
YCP Automotive & Mobility Consulting in Indonesia

Indonesia’s mobility sector is undergoing fundamental change, from electrification to shifting consumer expectations and regulatory demands.
Through tailored, insight-led consulting, we support clients in navigating disruption, capturing growth, and accelerating transformation.
With deep local knowledge and global execution standards, YCP ensures strategies move efficiently from concept to impact.

YCP in Numbers
Unlocking Potential: Your Path to Excellence with Indonesia's Automotive & Mobility Professionals
Indonesia's automotive & mobility sector is evolving rapidly, presenting vast opportunities and challenges. YCP stands ready to navigate you through this dynamic landscape.
With deep industry insights and a global team of experts, YCP provides strategic advices tailored for Indonesia's unique automotive market, ensuring your business thrives.
Let YCP be your guide in harnessing the full potential of Indonesia's automotive & mobility industry. Our bespoke solutions are designed to drive your success in this competitive field.
Our Services
Marketing & Sales
Boost your marketing & sales in Indonesia's automotive sector with YCP expertise
- Branding & Brand Management
- Product & Portfolio Management
- Pricing
- Digital Marketing
- E-commerce
- Customer Experience
- Sales Channel Strategy
- Digital Sales
Operations
Optimize operations in Indonesia's automotive sector with YCP's expert guidance.
- Project Management Office (PMO)
- Growth Strategy Implementation
- Operation Transformation
- Manufacturing
- Organization Design
Supply Chain Management
Streamlining Indonesia's automotive supply chains for peak efficiency and results.
- Supply Chain
- Digital Supply Chain
- Procurement
- Logistics
M&A, Transactions, and PMI
Expert M&A, Transactions, and PMI guidance for Indonesia's automotive sector.
- M&A Strategy
- Divesstiture/Curb-out Strategy
- M&A Target Scouting
- Buyer/Investor Search
- Commercial Due Diligence
- M&A Execution (Buy-side & Sell-side Financial Advisory)
- Valuation
- Post-Merger Integration (PMI)
- Value Creation
- IPO PMO
- Joint Venture
- Corporate Venture Capital
Strategy
Guiding growth in automotive business in Indonesia with YCP's strategic consulting prowess.
- Business Strategy
- Corporate Finance
- Growth Opportunity Identification
- New Business Development
- Organization Strategy
- Enterprise Risk Management
- Asset/Project Risk Management
- Digital Strategy
- Strategic Partnership & Channel Strategy
Digital Transformation
Drive digital innovation in Indonesia's automotive sector with YCP's proven expertise.
- DX Vision
- Digital Roadmap
- CIO/CDO Support
- System Architecture Design
- DX PMO
- Artificial Intelligence (AI)
- Robotic Process Automation (RPA)
- Big Data Analysis
- IT Organization Design & Restructuring
- IT Portfolio Management
- Off-shore Development Centre Set-up
Public Services
Expert consulting in Indonesia for transformative Public Services in Automotive & Mobility.
- Economic Development
- Public Policy Development
- E-Governance
Sustainability
Elevate your automotive business in Indonesia with our sustainability consulting
- Sustainability Strategy & Implementation
- Double Materiality
- Decarbonization & Net-Zero Strategy
- Climate Change Risks and Opportunities
- Sustainability Due Diligence
- Supply Chain Assessment
- ESG Reporting
- Investor Relations & Fundraising
- Organization & Governance Design
Market Research
Enhance your market positioning in Indonesia's automotive sector with YCP's expertise.
- Market Landscape
- Market Size
- Industry Structure and Trend
- Competitive Benchmark
- Business Partner Search & Screening
- B2B/B2C Customer Survey
- Consumer Research
Navigating Automotive & Mobility Sector in Indonesia
Stricter Emission Rules Propel Green Vehicle Innovation
- Indonesia has implemented Euro 5 fuel standards and increased the biodiesel blending mandate to 40 %, pushing OEMs to accelerate green powertrain development source. Leveraging electrification and hybrid systems can cut tailpipe emissions by up to 80 % in conventional vehicles, enhancing sustainability credentials source.
Inadequate Infrastructure Impacts Mobility Growth
- Indonesia’s archipelagic logistics framework drives up vehicle distribution costs by roughly 15 % due to road, port, and terminal inefficiencies. Targeted upgrades, including integrated ports, toll lanes, and modal transport hubs, are projected to unlock extensive market potential and streamline regional access.
Domestic Market Surge Demands Policy and Supply Scale-Up
- Per capita car ownership remains low, but ownership nearly doubled over the past decade, generating strong internal market momentum. Manufacturers must enhance supply chain integration and align innovations with evolving consumer expectations to capitalize on this rising demand.
Digital and Automation Technologies Redefine Competitiveness
- Pressure to improve efficiency and regulatory compliance is encouraging auto firms to adopt automation, AI, and digital monitoring across production lines. Robotics and smart systems are reshaping vehicle assembly and mobility solutions; policymakers must balance oversight with enabling innovation to ensure stable returns.
Our Clients
We have worked with more than 2000 companies throughout various industries.

What Our Clients Say About Us
"Goodyear has been collaborating with YCP on new market entry strategy. I would personally like to congratulate YCP on the commendable job your team has done in supporting us, with professionalism, business intelligence, and solid market insights, in the development of a route-to-market strategy for a completely new country. The team’s strategic advice was so useful and on point, that we have already worked on a second project together, optimizing our distributor strategy in one of our existing markets. We look forward to continuing working with YCP and highly recommend them as growth partners."
Regional Sales Director
Goodyear
"The engagement conducted by YCP was comprehensive and was very helpful for Shell to take immediate strategic decisions and actions in our market; their work allowed Shell to see the unseen, especially with regards to the competitor assessment and detailed customer issues. The YCP team has always been professional to work with, and I've appreciated how they accommodate client requests and enthusiastically took on the challenges we gave them. Overall, I am very happy with the services provided by YCP, they managed to get very insightful and unbiased recommendations for our business."
Marketing Implementer for Indonesia, Singapore & Vietnam
Shell
Results Through Expertise: Case Studies
Learn how we help clients build and implement strategies
that drive sustainable growth in today’s complex business landscape.
Distributor Support Strategy for Lubricants in Vietnam
Client
A Vietnamese lubricant distributor
Area
Vietnam
Expertise Scope
Distributor Assessment, Stakeholder Meetings, Site Visit Reporting
Project Summary
Our team initiated the project with a kick-off meeting in Ho Chi Minh City to align with client's needs and prepare for upcoming interviews. We organized and scheduled site visits and meetings with shortlisted distributors. Following this, we led distributor meetings, providing summary translations. Finally, we delivered a post-site visit report, profiling and prioritizing each distributor based on the interviews.
Business and Commercial Due Diligence and Turnaround Strategy Development
Client
A thai automotive iron casting manufacturer, which was acquired by a Japanese private equity fund
Area
Thailand
Expertise Scope
Business & Commercial Due Diligence, Turnaround Strategy and Implementation
Project Summary
We conducted business and commercial due diligence, wherein we forecasted industry trends and analyzed business performance to identify key turnaround opportunities. We developed a comprehensive business plan, including various scenarios, and collaborated with departments to finalize turnaround initiatives. Our due diligence identified core issues and provided actionable implementation plans, leading to the successful award of the next phase for post-merger integration management.
YCP in Media












Publications




Meet Our Experts
Establish industry dominance with our experts and partners

Yuki Ishida
Managing Partner
Nationality: Japanese
Region Coverage:
Asia, North America
Past Experience:
Goldman Sachs

Pilar Dieter
Managing Partner
Nationality: American
Region Coverage:
Asia, North America
Past Experience:
Alaris Consulting

Shingo Kasumoto
Managing Partner
Nationality: Japanese
Region Coverage:
Asia
Past Experience:
P&G

Takahiro Okawa
Partner
Nationality: Japanese
Region Coverage:
Japan, Singapore, Thailand, Vietnam, Indonesia
Past Experience:
Accenture, Rakuten

Septian Waluyan
Partner
Nationality: Indonesian
Region Coverage:
Asia, Europe
Past Experience:
Bayer, Philips

Jatin Gulati
Partner
Nationality: Indian
Region Coverage:
Asia
Past Experience:
McKinsey & Company, Accenture Strategy

Laurent Fihey
Partner
Nationality: French
Region Coverage:
Europe, Asia, Middle East, Africa, North America, South America
Past Experience:
Arthur Andersen, Advancy

Dhendy Rizki Fadhillah
Partner
Nationality: Indonesian
Region Coverage:
Asia, Middle East, Africa
Past Experience:
PwC, ALTAMIS Intelligence & Excellence
Talk to Our Automotive & Mobility Experts
Arrange a session with our experts to explore how YCP can assist you in addressing your business challenges.
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus