
YCP in Numbers
With over half of Middle East consumers shopping online in 2024,
53%*
of e-commerce growth highlights the urgent need for expert market entry strategies.
Source: Statista, 2024
YCP E-commerce Experts in Middle East
The Middle East holds vast business potential for E-commerce, driven by its digital adoption.
Entering the E-commerce market in the Middle East faces barriers like regulatory complexity and cultural nuances.
YCP excels as the premier E-commerce consultant in the Middle East, overcoming challenges with unparalleled expertise.
Navigate and Succeed: Middle East E-commerce at Your Service
YCP leverages deep market insights to position businesses at the forefront of the Middle East's booming e-commerce landscape, driving growth.
Our expertise in navigating the unique digital and consumer landscapes of the Middle East enables clients to capture untapped e-commerce opportunities.
With a focus on tailored strategies, YCP empowers companies to excel in the Middle East's diverse e-commerce markets, ensuring sustainable success.
Our Industries












Dominate Middle East Through E-commerce
E-commerce Demand Surge Across Middle East
- E-commerce in the Middle East grew by 48% last year, elevating pressure on businesses to capitalize effectively in an expanding digital marketplace.
- Addressing infrastructure hurdles aids in agility, welcoming an expansive base of tech-savvy consumers anticipating streamlined online shopping experiences.
Digital Payment Systems: Rapid Adaptation Needed
- With 70% of Middle East consumers preferring online payments, adapting is vital in meeting changing transaction preferences and avoiding market risks.
- Leveraging customer preferences enhances competitive advantage, placing businesses at the brink of digital-centric service improvements for regenerative growth.
Potential Growth in Digital Tourism and E-commerce
- The region saw a 30% increase in online travel bookings recently; a cohesive approach tying tourism with e-commerce can drive customer-heavy ventures.
- Harvesting e-commerce benefits extends beyond tech solutions, as integrating services taps into broadened cross-industry commerce catering demands.
Opportunity for Localized E-commerce Solutions
- Localization in e-stores could see revenue lift of up to 25%, ensuring cultural resonance in marketing efforts for Middle Eastern spends.
- Addressing local preferences fosters community engagement enhancing consumer relations, omnichannel readiness being portals for extensive market recognition.
Our Clients
We have worked with more than 2000 companies throughout various industries.


What Our Clients Say About Us
"It has been a great experience working with the YCP project team. The market insights and strategic assessments were well-researched, analyzed and presented; ensuring that we have a deeper understanding of the business dynamics in the Middle East. This has helped SATS to validate its business case projections, as well as strengthened its intended strategies to grow in the market. We are equally impressed by the timeliness and quick turnaround of the project, given the compressed time that we have set for the project team. The personal involvement of the team has underscored the high quality of client service that YCP pledges. We are happy to recommend YCP and of course, look forward to engaging them again in future endeavors."
AVP Corporate Business Development
SATS (Singapore Airport Terminal Services)
"We have now completed our study on entering a new market successfully and I wish to thank the YCP team for the professional and urgent approach given our requirement relating to the specific market assessments, feasibility studies, a partner search and financial evaluation on a primary acquisition target in our market of interest. I am satisfied YCP developed a differentiated route-to-market strategy that is comprehensive and delivered pleasingly ahead of time to meet our tight deadlines. Our objectives were met in full and I look forward to working with the YCP team again in the future."

General Manager
Abu Dhabi Motors
Results Through Expertise: Case Studies
Learn how we help clients build and implement strategies
that drive sustainable growth in today’s complex business landscape.
E-Commerce Website Development
Client
A Japanese medical equipment manufacturer
Area
Southeast Asia
Expertise Scope
Strategic Marketing
Project Summary
Our client needed support tapping into the Southeast Asian market and building an e-commerce channel. We created a market entry strategy in three countries, developed localised landing pages, and managed client campaigns to gain market access.
Event Website Development for an Industrial Automation Conference
Client
A Japanese machine vision distributor
Area
Southeast Asia
Expertise Scope
Strategic Marketing
Project Summary
Our client wanted to promote an event for industry leaders in industrial automation and IoT. We created a comprehensive event website that integrated with an event technology platform, Eventbrite. This resulted in 250 RSVPs, primarily from the site.
YCP in Media











Our Group CEO Yuki Ishida and Managing Partner Karambir Anand shared insights at the ASEAN–Japan Young Business Leaders’ Summit.

At the Asian Power Summit 2025, our Director Harika G. led a session on Asia’s evolving energy mix.

Singapore Business Review featured Karambir Anand on Singapore’s expanding solar capacity and energy challenges.
Publications

Partnering for Success in Saudi Arabia Construction
Saudi Arabia’s construction sector is expanding rapidly under Vision 2030, driven by megaprojects, urban growth, and PIF investment. Foreign contractors face significant opportunities, but success depends on local partnerships, regulatory compliance, strong local track records, and navigating procurement and payment risks.

Transforming Saudi Arabia into the Middle East's Logistics Powerhouse
Saudi Arabia’s logistics sector is central to Vision 2030, supported by its strategic location, infrastructure investment, and rapid e-commerce growth. While progress is underway, accelerated digital adoption and public–private collaboration will be key to building a competitive regional and global logistics hub.

Saudi Arabia’s Road Towards Becoming a Cashless Society by 2030

化学産業における環境対応と企業課題
環境規制の強化とサステイナビリティに対する期待の高まりを背景に、化学業界への圧力は一段と強まっています。大手企業は規制対応を差別化の機会として捉える一方で、中小企業にとってはコスト負担の増大が課題となっています。今後の長期的な競争力は、サプライチェーン全体での協業と、サステイナビリティを中核戦略に組み込めるかどうかに左右されると考えられます。
Meet Our Experts
Establish industry dominance with our experts and partners

Pilar Dieter
Managing Partner
Nationality: American
Region Coverage:
Asia, North America
Past Experience:
Alaris Consulting

Jun Amano
Partner
Nationality: Japanese
Region Coverage:
Europe
Past Experience:
Dentsu Inc

Mehdi Jaouadi
Partner
Nationality: French
Region Coverage:
Asia, Europe, South America
Past Experience:
METRO AG, L'Oréal

Laurent Fihey
Partner
Nationality: French
Region Coverage:
Europe, Asia, Middle East, Africa, North America, South America
Past Experience:
Arthur Andersen, Advancy
Talk to Our E-commerce Experts
Arrange a session with our experts to explore how YCP can assist you in addressing your business challenges.
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus

