Philippines Category Management Plan Consulting
YCP excels in Category Management Plan Consulting in the Philippines, helping clients thrive in the nation's competitive industries through comprehensive consulting services. With decades of experience and a hands-on support approach, YCP ensures strategic growth and success.

Key Challenges We Address
Aligning Category Strategies With Fast-Changing Markets
- Retail and consumer trends in the Philippines shift rapidly, making it harder for businesses to maintain effective, responsive category management plans.
- Through local market analysis and predictive insights, YCP enables companies to develop flexible plans that adapt seamlessly to evolving consumer demands.
Optimizing Supplier Collaboration for Consistent Growth
- Fragmented supplier networks and variable performance hinder the consistency and scalability of category programs in the Philippines.
- By mapping supplier capabilities and fostering transparent negotiations, YCP strengthens partnerships that drive sustainable category growth and operational efficiency.
Leveraging Data for Informed Category Decisions
- Limited access to comprehensive, high-quality market data often leads to suboptimal assortment and pricing strategies for Filipino businesses.
- YCP integrates internal and external data sources, helping organizations visualize opportunities and make evidence-based decisions for lasting competitive advantage.
Bridging Capability Gaps With Localized Expertise
- Philippine companies frequently face skill gaps and limited category management resources, slowing plan execution and innovation.
- With tailored training and hands-on support, YCP builds internal competencies, empowering teams to implement and sustain best-in-class category management practices.
Why Choose YCP

YCP brings deep expertise and a strong track record in Category Management Plan consulting tailored for the unique dynamics of the Philippines. Our approach combines robust analytical frameworks with actionable strategies, leveraging advanced methodologies proven to optimize category performance in this market. By blending local consumer insights with global best practices and a focus on sustainable, cost-effective solutions, we adapt every engagement to your specific needs—delivering results that truly matter. Why Choose YCP for Category Management Plan Consulting in the Philippines:
Strategic Structuring
Local market insights drive tailored category management plans, maximizing impact and ROI for Philippine businesses.
Tailored Sourcing Approach
Deep local insights empower tailored category management plans, ensuring agility amid the Philippines’ dynamic retail market.
Market Intelligence
Seamless integration of local insights and regional trends ensures category strategies fit the Philippine market landscape.
Cross‑Functional Alignment
Localized expertise ensures category strategies are tailored to the Philippine market for maximum impact and ROI.
Partnering with YCP means gaining a committed ally dedicated to helping your organization achieve category excellence in the Philippines. We go beyond traditional consulting—working closely with your team through hands-on collaboration, strategic implementation, and ongoing optimization. With YCP, you benefit from a partner who supports you at every step, driving measurable value and lasting impact across your category management initiatives.

YCP in Numbers
Navigate and Succeed: 
 Philippines Category Management Plan at Your Service

Category Management
Elevate your market presence in the Philippines with YCP's strategic Category Management Plan, tailored to optimize resources and drive competitive edge.

Our Deliverables
- 1- Category Diagnostics
- Comprehensive category management plans optimize sourcing, supplier selection, and cost efficiency tailored to the Philippine market.
- 2- Category Strategy Blueprint
- Comprehensive action plans tailored to optimize category performance, drive assortment efficiency, and enhance supplier collaboration.
- 3- Implementation Roadmap
- Data-driven action plans detail category segmentation, assortment, pricing, and promotion strategies for sustained competitive growth.
- 4- Training & Governance Framework
- Customized category management plans align product mix, supplier strategies, and data-driven insights to drive profitable growth in the Philippines.
What Will You Gain
1
Strategic Category Insights
Reduce procurement spend by 12% with optimized vendor negotiations
2
Optimized Supplier Mix
Achieve 12% higher category sales through optimized assortment planning
3
Long-Term Value Creation
Increase category profit margins by up to 12% via optimized assortment
4
Aligned Business Objectives
Increase category sales by up to 18% with targeted assortment strategies
Our Industries












Our Clients
We have worked with more than 2000 companies throughout various industries.










What Our Clients Say About Us
"The engagement conducted by YCP was comprehensive and was very helpful for Shell to take immediate strategic decisions and actions in our market; their work allowed Shell to see the unseen, especially with regards to the competitor assessment and detailed customer issues. The YCP team has always been professional to work with, and I've appreciated how they accommodate client requests and enthusiastically took on the challenges we gave them. Overall, I am very happy with the services provided by YCP, they managed to get very insightful and unbiased recommendations for our business."
Marketing Implementer for Indonesia, Singapore & Vietnam
Shell
"During the course of 2009 and 2010, YCP carried out extensive research on roofing materials market for Monier (previously Lafarge Roofing) in Asia. The experience and expertise of YCP in building materials markets in Asia and the strong analytical skills of their consultants resulted in high-quality output for their various assignments, driven by in-depth field investigations. The findings and recommendations provided by YCP have proved extremely valuable for Monier to identify and assess growth opportunities in the region, and to support Monier’s strategic approach and planning in the region. I am therefore happy to recommend YCP as a valuable partner to any company interested in their research and consulting capabilities."
Managing Director Thailand and Indonesia
Monier Roofing (Previously Lafarge)
Results Through Expertise: Case Studies
Learn how we help clients build and implement strategies
 that drive sustainable growth in today’s complex business landscape.
Enhancing Syringe Supply Chain Efficiency via Strategic Sourcing
Client
A multi-specialty tertiary care provider
Area
India -- Northern and Eastern regions
Expertise Scope
Supply Chain Turnarounds, Expert Sourcing, Procurement Operations
Project Summary
Utilizing a comprehensive Strategic Sourcing process, the client was able to reduce costs and enhance the efficiency of their syringe supply chain. This netted the client a 10% annual cost reduction, 4% incumbent cost reduction, and successful integration of new suppliers.
Distributor Support Strategy for Lubricants in Vietnam
Client
A Vietnamese lubricant distributor
Area
Vietnam
Expertise Scope
Distributor Assessment, Stakeholder Meetings, Site Visit Reporting
Project Summary
Our team initiated the project with a kick-off meeting in Ho Chi Minh City to align with client's needs and prepare for upcoming interviews. We organized and scheduled site visits and meetings with shortlisted distributors. Following this, we led distributor meetings, providing summary translations. Finally, we delivered a post-site visit report, profiling and prioritizing each distributor based on the interviews.
YCP in Media












Publications




Meet Our Experts
Establish industry dominance with our experts and partners

Yuki Ishida
Managing Partner
Nationality: Japanese
Region Coverage:
Asia, North America
Past Experience:
Goldman Sachs

Pilar Dieter
Managing Partner
Nationality: American
Region Coverage:
Asia, North America
Past Experience:
Alaris Consulting

Shingo Kasumoto
Managing Partner
Nationality: Japanese
Region Coverage:
Asia
Past Experience:
P&G

Takahiro Okawara
Partner
Nationality: Japanese
Region Coverage:
Japan, Singapore, Thailand, Vietnam, Indonesia
Past Experience:
Accenture, Rakuten

Jatin Gulati
Partner
Nationality: Indian
Region Coverage:
Asia
Past Experience:
McKinsey & Company, Accenture Strategy

Eunice Maximo
Partner
Nationality: Filipino
Region Coverage:
Asia
Past Experience:
Nexlabs, Propel Manila

Laurent Fihey
Partner
Nationality: French
Region Coverage:
Europe, Asia, Middle East, Africa, North America, South America
Past Experience:
Arthur Andersen, Advancy

Eucel Josef Maximo
Partner
Nationality: Filipino
Region Coverage:
Asia
Past Experience:
Nexlabs, Reckitt
Talk to Our Category Management Plan Experts
Arrange a session with our experts to explore how YCP can assist you in addressing your business challenges.
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus




