
YCP Digital Marketing Experts in Asia

Asia holds vast business potential for digital marketing, with its rapidly growing online population and tech-savvy consumers.
However, navigating the digital marketing landscape in Asia presents unique challenges, including diverse cultures and regulatory environments.
Recognizing the importance of expertise in Asian digital marketing is crucial. YCP stands out as the premier digital marketing consulting firm in Asia, offering unmatched insights and solutions.

YCP in Numbers
Navigate and Succeed: Asia Digital Marketing at Your Service
In the bustling markets of Asia, YCP excels in tailoring Digital Marketing strategies to local trends and consumer behaviors, driving business growth.
Leveraging in-depth knowledge of the Asian digital landscape, YCP's digital marketing services ensure clients stand out in a competitive environment.
Our team combines global expertise with local insights, providing a seamless digital marketing approach that maximizes reach and engagement in Asia.
Our Industries












Dominate Asia Through Digital Marketing
High Internet Adoption Calls For Strong Marketing Presence
- 88% of the Asian population has access to the internet, amplifying the digital outreach; businesses need to capture online users effectively to increase market penetration.
- With substantial online engagement, leveraging digital marketing becomes vital, providing companies a venue to trial innovative strategies aimed at prolonged user retention.
Competition in Digital Arena Requires Fast Adaptation
- A growth forecast of 15% in Asia's digital economy stresses the urging need for businesses to quickly adapt innovative digital marketing tactics to maintain their competitive edge.
- Swift adaptation to advances in digital marketing strategies will enhance brand visibility, diversify customer interactions, and bolster competitive positioning at minimal risks.
Boom in E-commerce Signals Market Expansion Potentials
- With e-commerce trading anticipated to be 35% of total retail sales in Asia by next year, this opportunity is significant; digital marketing stands central to propel sales.
- Harnessing digital marketing harmonizes traditional and new commerce methods, enhancing user experience, fostering greater affiliation and brand loyalty.
Personalized Content Drives Higher Customer Engagement
- Amid an era supporting vast diversities, customization in digital marketing conforms with 75% of customers highly valuing tailor-made marketing efforts in Asia.
- Capitalizing on personalized marketing unlocks channels to sow robust linkages and establish reliable consumer-centric ecosystems promoting advocacy and footpoint expansion.
Our Clients
We have worked with more than 2000 companies throughout various industries.







What Our Clients Say About Us
"Johnson Controls Power Solutions engaged YCP in early 2017 for a critical market intelligence project on the demand and technology trends for automotive batteries in targeted Asian countries. Given the high technical complexity and sensitivity of the task, YCP has once again met our very high expectations. Their research enabled us to create a more informed strategy for growth in the Original Equipment channel in Asia. The YCP team performed to the highest level of professionalism and competency in this challenging B2B research project. Their understanding of our specific needs and reliable delivery convinced us that we had chosen the right team for the job. We are pleased with our choice of YCP for this work, and would recommend them for work across Asia."
Director, Strategy & Business Development
Johnson Controls, Inc.
"Our YCP collaboration helped us to craft an expansion path for our company in Asia. YCP provided relevant global lubricant industry insights and delivered in-depth market analysis to support our market entry strategy. YCP's strategic recommendations helped us to make key decisions for our business expansion plan in a targeted Asian country."

VP Overseas Business
Pertamina Lubricants
Results Through Expertise: Case Studies
Learn how we help clients build and implement strategies
that drive sustainable growth in today’s complex business landscape.
E-Commerce Website Development
Client
A Japanese medical equipment manufacturer
Area
Southeast Asia
Expertise Scope
Strategic Marketing
Project Summary
Our client needed support tapping into the Southeast Asian market and building an e-commerce channel. We created a market entry strategy in three countries, developed localised landing pages, and managed client campaigns to gain market access.
Event Website Development for an Industrial Automation Conference
Client
A Japanese machine vision distributor
Area
Southeast Asia
Expertise Scope
Strategic Marketing
Project Summary
Our client wanted to promote an event for industry leaders in industrial automation and IoT. We created a comprehensive event website that integrated with an event technology platform, Eventbrite. This resulted in 250 RSVPs, primarily from the site.
YCP in Media












Publications




Meet Our Experts
Establish industry dominance with our experts and partners

Yuki Ishida
Managing Partner
Nationality: Japanese
Country Coverage:
Japan, Hong Kong, Singapore, USA, China, Thailand
Past Experience:
Goldman Sachs

Naoki Arai
Managing Partner
Nationality: Japanese
Country Coverage:
Japan, China
Past Experience:
Japan Research Institute

Pilar Dieter
Managing Partner
Nationality: American
Country Coverage:
China, Japan, Korea, India, Malaysia, Singapore, USA
Past Experience:
Alaris Consulting

Shingo Kasumoto
Managing Partner
Nationality: Japanese
Country Coverage:
Singapore, Japan, Indonesia, Malaysia, Thailand, Myanmar, Vietnam, Philippines
Past Experience:
P&G

Leon Cheng
Partner
Nationality: Chinese
Country Coverage:
China, Hong Kong, Taiwan, India, Japan, Korea, Philipines, Malaysia, Vietnam, Thailand, US, Canada, Mexico
Past Experience:
EAC, DHL

Mehdi Jaouadi
Partner
Nationality: French
Country Coverage:
Thailand, France, UK, Mexico, Myanmar, Cambodia, Laos.
Past Experience:
METRO AG, L'Oréal

Takahiro Okawa
Partner
Nationality: Japanese
Country Coverage:
Japan, Singapore, Thailand, Vietnam, Indonesia
Past Experience:
Accenture, Rakuten

Manish Chheda
Managing Partner
Nationality: Indian
Country Coverage:
India, Turkey, UK
Past Experience:
Strategic Decision Group, Auctus Advisors
Talk to Our Digital Marketing Experts
Arrange a session with our experts to explore how YCP can assist you in addressing your business challenges.
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus