Middle East Consumer Products Consulting

YCP provides expert consulting services, helping businesses navigate and grow in the Middle East Consumer Products market with global insights.

YCP Solidiance Consumer Products Experts in Middle East

The Middle East Consumer Products sector is rapidly growing, driven by increasing demand for innovative Consumer Goods.

As a leading consulting firm, YCP employs seasoned professionals to navigate FMCG market complexities in the Middle East, offering unparalleled insights and solutions.

YCP stands as a trusted partner, empowering businesses to excel in the Middle East's Consumer Products landscape with confidence and strategic agility.

YCP in Numbers

Projects across Asia

Offices

Portfolio Businesses

Professionals

Unlocking Potential: Your Path to Excellence with Middle East's Consumer Products Professionals

The Middle East consumer products market is vibrant, driven by a young population and high disposable incomes. YCP tailors strategies to capitalize on these dynamics.

From navigating regulatory landscapes to understanding cultural nuances, YCP's expertise in the Middle East ensures our clients thrive in the consumer products sector.

Leveraging deep local insights and a global perspective, YCP assists clients in the Middle East to innovate, scale, and lead in the competitive consumer products industry.

Our Services

Marketing & Sales

Elevate your Marketing & Sales in the Middle East with YCP's expert consulting.

Branding & Brand Management
Product & Portfolio Management
Pricing
Digital Marketing
E-commerce
Customer Experience
Sales Channel Strategy
Digital Sales

Operations

Optimizing operations for consumer products in the Middle East with strategic insights.

Project Management Office (PMO)
Growth Strategy Implementation
Operation Transformation
Manufacturing
Organization Design

Supply Chain Management

Streamlining the Middle East's supply chains with strategic insights and local expertise.

Supply Chain
Digital Supply Chain
Procurement
Logistics

M&A, Transactions, and PMI

Elevate your M&A and PMI outcomes in the Middle East with YCP's expert guidance.

M&A Strategy
Divesstiture/Curb-out Strategy
M&A Target Scouting
Buyer/Investor Search
Commercial Due Diligence
M&A Execution (Buy-side & Sell-side Financial Advisory)
Valuation
Post-Merger Integration (PMI)
Value Creation
IPO PMO
Joint Venture
Corporate Venture Capital

Strategy

Strategizing for Middle East consumer products, YCP melds regional insights with global trends.

Business Strategy
Corporate Finance
Growth Opportunity Identification
New Business Development
Organization Strategy
Enterprise Risk Management
Asset/Project Risk Management
Digital Strategy
Strategic Partnership & Channel Strategy

Digital Transformation

Empowering Middle East businesses for digital era success in consumer products.

DX Vision
Digital Roadmap
CIO/CDO Support
System Architecture Design
DX PMO
Artificial Intelligence (AI)
Robotic Process Automation (RPA)
Big Data Analysis
IT Organization Design & Restructuring
IT Portfolio Management
Off-shore Development Centre Set-up

Public Services

Elevate your Public Services with YCP’s tailored solutions in the Middle East.

Economic Development
Public Policy Development
E-Governance

Sustainability

Navigating sustainability in Middle East's consumer sector with tailored, strategic approaches.

Sustainability Strategy & Implementation
Double Materiality
Decarbonization & Net-Zero Strategy
Climate Change Risks and Opportunities
Sustainability Due Diligence
Supply Chain Assessment
ESG Reporting
Investor Relations & Fundraising
Organization & Governance Design

Market Research

Empowering your business with deep market research insights in the Middle East.

Market Landscape
Market Size
Industry Structure and Trend
Competitive Benchmark
Business Partner Search & Screening
B2B/B2C Customer Survey
B2B Customer Survey
Consumer Research

Navigating Consumer Products Sector in Middle East

Regional Market Saturation

The Middle East consumer products market is nearing saturation with 65% of the target demographic already owning a smartphone by 2023.
To combat stagnation, adapting to digital consumer experience and utilizing e-commerce platforms can capture emerging markets and drive growth.

Supply Chain Disturbances

Recent geopolitical tensions have seen a 20% increase in supply chain costs for imported consumer products across the Middle East region.
Diversifying supply sources can mitigate disruption risks and stabilize costs by exploring local production and partnerships.

Digital Retail Expansion

E-commerce channels are projected to grow by 35%, presenting lucrative avenues for consumer products in reaching new populations across urban and rural areas.
Leveraging advanced analytics helps personalize shopping itineraries ensuring superior consumer engagement and retention through omni-channel strategies.

Sustainability Trends Initiatives

70% of Middle Eastern consumers are becoming environmentally conscious; they seek products with sustainable and green certifications.
Aligned investment in eco-friendly processes and transparent sourcing strengthens brand loyalty within this environmentally motivated consumer base.

Our Clients

We have worked with more than 2000 companies throughout various industries.

What Our Clients Say About Us

"It has been a great experience working with the YCP Solidiance project team. The market insights and strategic assessments were well-researched, analyzed and presented; ensuring that we have a deeper understanding of the business dynamics in the Middle East. This has helped SATS to validate its business case projections, as well as strengthened its intended strategies to grow in the market. We are equally impressed by the timeliness and quick turnaround of the project, given the compressed time that we have set for the project team. The personal involvement of the team has underscored the high quality of client service that YCP Solidiance pledges. We are happy to recommend YCP Solidiance and of course, look forward to engaging them again in future endeavors."

AVP Corporate Business Development

SATS (Singapore Airport Terminal Services)

"We have now completed our study on entering a new market successfully and I wish to thank the YCP Solidiance team for the professional and urgent approach given our requirement relating to the specific market assessments, feasibility studies, a partner search and financial evaluation on a primary acquisition target in our market of interest. I am satisfied YCP Solidiance developed a differentiated route-to-market strategy that is comprehensive and delivered pleasingly ahead of time to meet our tight deadlines. Our objectives were met in full and I look forward to working with the YCP Solidiance team again in the future."

General Manager

Abu Dhabi Motors

Results Through Expertise: Case Studies

Learn how we help clients build and implement strategies
that drive sustainable growth in today’s complex business landscape.

Market Research and Advertising Strategy Development for Local Industrues in the UAE

Client

A management services provider (overseas expansion support) in the UAE

Area

Middle East

Expertise Scope

Market Research, Competitor Analysis, Advertising Strategy Development

Project Summary

Our team conducted market research, benchmarking, and consumer surveys to understand key local industry players, distribution channels, and end-user profiles. Additionally, we performed competitor analysis and customer needs assessments to clarify key selling points and developed advertising concepts and implementation strategies accordingly.

Long-Term Marketing Advisory Services in Hong Kong

Client

A leading diamond trading company in Hong Kong

Area

Hong Kong

Expertise Scope

Advertising Budget Optimization, Content Strategy Advisory, Competitor Monitoring

Project Summary

We proposed a data-driven advertising budget mix for the client, supporting them with execution control and a refined content strategy. Our team provided guidance on ad spend management, recommending budget allocation shifts, target audience refinement, and competitor monitoring. We collaborated with the client’s sales team, identifying customer preference changes, external growth factors, and competitor actions to improve advertising performance and drive sales in Hong Kong.