China Market Sizing
YCP excels in China market sizing, helping clients thrive in China's competitive industries through comprehensive market analysis. With decades of experience, YCP provides hands-on support, delivering insights that guide strategic decisions and ensure business success in the Chinese market.

YCP in Numbers
With China projected to become the world's largest consumer market by 2025,
¥46.8 trillion*
foreign firms must navigate immense scale and complexity to capture meaningful market share.
Source: Statista, 2024
YCP Market Sizing Experts in China
In today's fast-paced business world, companies across diverse sectors are recognizing the need for precise market sizing analysis in China. This essential service allows businesses to accurately gauge their standing and potential growth within the competitive Chinese market, adapting to its unique challenges and dynamic economic landscapes.
YCP stands as a frontrunner in providing insightful China Market Sizing services. Leveraging its extensive network of global professionals and in-depth market expertise, YCP delivers exceptional industry-specific insights, enabling clients to overcome barriers and seize new opportunities in the Chinese market. Our hands-on approach ensures that each client receives tailored solutions to successfully navigate market entry, development, and expansion.
By partnering with YCP, businesses gain a trusted ally in navigating the complexities of the Chinese market. Our unparalleled market sizing proficiency empowers decision-makers to drive strategic growth, emphasizing YCP’s commitment to facilitating success and sustainability.
Navigate and Succeed: China Market Sizing at Your Service
In today's rapidly changing business landscape in China, industries across sectors are urgently in need of efficient Market Sizing methodologies. Understanding the market dynamics is critical for making informed strategic decisions. Many companies struggle with outdated practices and unreliable data sources, causing delays in capturing market opportunities.
YCP provides a robust Market Sizing service, tailored for the Chinese market and its nuances. Our approach ensures precision, utilizing advanced analytical tools and comprehensive data sources. Our experienced team guides clients through the complexities of the Chinese market landscape.
Through our reliable Market Sizing services, YCP enables businesses in China to visualize market potential and unlock growth opportunities. Our strategic insights empower decision makers to forge sustainable and competitive advantages in their respective industries.
Our Industries












Dominate China Through Market Sizing
Rapid Urbanization Sparks Demand for Market Sizing
- China is expecting urban population growth from 71% to 80% by 2030, creating demand for accurate market sizing in response to evolving urban consumer needs.
- Beyond residential impact, infrastructural expansions necessitate market insights. These dynamics allow precise market evaluations, catering to evolving urban traits.
E-commerce Growth Necessitates Precise Market Evaluation
- China's e-commerce recorded sales prolifically reaching trillions annually, highlighting solid need for coherent market sizing vital for retailer stimulus and strategy.
- Consequently, shifting consumer patterns demand foresight into selling strategies. Employing market sizing ensures agile response to growing digital commerce.
Innovative Solutions Leveraging Market Insights
- Forward projections demand qualitative market framework in explorative possibilities of delivering suitable, region-specific product advancement potentials.
- Innovative approaches inspired towards spec swelling unveils avenues, prominently inaugurating collaborations powered by identified market directions.
Data-driven Decisions Foster Business Expansions
- Stat-data exemplifies China's compelling GDP augment operational revenue climates. Assimilating robust economic threads help power mindful market orientations.
- Defining trends is imperative; perfected underset paves emerging manifest. Unsheathing unexplored expanse nurtures reinforced decisions promoting amplitude.
Our Clients
We have worked with more than 2000 companies throughout various industries.










What Our Clients Say About Us
"We are pleased to recommend the management services of YCP, who led us in the planning, set-up and operational start of our China manufacturing facility. Their team was dedicated, innovative at problem solving and creative in their support. Without leadership, we would have never been able to navigate the complex environment in a timely fashion so as to meet our customer requirements."

General Manager
Vari-Form
"When I came to rebuild our China organization there was only one trusted advisor I knew I could turn to for support. Having used YCP in former roles, I knew they had the industry expertise, vast proprietary resources and having successfully used their insights before, I knew they were the right resource for growing our China market. "

President
Fosroc China
Results Through Expertise: Case Studies
Learn how we help clients build and implement strategies
that drive sustainable growth in today’s complex business landscape.
Assessment of Route-to-Market Strategy
Client
An automotive aftermarket in China
Area
China
Expertise Scope
Market Segmentation, Competitor Analysis, E-Commerce Strategy
Project Summary
Leveraging both primary and secondary research methods, our team identified key market segments, competitor strategies, and e-commerce opportunities. This analysis provided insights into optimal product mixes, customer preferences, and buying behaviors, enhancing the client’s value chain strategy.
Entry-Level Segment Strategy for SLI Batteries in China
Client
An automotive SLI battery player in China
Area
China
Expertise Scope
Market Research, Stakeholder Interviews, Customer Insights
Project Summary
Our approach included comprehensive secondary research and in-depth interviews with competitors, suppliers, government bodies, distributors, and customers. We also conducted thorough market and customer fact assessments to deliver valuable insights for the client.
YCP in Media











Our Group CEO Yuki Ishida and Managing Partner Karambir Anand shared insights at the ASEAN–Japan Young Business Leaders’ Summit.

At the Asian Power Summit 2025, our Director Harika G. led a session on Asia’s evolving energy mix.

Singapore Business Review featured Karambir Anand on Singapore’s expanding solar capacity and energy challenges.
Publications

India’s CRDMO Market: Building Momentum through Operational Excellence
India’s CRDMO market is growing rapidly, driven by China+1 strategies, funding access, and policy support. However, scale, cost pressure, and regulatory demands pose challenges. To compete globally, companies will depend on operational excellence, technology adoption, and building scalable, end-to-end capabilities.

Employee Wellness in the Age of Healthtech
Employee wellness is becoming a strategic priority as workforce expectations evolve. Health technology is shifting programs toward personalized, proactive solutions, particularly across Asia. While data, privacy, and ROI challenges remain, organizations that integrate technology with human-centered design can build more resilient workforces.

The Strategic Response of Vietnamese Enterprises Amid US-China Tensions: Market Diversification and Embracing ESG Compliance
Vietnam’s export-led growth faces rising pressure as U.S.–China trade tensions and tariff risks intensify. While China+1 has driven past gains, firms must adapt by diversifying export markets, leveraging FTAs, and strengthening ESG capabilities to remain competitive and resilient in a shifting global trade environment.
Meet Our Experts
Establish industry dominance with our experts and partners

Yuki Ishida
Managing Partner
Nationality: Japanese
Region Coverage:
Asia, North America
Past Experience:
Goldman Sachs

Naoki Arai
Managing Partner
Nationality: Japanese
Region Coverage:
Asia
Past Experience:
Japan Research Institute

Pilar Dieter
Managing Partner
Nationality: American
Region Coverage:
Asia, North America
Past Experience:
Alaris Consulting

Leon Cheng
Partner
Nationality: Chinese
Region Coverage:
Asia, North America, South America
Past Experience:
EAC, DHL

Kei Hasegawa
Partner
Nationality: Japanese
Region Coverage:
Asia
Past Experience:
Deloitte

Chris Qin
Partner
Nationality: Chinese
Region Coverage:
Asia, North America
Past Experience:
Onkyo Corporation, Frost & Sullivan

Craig Morin
Partner
Nationality: American
Region Coverage:
Asia, North America, Europe, Middle East
Past Experience:
Tompkins Ventures, Adidas

Angelina Peng
Director
Nationality: Chinese
Region Coverage:
Asia
Past Experience:
YCP
Talk to Our Market Sizing Experts
Arrange a session with our experts to explore how YCP can assist you in addressing your business challenges.
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus

