Japan Marketing & Sales Consulting

YCP offers strategic Marketing & Sales consulting services across Japan, emphasizing our broad reach in Asia to elevate businesses to new heights.

Japan Marketing & Sales Consulting

YCP Solidiance Marketing & Sales Experts in Japan

Marketing & Sales experts in Japan

Japan's market offers vast business potential, ripe for exploration and growth.

Entering Japan's Marketing & Sales sector poses unique challenges, including cultural and regulatory barriers.

YCP, with its deep Marketing & Sales expertise, stands as the premier consulting firm for conquering the Japanese market.

YCP in Numbers

YCP Holdings
Projects across Asia
Offices
Portfolio Businesses
Professionals

Navigate and Succeed: Japan Marketing & Sales at Your Service

Branding & Brand Management

Branding & Brand Management

Expertise in crafting unique brand identities & strategies for Japan's market, ensuring robust brand presence & growth.

Product & Portfolio Management

Product & Portfolio Management

Optimizing product lines and strategies for the Japanese market, enhancing portfolio performance.

Pricing

Pricing

Optimize your pricing strategy in Japan with our in-depth market analysis to enhance profitability.

Digital Marketing

Digital Marketing

Boosting your brand in Japan through tailored digital marketing strategies to engage a unique audience.

E-commerce

E-commerce

Empower your e-commerce in Japan with our insider knowledge on local buying habits and digital marketing trends.

Customer Experience

Customer Experience

Optimizing customer journeys in Japan with tailored experiences that drive loyalty and growth.

Sales Channel Strategy

Sales Channel Strategy

Optimize your market presence in Japan with strategies tailoring sales channels to local business customs and consumer behavior.

Digital Sales

Digital Sales

Elevating Japan's digital sales via innovative strategies, optimizing online revenue paths.

Our Industries

Aerospace & Defense

Automotive & Mobility

Energy & Natural Resources

Construction & Infrastructure

Consumer & Retail

Financial Services

Healthcare

Industrials

Private Equity & Principal Investors

Public Sector

Transportation & Logistics

Technology Media & Telecommunications

Dominate Japan Through Marketing & Sales

Widespread adoption of digital services crucial in Japan

  • 80% of Japan's population is now online, affecting traditional marketing methods and pushing businesses towards integrated digital sales solutions.
  • Given this shift, leveraing advanced digital channels allows businesses to remain competitive and enhance consumer engagement through innovative experiences.

Navigating Japan's aging demographic with agile services

  • With 28% of its population over 65, Japan faces purchasing shifts emphasizing adapting to a diverse demographic with specialized sales tools.
  • Innovative marketing and sales tactics aid engagement with this critical demographic and bolster relationships with all generational brackets in Japan.

Competitive edge through marketing data analytics in Japan

  • Data usage in Japan has surged 15% annually, highlighting evolving preferences forecasting opportunities for more precise targeting and service offerings.
  • Aligning with the analytics trend presents doors to customize offerings, enhancing overall value propositions by accurately understanding shifts in market trends.

Enhancing customer commitment via tailored sales approaches

  • With customer loyalty approaches shifting, a personalized customer strategy boosts retention, a vital element giving businesses leverage in distinct markets.
  • Customized marketing strategies foster long-term engagement and commitment by aligning services with diverse client needs and evolving cultural dynamics.

Our Clients

We have worked with more than 2000 companies throughout various industries.

What Our Clients Say About Us

"During the course of the process, I found YCP Solidiance highly capable to support Toyota to better understand “ASEAN countries”. We usually work with Japanese consulting company and from their report, we can be a “book smart” but can’t have a clear picture of what’s going on in the real market. The project with YCP Solidiance brought us “real market experience”. YCP Solidiance's local consultants got their hands dirty in the marketplace with me. This approach enabled me to understand critical consumer insights behind data. I found it very valuable experience. Thank you very much."

Toyota Motor Corporation

Global Insights Manager

Toyota Motor Corporation

"I would like to take this opportunity to express my sincere gratitude for all the effort and commitment that Solidiance showed us during this project. Although building detailed strategies for different countries within a tough time constraint is without any doubt a demanding and challenging task, YCP Solidiance did a fabulous job. I believe that the success in this project laid a foundation for building a strong relationship between YCP Solidiance and GS Caltex, and I promise that YCP Solidiance will be the first one to be contacted whenever GSC needs any help for growth."

GS Caltex

Manager, Finished Lubricants Marketing Strategy Team

GS Caltex

Results Through Expertise: Case Studies

Learn how we help clients build and implement strategies
that drive sustainable growth in today’s complex business landscape.

Corporate Website and Recruitment Website

Client

A Japanese multi-service provider

Area

Japan

Expertise Scope

Strategic Marketing

Project Summary

Our client sought our help in revamping their corporate and recruitment websites in line with the latest industry trends. We provided updated wireframes, aligning with trends and brand guidelines to boost lead generation and attract new talent.

E-Commerce Website Development

Client

A Japanese medical equipment manufacturer

Area

Southeast Asia

Expertise Scope

Strategic Marketing

Project Summary

Our client needed support tapping into the Southeast Asian market and building an e-commerce channel.​ We created a market entry strategy in three countries, developed localised landing pages, and managed client campaigns to gain market access.

YCP in Media

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YCP Solidiance's Managing Partner Damien Duhamel talks on BBC on the Indonesian mining industry.

YCP Solidiance's Managing Partner Damien Duhamel talks on BBC on the Indonesian mining industry.

YCP Solidiance’s Partner Gervasius Samosir speaks to CNBC about the economy outlook after Indonesia’s presidential election.

YCP Solidiance’s Partner Gervasius Samosir speaks to CNBC about the economy outlook after Indonesia’s presidential election.

Tagged as Asia’s Game Changer, YCP Holdings wins the Management Consulting award in SBR National Business Awards.

Tagged as Asia’s Game Changer, YCP Holdings wins the Management Consulting award in SBR National Business Awards.

Publications

Demand Forecasting Based on Operational Diagnosis and its Contribution to Management
Supply Chain Environmental Changes and Future Demand Forecasts
Environmental response and corporate issues in the chemical industry
Issues in safety management and technology utilization

Meet Our Experts

Establish industry dominance with our experts and partners

Shingo Kasumoto

Shingo Kasumoto

Managing Partner, Interactive Solutions Division CEO

L.L.B., Kyoto University

eunic

Eunice Maximo

Partner

Bachelor of Fine Arts from University of the Philippines Diliman

koichi sonoda

Koichi "Sonochan" Sonoda

Partner

MBA, IMD - International Institute for Management Development

natsumi horikawa

Natsumi Horikawa

Partner

BA from Dokkyo University

Talk to Our Marketing & Sales Experts

Arrange a session with our experts to explore how YCP can assist you in addressing your business challenges.

YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:

  • YCP Solidiance
  • YCP Auctus
  • YCP Consus