
YCP Digital Commerce Experts in Southeast Asia

Southeast Asia's market is ripe for digital commerce, boasting a rapidly growing digital economy and high internet penetration.
However, firms face barriers such as diverse cultures, languages, and regulatory frameworks, complicating digital commerce entry.
YCP, with its vast experience in digital commerce within the Southeast Asian market, stands as the premier consulting firm to navigate these challenges.

YCP in Numbers
Navigate and Succeed: Southeast Asia Digital Commerce at Your Service
YCP provides unparalleled insights into Southeast Asia's dynamic digital commerce landscape, fostering growth and innovation for businesses aiming to thrive in this vibrant market.
Leveraging local expertise and global perspectives, YCP crafts bespoke digital commerce strategies that unlock new opportunities in Southeast Asia, ensuring our clients not only enter but dominate the market.
With a focus on data-driven decision-making, YCP empowers businesses to navigate the complexities of Southeast Asia's digital ecosystem, optimizing operations and enhancing customer engagement for sustained success.
Our Industries












Dominate Southeast Asia Through Digital Commerce
Increase Accessibility to Global Markets Quickly
- Southeast Asia saw a 62% increase in online buyers recently, emphasizing the significant demand. Businesses without digital channels risk being quickly outcompeted.
- Rapid technology adoption in Southeast Asia widens global market reach. Exploring digital commerce offers competitive growth pivotal for market expansion and sustainability.
Maximize Localized Purchasing Convenience Efficiently
- 72% of Southeast Asian consumers utilize mobile payments for convenience. Ignoring localized digital commerce could result in lost revenue opportunities.
- Offering tailored commerce experiences enhances client satisfaction. By utilizing digital services, businesses can capture loyalty in an increasingly tech-savvy region.
Harness Evolving E-commerce Trends for Growth
- Forecasts predict the region's e-commerce will reach $172 billion by 2025, highlighting expansive field space for growth, emphasizing adoption reduce missing out.
- Fostering collaborations with regional tech innovators fosters innovative solutions delivery. Technology's integration ensure active will leverage extensive projections harmoniously.
Strengthen Regional Digital Infrastructure Effectively
- 89% rise in internet penetration in Southeast Asia indicates improved digital infra. Seizing this creates robust and effective e-commerce strategies beneficially.
- By strengthening collaborative ventures, parties successfully advance digital competence, Economies gain strategic advantages, thus evolving industry facing competition head-on.
Our Clients
We have worked with more than 2000 companies throughout various industries.







What Our Clients Say About Us
"The engagement conducted by YCP was comprehensive and was very helpful for Shell to take immediate strategic decisions and actions in our market; their work allowed Shell to see the unseen, especially with regards to the competitor assessment and detailed customer issues. The YCP team has always been professional to work with, and I've appreciated how they accommodate client requests and enthusiastically took on the challenges we gave them. Overall, I am very happy with the services provided by YCP, they managed to get very insightful and unbiased recommendations for our business."
Marketing Implementer for Indonesia, Singapore & Vietnam
Shell
"During the course of 2009 and 2010, YCP carried out extensive research on roofing materials market for Monier (previously Lafarge Roofing) in Asia. The experience and expertise of YCP in building materials markets in Asia and the strong analytical skills of their consultants resulted in high-quality output for their various assignments, driven by in-depth field investigations. The findings and recommendations provided by YCP have proved extremely valuable for Monier to identify and assess growth opportunities in the region, and to support Monier’s strategic approach and planning in the region. I am therefore happy to recommend YCP as a valuable partner to any company interested in their research and consulting capabilities."
Managing Director Thailand and Indonesia
Monier Roofing (Previously Lafarge)
Results Through Expertise: Case Studies
Learn how we help clients build and implement strategies
that drive sustainable growth in today’s complex business landscape.
E-Commerce Website Development
Client
A Japanese medical equipment manufacturer
Area
Southeast Asia
Expertise Scope
Strategic Marketing
Project Summary
Our client needed support tapping into the Southeast Asian market and building an e-commerce channel. We created a market entry strategy in three countries, developed localised landing pages, and managed client campaigns to gain market access.
Event Website Development for an Industrial Automation Conference
Client
A Japanese machine vision distributor
Area
Southeast Asia
Expertise Scope
Strategic Marketing
Project Summary
Our client wanted to promote an event for industry leaders in industrial automation and IoT. We created a comprehensive event website that integrated with an event technology platform, Eventbrite. This resulted in 250 RSVPs, primarily from the site.
YCP in Media












Publications




Meet Our Experts
Establish industry dominance with our experts and partners

Yuki Ishida
Managing Partner
Nationality: Japanese
Country Coverage:
Japan, Hong Kong, Singapore, USA, China, Thailand
Past Experience:
Goldman Sachs

Pilar Dieter
Managing Partner
Nationality: American
Country Coverage:
China, Japan, Korea, India, Malaysia, Singapore, USA
Past Experience:
Alaris Consulting

Shingo Kasumoto
Managing Partner
Nationality: Japanese
Country Coverage:
Singapore, Japan, Indonesia, Malaysia, Thailand, Myanmar, Vietnam, Philippines
Past Experience:
P&G

Leon Cheng
Partner
Nationality: Chinese
Country Coverage:
China, Hong Kong, Taiwan, India, Japan, Korea, Philipines, Malaysia, Vietnam, Thailand, US, Canada, Mexico
Past Experience:
EAC, DHL

Septian Waluyan
Partner
Nationality: Indonesian
Country Coverage:
Indonesia, Singapore, The Netherlands
Past Experience:
Bayer, Philips

Jatin Gulati
Partner
Nationality: Indian
Country Coverage:
Philippines, India
Past Experience:
McKinsey & Company, Accenture Strategy

Eunice Maximo
Partner
Nationality: Filipino
Country Coverage:
APAC
Past Experience:
Nexlabs, Propel Manila

Laurent Fihey
Partner
Nationality: French
Country Coverage:
Europe (most countries), Greater China, Japan, South Korea, Thailand, Vietnam, Philippines, Indonesia, Saudi Arabia, Morocco, USA, Canada, Mexico
Past Experience:
Arthur Andersen, Advancy
Talk to Our Digital Commerce Experts
Arrange a session with our experts to explore how YCP can assist you in addressing your business challenges.
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus