India Marketing & Sales Consulting
YCP excels in India Marketing & Sales Consulting, helping Indian businesses thrive with comprehensive strategies tailored to India's competitive sectors. With a decade of hands-on support, YCP provides unrivaled guidance, empowering clients with insights and effective solutions for success.

YCP in Numbers
With digital ad spending in India projected to surge by
31%
in 2025, firms require expert strategies to capture fast-evolving local buyers for maximum impact.
Source: Statista, 2024
YCP Marketing & Sales Experts in India
India's dynamic business landscape presents both opportunities and challenges for companies in various sectors. With the rapid growth of industries, a reliable Marketing & Sales Consulting provider is crucial for firms aiming to thrive in the competitive Indian market. This need is driven by evolving consumer behaviors, digital transformations, and the increasing demand for personalized customer experiences.
YCP, backed by its global professionals and profound insights, excels in providing exceptional Marketing & Sales consulting services. Our expertise aids clients in overcoming market barriers, facilitating entry, and driving growth across diverse industries in India, offering personalized, hands-on guidance that ensures success. With a client-first approach, YCP bridges gaps with innovative strategies tailored to leverage India's unique market ecosystems, helping businesses adapt and outperform competitors.
As India's trusted Marketing & Sales Consulting partner, YCP empowers businesses to excel in the country's challenging markets. Our distinctive competence, global experience, and result-driven methodologies make us the preferred collaborator for companies aiming to secure their position and maximize growth in India.
Navigate and Succeed:
India Marketing & Sales at Your Service
Branding & Brand Management
Boost your brand's presence in India with our expert strategies in Branding & Management.
Product & Portfolio Management
Optimize your product lineup and manage portfolios effectively in India's diverse market with our tailored strategies.
Pricing
Optimizing pricing in India's diverse markets to boost sales and profitability.
Digital Marketing
Specializing in digital marketing in India, we elevate brand presence, optimizing online strategies for market penetration and growth.
E-commerce
Boosting e-commerce success in India with tailored sales strategies & digital marketing solutions.
Customer Experience
Elevating customer experiences in India's diverse market by crafting bespoke engagement strategies.
Sales Channel Strategy
Optimizing sales channels in India to maximize reach and efficiency in diverse markets.
Digital Sales
Empower your India biz with digital sales strategies tailored to local markets for increased revenue.
Our Industries












Dominate India Through Marketing & Sales
The rising digital adoption rate in India
- India's internet user base is expected to grow to 970 million users by 2025. Companies must leverage this vast digital presence to enhance their market reach.
- With Internet penetration surging, there’s growing access to digital marketing strategies. This unlocks benefits such as real-time engagement with customers for businesses.
E-commerce growth altering consumer behavior
- 30% of Indian consumers now prefer online shopping, a figure set to increase. It stresses the need for dynamic strategies that align with changing shopping trends.
- This transformation encourages the integration of seamless online platform journeys. Marketing & Sales Consulting can guide businesses in creating these effective pathways.
Localizing strategies for expanding rural markets
- India's rural consumers comprise 65% of its population, signifying a huge potential market. Companies must tailor their approaches for diverse regional demographics.
- This opportunity opens avenues for services that harness localized insights. Marketing & Sales Consulting assists in crafting effective campaigns targeting these vast segments.
Embracing data-driven decision making for growth
- Data analytics tools can boost profit by a potential 5%. Transitioning to data-driven marketing strategies empowers businesses to optimize resource allocations.
- Enhanced access to structured insights aids in forecasting trends and making informed decisions. Marketing & Sales Consulting provides expertise in establishing these vital analytics frameworks.
Our Clients
We have worked with more than 2000 companies throughout various industries.




What Our Clients Say About Us
"I am extremely pleased with the work done by YCP's team. From the very beginning, I knew that I had made the right decision in choosing YCP to handle our Benchmarking engagement. "
Managing Director
Italcementi Group
"YCP’s vast network and enormous experience in India, benefited us in identifying some of the competent Institutes, which were not on our radar before. Being a huge country, it is not easy to locate such Institutes that may not be popular or generally well known but that may have specific competencies useful for our applications. YCP truly served as a partner to link us with new academia in India, which has great potential for collaboration. I personally appreciate the dedication and professionalism of YCP's entire team, & particularly would like to thank Heiko for his excellent project management & valuable inputs. Thank you for the cooperation and we hope to continue the partnership we have built up so far. "
Asia Partnerships Manager - ITC Asia
Essilor
Results Through Expertise: Case Studies
Learn how we help clients build and implement strategies
that drive sustainable growth in today’s complex business landscape.
E-Commerce Website Development
Client
A Japanese medical equipment manufacturer
Area
Southeast Asia
Expertise Scope
Strategic Marketing
Project Summary
Our client needed support tapping into the Southeast Asian market and building an e-commerce channel. We created a market entry strategy in three countries, developed localised landing pages, and managed client campaigns to gain market access.
Event Website Development for an Industrial Automation Conference
Client
A Japanese machine vision distributor
Area
Southeast Asia
Expertise Scope
Strategic Marketing
Project Summary
Our client wanted to promote an event for industry leaders in industrial automation and IoT. We created a comprehensive event website that integrated with an event technology platform, Eventbrite. This resulted in 250 RSVPs, primarily from the site.
YCP in Media











Our Group CEO Yuki Ishida and Managing Partner Karambir Anand shared insights at the ASEAN–Japan Young Business Leaders’ Summit.

At the Asian Power Summit 2025, our Director Harika G. led a session on Asia’s evolving energy mix.

Singapore Business Review featured Karambir Anand on Singapore’s expanding solar capacity and energy challenges.
Publications

Charging Towards Digital Dominance: Challenges for India's Auto Components Sector and How to Overcome Them
India’s auto components sector remains a global manufacturing leader, with the aftermarket poised for strong growth. Fragmented service networks, counterfeit parts, and rising digital expectations are reshaping the segment, making digital platforms and transparency critical to improving service quality and customer trust.

安全管理における課題と テクノロジー活用

社会インフラ領域における テクノロジー活用の未来

化学産業における環境対応と企業課題
環境規制の強化とサステイナビリティに対する期待の高まりを背景に、化学業界への圧力は一段と強まっています。大手企業は規制対応を差別化の機会として捉える一方で、中小企業にとってはコスト負担の増大が課題となっています。今後の長期的な競争力は、サプライチェーン全体での協業と、サステイナビリティを中核戦略に組み込めるかどうかに左右されると考えられます。
Meet Our Experts
Establish industry dominance with our experts and partners

Yuki Ishida
Managing Partner
Nationality: Japanese
Region Coverage:
Asia, North America
Past Experience:
Goldman Sachs

Naoki Arai
Managing Partner
Nationality: Japanese
Region Coverage:
Asia
Past Experience:
Japan Research Institute

Pilar Dieter
Managing Partner
Nationality: American
Region Coverage:
Asia, North America
Past Experience:
Alaris Consulting

Manish Chheda
Managing Partner
Nationality: Indian
Region Coverage:
Asia, Europe
Past Experience:
Strategic Decision Group

Abhisek Mukherjee
Partner
Nationality: Indian
Region Coverage:
Asia, Europe, North America
Past Experience:
SDG, Accenture Strategy

Saurabh Mehta
Managing Partner
Nationality: Indian
Region Coverage:
North America, Asia, Middle East
Past Experience:
Ivalua, Avon

Puneet Kaushik
Managing Partner
Nationality: Indian
Region Coverage:
Asia, North America, Europe
Past Experience:
Deutsche, Capco

Laurent Fihey
Partner
Nationality: French
Region Coverage:
Europe, Asia, Middle East, Africa, North America, South America
Past Experience:
Arthur Andersen, Advancy
Talk to Our Marketing & Sales Experts
Arrange a session with our experts to explore how YCP can assist you in addressing your business challenges.
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus

