Indonesia Consumer Research

YCP excels in Indonesia Consumer Research, offering unparalleled insights into the Indonesian market. With over a decade of experience, we support businesses to thrive across diverse sectors by providing in-depth consumer research and hands-on support, tailored for Indonesia's competitive landscape.

YCP Solidiance Consumer Research Experts in Indonesia

In Indonesia's bustling market, varied industries face the stiff challenge of staying ahead amid rapidly changing consumer dynamics. A skilled Consumer Research provider is crucial for businesses eager to navigate the complexities of the Indonesian market.

At YCP, we pride ourselves on our cadre of global professionals who bring their rich expertise to bear, offering unparalleled Consumer Research services. Our deep understanding of local markets, combined with a strategic approach, facilitates companies across Indonesia in overcoming market entry and growth challenges, empowering them with actionable insights for informed decision-making.

YCP stands as a beacon of trust and excellence in Consumer Research, a partner that countless businesses across Indonesia rely on to chart their course in a competitive landscape. Our dedication and proven track record make us the undeniable choice for companies aiming to secure their market position and drive growth.

YCP in Numbers

Projects across Asia

Offices

Portfolio Businesses

Professionals

YCP’s In-Depth Expertise in Green Energy

Navigate and Succeed: Indonesia Consumer Research at Your Service

In Indonesia's dynamic market, the demand for detailed Consumer Research is more vital than ever for businesses aiming to thrive. With diverse consumer preferences, understanding the local market intricacies is crucial.

YCP provides top-tier Indonesia Consumer Research services, offering companies deep insights and strategic guidance. Our expertise helps clients navigate the complex consumer landscape, ensuring their products meet the market's unique demands.

Leveraging our profound understanding of Indonesia's marketplace, YCP's Consumer Research service empowers businesses to align their offerings with consumer expectations, driving growth and fostering lasting connections with their target audience.

Our Industries

Dominate Indonesia Through Consumer Research

Rising Consumer Populace Mandating Action

With a projected 20% growth in Indonesia's consumer base by 2026, businesses face increased consumer demand, crucial for the adoption of advanced services.
Understanding these changes offers massive growth potential. Adapting now can align businesses with consumer priorities, enhancing competitive advantage rapidly.

Digitalization Needs Immediate Attention

Indonesia's digital economy was forecasted to grow by 23% this year, highlighting the urgent need for updated, comprehensive consumer research methodologies to stay relevant.
Harnessing the power of targeted digital strategies could lead to sustainable growth. Deeper insights allow alignment with evolving digital consumer behavior.

Expanding Markets with Tailored Insights

Consumer research innovations can unlock new segments, projected to inflate business returns by 38%. Customized approaches cater effectively to this emerging base.
By diving into specifics, businesses might refine customer engagement systems, potentiating effective cross-selling and up-selling tactics.

Bridging Local Talent with Global Expertise

Investment in local talent is estimated to elevate national GDP by 5%. Global integration helps imbue research practices with cutting-edge insights.
Cultivating talented local researchers fosters innovation, merging regional market knowledge with global expertise, fortifying research abilities nationally.

Our Clients

We have worked with more than 2000 companies throughout various industries.

What Our Clients Say About Us

"The engagement conducted by YCP Solidiance was comprehensive and was very helpful for Shell to take immediate strategic decisions and actions in our market; their work allowed Shell to see the unseen, especially with regards to the competitor assessment and detailed customer issues. The YCP Solidiance team has always been professional to work with, and I've appreciated how they accommodate client requests and enthusiastically took on the challenges we gave them. Overall, I am very happy with the services provided by YCP Solidiance, they managed to get very insightful and unbiased recommendations for our business."

Marketing Implementer for Indonesia, Singapore & Vietnam

Shell

"During the course of 2009 and 2010, YCP Solidiance carried out extensive research on roofing materials market for Monier (previously Lafarge Roofing) in Asia. The experience and expertise of YCP Solidiance in building materials markets in Asia and the strong analytical skills of their consultants resulted in high-quality output for their various assignments, driven by in-depth field investigations. The findings and recommendations provided by YCP Solidiance have proved extremely valuable for Monier to identify and assess growth opportunities in the region, and to support Monier’s strategic approach and planning in the region. I am therefore happy to recommend YCP Solidiance as a valuable partner to any company interested in their research and consulting capabilities."

Managing Director Thailand and Indonesia

Monier Roofing (Previously Lafarge)

Results Through Expertise: Case Studies

Learn how we help clients build and implement strategies
that drive sustainable growth in today’s complex business landscape.

Assessment of Opportunity for IoT and Smart Homes

Client

A Japanese consumer products company

Area

Australia, Malaysia, Vietnam

Expertise Scope

Market Recommendation, Strategy

Project Summary

Our team researched the coverage areas to discover current trends and consumer attitudes. We provided the client with a detailed approach and recommendation for specific USPs, comparing both B2B and B2C markets.

Distributor Support Strategy for Lubricants in Vietnam

Client

A Vietnamese lubricant distributor

Area

Vietnam

Expertise Scope

Distributor Assessment, Stakeholder Meetings, Site Visit Reporting

Project Summary

Our team initiated the project with a kick-off meeting in Ho Chi Minh City to align with client's needs and prepare for upcoming interviews. We organized and scheduled site visits and meetings with shortlisted distributors. Following this, we led distributor meetings, providing summary translations. Finally, we delivered a post-site visit report, profiling and prioritizing each distributor based on the interviews.