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YCP Solidiance Marketing & Sales Experts in Middle East
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The Middle East offers vast business potential, ripe for Marketing & Sales ventures.
However, diverse cultures and complex regulations present significant barriers to entry.
YCP, with deep Marketing & Sales expertise in the Middle East, stands as the region's top consulting firm.
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YCP in Numbers
Navigate and Succeed:
Middle East Marketing & Sales at Your Service
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Branding & Brand Management
Expertise in crafting and managing brands across the Middle East, enhancing visibility and market share.
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Product & Portfolio Management
Optimize product lines & portfolios for the Middle East market, ensuring alignment with regional trends and consumer preferences.
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Pricing
Optimizing pricing strategies in the Middle East to maximize profits & market share.
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Digital Marketing
Expertise in leveraging digital platforms to elevate brand presence & drive sales across the Middle East.
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E-commerce
YCP optimizes E-commerce strategies in the Middle East, boosting sales and digital presence.
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Customer Experience
Specializing in enhancing customer journeys in the Middle East through data-driven insights and innovative strategies.
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Sales Channel Strategy
Optimize sales channels in the Middle East with tailored strategies, boosting market presence & revenue.
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Digital Sales
We boost digital sales in the Middle East, merging market trends with tech for growth.
Our Industries
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Dominate Middle East Through Marketing & Sales
Growing Demand for Digital Marketing in Middle East
- In the Middle East, digital ad spending surges 28% annually, demanding businesses harness digital marketing to remain competitive in the evolving market.
- As digital engagements grow, integrating marketing and sales channels can strengthen customer relationships, fostering brand loyalty and long-term growth improvements.
Rise of E-commerce Creating Immediate Marketing Needs
- With a 35% increase in e-commerce adoption in the Middle East, businesses must innovate their marketing strategies to catering to intensified online consumerism.
- Optimizing personalized consumer journeys online builds potential for high conversion rates, leveraging enhanced consumer data analytics for future, efficient marketing operations.
Leveraging Content Marketing to Capture New Markets
- Content consumption is up 25% as MENA kerbo population favors video and influencer content more vigorously, unlocking new creative pathways for outreach.
- Collaborating with regional influencers on diverse platforms enhances narrative trust and access but demands aligning marketing and sales strategies to concurrently capture evolving markets.
Enhance Analytics for Targeted Marketing Efforts
- Data-driven marketing results in 40% improved customer retention when aligned with interoperable sales strategies within Middle East businesses.
- Access to robust, integrated data analytics tools optimizes campaign adjustments rapidly, boosting returns by synchronizing targeted outreach and tailored sales pitches efficiently.
Our Clients
We have worked with more than 2000 companies throughout various industries.
What Our Clients Say About Us
"It has been a great experience working with the YCP Solidiance project team. The market insights and strategic assessments were well-researched, analyzed and presented; ensuring that we have a deeper understanding of the business dynamics in the Middle East. This has helped SATS to validate its business case projections, as well as strengthened its intended strategies to grow in the market. We are equally impressed by the timeliness and quick turnaround of the project, given the compressed time that we have set for the project team. The personal involvement of the team has underscored the high quality of client service that YCP Solidiance pledges. We are happy to recommend YCP Solidiance and of course, look forward to engaging them again in future endeavors."
AVP Corporate Business Development
SATS (Singapore Airport Terminal Services)
"We have now completed our study on entering a new market successfully and I wish to thank the YCP Solidiance team for the professional and urgent approach given our requirement relating to the specific market assessments, feasibility studies, a partner search and financial evaluation on a primary acquisition target in our market of interest. I am satisfied YCP Solidiance developed a differentiated route-to-market strategy that is comprehensive and delivered pleasingly ahead of time to meet our tight deadlines. Our objectives were met in full and I look forward to working with the YCP Solidiance team again in the future."
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General Manager
Abu Dhabi Motors
Results Through Expertise: Case Studies
Learn how we help clients build and implement strategies
that drive sustainable growth in today’s complex business landscape.
E-Commerce Website Development
Client
A Japanese medical equipment manufacturer
Area
Southeast Asia
Expertise Scope
Strategic Marketing
Project Summary
Our client needed support tapping into the Southeast Asian market and building an e-commerce channel. We created a market entry strategy in three countries, developed localised landing pages, and managed client campaigns to gain market access.
Event Website Development for an Industrial Automation Conference
Client
A Japanese machine vision distributor
Area
Southeast Asia
Expertise Scope
Strategic Marketing
Project Summary
Our client wanted to promote an event for industry leaders in industrial automation and IoT. We created a comprehensive event website that integrated with an event technology platform, Eventbrite. This resulted in 250 RSVPs, primarily from the site.
YCP in Media
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Publications
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Meet Our Experts
Establish industry dominance with our experts and partners
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Saurabh Mehta
Group Officer, Managing Partner, and CEO of Supply Chain Solutions Division
MBA - NYU Stern School of Business
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Eunice Maximo
Partner
Bachelor of Fine Arts from University of the Philippines Diliman
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Mehdi Jaouadi
Partner
Master in Management, EDHEC Business School
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Koichi "Sonochan" Sonoda
Partner
MBA, IMD - International Institute for Management Development
Talk to Our Marketing & Sales Experts
Arrange a session with our experts to explore how YCP can assist you in addressing your business challenges.
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP Solidiance
- YCP Auctus
- YCP Consus
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP Solidiance
- YCP Auctus
- YCP Consus