
YCP Digital Marketing Experts in Greater China

Greater China holds immense business potential, offering vast opportunities for digital marketing growth.
However, entering the digital marketing sphere in Greater China involves navigating complex regulations and cultural nuances.
Recognizing the importance of expertise in digital marketing for the Greater China market, YCP stands out as the premier consulting firm, offering unmatched services.

YCP in Numbers
Navigate and Succeed: Greater China Digital Marketing at Your Service
In Greater China's dynamic market, YCP's Digital Marketing services unlock unparalleled growth opportunities. We blend local insights with global strategies to excel.
Our expertise in Greater China's digital landscape allows clients to optimize online presence, enhancing brand visibility and customer engagement effectively.
YCP's cutting-edge tools and data-driven approaches in Digital Marketing ensure our clients in Greater China stay ahead in a competitive and ever-evolving market.
Our Industries












Dominate Greater China Through Digital Marketing
Increasing Digital Presence is Crucial in Greater China
- In Greater China, digital users exceed 992 million. Companies must engage with tech-savvy audiences to maintain competitiveness in the fast-paced market.
- Utilizing advanced digital marketing strategies will harness this-connected population, providing unparalleled opportunities to expand their consumer reach.
Need for Enhanced Online Consumer Analytics
- Over 90% of internet users in Greater China buy products online. Businesses must use analytics tools to understand this demographic's purchasing habits.
- Online analytical insights help businesses tailor their communication and product offerings, enhancing their brand connection and fidelity among consumers.
Booming E-commerce Market Potential
- E-commerce sales are set to reach $3 trillion, reflecting enormous localized demand. This market remains largely untapped, showing abundant growth paths.
- By leveraging strategically developed digital marketing campaigns, businesses can capture untakiazascope e-commerce growth and cater to this thriving demand.
Harnessing Social Media for Brand Expansion
- About 854 million in Greater China are active on social media platforms like WeChat. This major user base is pivotal for exploring new engagement methods.
- Social mediums help craft personalized brand interactions, creating direct pathways for customer dialogue and enhancing audience trust and loyalty.
Our Clients
We have worked with more than 2000 companies throughout various industries.








What Our Clients Say About Us
"We are pleased to recommend the management services of YCP, who led us in the planning, set-up and operational start of our China manufacturing facility. Their team was dedicated, innovative at problem solving and creative in their support. Without leadership, we would have never been able to navigate the complex environment in a timely fashion so as to meet our customer requirements."

General Manager
Vari-Form
"When I came to rebuild our China organization there was only one trusted advisor I knew I could turn to for support. Having used YCP in former roles, I knew they had the industry expertise, vast proprietary resources and having successfully used their insights before, I knew they were the right resource for growing our China market. "

President
Fosroc China
Results Through Expertise: Case Studies
Learn how we help clients build and implement strategies
that drive sustainable growth in today’s complex business landscape.
Long-Term Marketing Advisory Services in Hong Kong
Client
A leading diamond trading company in Hong Kong
Area
Hong Kong
Expertise Scope
Advertising Budget Optimization, Content Strategy Advisory, Competitor Monitoring
Project Summary
We proposed a data-driven advertising budget mix for the client, supporting them with execution control and a refined content strategy. Our team provided guidance on ad spend management, recommending budget allocation shifts, target audience refinement, and competitor monitoring. We collaborated with the client’s sales team, identifying customer preference changes, external growth factors, and competitor actions to improve advertising performance and drive sales in Hong Kong.
Market Growth Strategy for Electrical Solutions in Asia
Client
An electrical solutions provider in Asia
Area
China
Expertise Scope
Strategic Consultation, Market Segmentation Analysis, Expert Interviews
Project Summary
The project involved consultation with the client to understand their strategic intent and current market positioning. We conducted secondary research to gather data from government sources, industry reports, and competitor filings. Expert interviews were held with customers, competitors, distributors, and government associations. The insights and implications were analyzed to identify the most attractive market segments and the optimal structure for the client to serve the China market.
YCP in Media












Publications




Meet Our Experts
Establish industry dominance with our experts and partners

Yuki Ishida
Managing Partner
Nationality: Japanese
Country Coverage:
Japan, Hong Kong, Singapore, USA, China, Thailand
Past Experience:
Goldman Sachs

Naoki Arai
Managing Partner
Nationality: Japanese
Country Coverage:
Japan, China
Past Experience:
Japan Research Institute

Pilar Dieter
Managing Partner
Nationality: American
Country Coverage:
China, Japan, Korea, India, Malaysia, Singapore, USA
Past Experience:
Alaris Consulting

Leon Cheng
Partner
Nationality: Chinese
Country Coverage:
China, Hong Kong, Taiwan, India, Japan, Korea, Philipines, Malaysia, Vietnam, Thailand, US, Canada, Mexico
Past Experience:
EAC, DHL

Kei Hasegawa
Partner
Nationality: Japanese
Country Coverage:
Japan, Hong Kong, China
Past Experience:
Deloitte

Chris Qin
Partner
Nationality: Chinese
Country Coverage:
China, Hong Kong, SEA, Japan, U.S.
Past Experience:
Onkyo Corporation, Frost & Sullivan

Craig Morin
Partner
Nationality: American
Country Coverage:
Greater China, Japan, South Korea, Singapore, US, EU, Mid East
Past Experience:
Tompkins Ventures, Adidas

Angelina Peng
Director
Nationality: Chinese
Country Coverage:
China
Past Experience:
YCP
Talk to Our Digital Marketing Experts
Arrange a session with our experts to explore how YCP can assist you in addressing your business challenges.
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus