mehdi Jaouadi
Partner
Nationality: French
Region Coverage:
Asia, Europe, South America
Past Experience:
METRO AG, L'Oréal
Takahiro Okawara
Partner
Nationality: Japanese
Region Coverage:
Japan, Singapore, Thailand, Vietnam, Indonesia
Past Experience:
Accenture, Rakuten
Manish Chheda
Managing Partner
Nationality: Indian
Region Coverage:
Asia, Europe
Past Experience:
Strategic Decision Group
Talk to Our Customer Experience Experts
Arrange a session with our experts to explore how YCP can assist you in addressing your business challenges.
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus
