Singapore Brand Strategy Consulting

YCP is a premier management consulting firm enhancing business success across Asia, specializing in Brand Strategy services in Singapore. Discover our expertise.

Singapore Brand Strategy Consulting

YCP Brand Strategy Experts in Singapore

Brand Strategy experts in Singapore

Singapore's market is ripe with potential for businesses aiming to establish a strong presence.

However, the complexities of Singapore's diverse market pose unique challenges in brand strategy.

Success in Singapore demands a consulting firm with deep brand strategy expertise. YCP is the premier choice.

YCP in Numbers

YCP Holdings
Project Across Asia
Offices
Portfolio Businesses
Professionals

Navigate and Succeed: Singapore Brand Strategy at Your Service

YCP crafts unparalleled Brand Strategies for businesses in Singapore. Our expertise ensures your brand stands out in this competitive market.

In Singapore's bustling economy, YCP identifies unique market opportunities, tailoring Brand Strategies that resonate with your target audience.

Utilizing Singapore's dynamic landscape, YCP's Brand Strategy service empowers businesses to achieve lasting market impact and growth.

Our Industries

Aerospace & Defense

Automotive & Mobility

Energy & Natural Resources

Construction & Infrastructure

Consumer & Retail

Financial Services

Healthcare

Industrials

Private Equity & Principal Investment

Public Sector

Transportation & Logistics

Technology Media & Telecommunications

Dominate Singapore Through Brand Strategy

Skyrocking Market Demand in Singapore

  • 70% of Singaporean businesses are refocusing on brand strategies.
  • Adopting comprehensive brand strategies can help reach larger audiences.

Government Initiatives Supporting Brand Growth

  • Singapore spends over 400 million SGD on local brand development.
  • These investments open more channels for refining national and global brand perception.

Digital Transition Enhancing Branding Opportunities

  • Digital engagement buys rose 45%, indicating demand for strategic branding.
  • Strengthening digital presence now ensures deeper market penetration.

Expanding ASEAN Market Access

  • ASEAN's GDP projected growth at 6% fosters connectivity improvement
  • Aligning strategies with ASEAN growth trends expands market access regionally.

Our Clients

We have worked with more than 2000 companies throughout various industries.

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What Our Clients Say About Us

"The engagement conducted by YCP was comprehensive and was very helpful for Shell to take immediate strategic decisions and actions in our market; their work allowed Shell to see the unseen, especially with regards to the competitor assessment and detailed customer issues. The YCP team has always been professional to work with, and I've appreciated how they accommodate client requests and enthusiastically took on the challenges we gave them. Overall, I am very happy with the services provided by YCP, they managed to get very insightful and unbiased recommendations for our business."

Shell

Marketing Implementer for Indonesia, Singapore & Vietnam

Shell

"During the course of 2009 and 2010, YCP carried out extensive research on roofing materials market for Monier (previously Lafarge Roofing) in Asia. The experience and expertise of YCP in building materials markets in Asia and the strong analytical skills of their consultants resulted in high-quality output for their various assignments, driven by in-depth field investigations. The findings and recommendations provided by YCP have proved extremely valuable for Monier to identify and assess growth opportunities in the region, and to support Monier’s strategic approach and planning in the region. I am therefore happy to recommend YCP as a valuable partner to any company interested in their research and consulting capabilities."

Monier Roofing

Managing Director Thailand and Indonesia

Monier Roofing (Previously Lafarge)

Results Through Expertise: Case Studies

Learn how we help clients build and implement strategies
that drive sustainable growth in today’s complex business landscape.

E-Commerce Website Development

Client

A Japanese medical equipment manufacturer

Area

Southeast Asia

Expertise Scope

Strategic Marketing

Project Summary

Our client needed support tapping into the Southeast Asian market and building an e-commerce channel.​ We created a market entry strategy in three countries, developed localised landing pages, and managed client campaigns to gain market access.

Event Website Development for an Industrial Automation Conference

Client

A Japanese machine vision distributor

Area

Southeast Asia

Expertise Scope

Strategic Marketing

Project Summary

Our client wanted to promote an event for industry leaders in industrial automation and IoT. We created a comprehensive event website that integrated with an event technology platform, Eventbrite. This resulted in 250 RSVPs, primarily from the site.

YCP in Media

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YCP Solidiance's Managing Partner Damien Duhamel talks on BBC on the Indonesian mining industry.

YCP Solidiance's Managing Partner Damien Duhamel talks on BBC on the Indonesian mining industry.

YCP Solidiance’s Partner Gervasius Samosir speaks to CNBC about the economy outlook after Indonesia’s presidential election.

YCP Solidiance’s Partner Gervasius Samosir speaks to CNBC about the economy outlook after Indonesia’s presidential election.

Tagged as Asia’s Game Changer, YCP Holdings wins the Management Consulting award in SBR National Business Awards.

Tagged as Asia’s Game Changer, YCP Holdings wins the Management Consulting award in SBR National Business Awards.

Publications

Automotive Lubricants in the Digital Age_ Trends and Opportunities for SEA
The Future of Eldercare in Singapore
Opportunities in Indonesia's Dairy Farming Industry: The Lowland  Advantage
Indonesia’s Net Zero Emissions Journey: The Impact of Clean Energy Targets on the Oil & Gas Industry

Meet Our Experts

Establish industry dominance with our experts and partners

Yuki Ishida

Yuki Ishida

Managing Partner

Nationality: Japanese

Country Coverage:

Japan, Hong Kong, Singapore, USA, China, Thailand

Past Experience:

Goldman Sachs

Pilar Dieter

Pilar Dieter

Managing Partner

Nationality: American

Country Coverage:

China, Japan, Korea, India, Malaysia, Singapore, USA

Past Experience:

Alaris Consulting

Shingo Kasumoto

Shingo Kasumoto

Managing Partner

Nationality: Japanese

Country Coverage:

Singapore, Japan, Indonesia, Malaysia, Thailand, Myanmar, Vietnam, Philippines

Past Experience:

P&G

Leon Cheng

Leon Cheng

Partner

Nationality: Chinese

Country Coverage:

China, Hong Kong, Taiwan, India, Japan, Korea, Philipines, Malaysia, Vietnam, Thailand, US, Canada, Mexico

Past Experience:

EAC, DHL

Takahiro Okawa

Takahiro Okawa

Partner

Nationality: Japanese

Country Coverage:

Japan, Singapore, Thailand, Vietnam, Indonesia

Past Experience:

Accenture, Rakuten

Jatin Gulati

Jatin Gulati

Partner

Nationality: Indian

Country Coverage:

Philippines, India

Past Experience:

McKinsey & Company, Accenture Strategy

laurt fihey

Laurent Fihey

Partner

Nationality: French

Country Coverage:

Europe (most countries), Greater China, Japan, South Korea, Thailand, Vietnam, Philippines, Indonesia, Saudi Arabia, Morocco, USA, Canada, Mexico

Past Experience:

Arthur Andersen, Advancy

anil rai

Anil Rai

Partner

Nationality: Indian

Country Coverage:

ASEAN, India, Europe

Past Experience:

GEREJE Corporate Finance, GinSeng Capital

Talk to Our Brand Strategy Experts

Arrange a session with our experts to explore how YCP can assist you in addressing your business challenges.

YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:

  • YCP 
  • YCP Auctus
  • YCP Consus