
YCP in Numbers
With Thailand's online retail sector growing rapidly,
14%*
of total retail sales now occur online, making expert e-commerce guidance crucial for success in this competitive landscape.
Source: eMarketer, 2025
YCP E-commerce Experts in Thailand
As the digital revolution accelerates, numerous industries in Thailand seek a dependable E-commerce consulting provider to thrive in its competitive market landscape. Businesses must navigate dynamic technological advancements and changing consumer behaviors to seize growth opportunities.
YCP stands out with a remarkable E-commerce consulting service, leveraging global professionals and in-depth expertise. Our approach overcomes market barriers, ensures seamless entry, and fosters growth across various Thai industries through tailored, strategic guidance supported by our broad experience.
For decision-makers looking to strengthen their foothold in Thailand's market, YCP is a trusted E-commerce consulting partner. Our proven track record reflects our commitment, adaptability, and exceptional skills in transforming market challenges into substantial business successes.
Navigate and Succeed: Thailand E-commerce at Your Service
In Thailand's dynamic market, YCP's E-commerce expertise is pivotal. We unlock growth by aligning with local digital trends and consumer behaviors.
Our team at YCP leverages deep insights into Thailand's E-commerce ecosystem, enabling clients to navigate complexities and capitalize on opportunities effectively.
YCP helps businesses in Thailand innovate and scale in the E-commerce sector with tailored strategies that are ahead of market shifts, ensuring sustainable growth.
Our Industries












Dominate Thailand Through E-commerce
E-commerce Growth Reflects New Consumer Trends
- In 2023, e-commerce in Thailand surpassed $55 billion, reshaping consumer behaviors. Ignoring this shift could put traditional businesses at risk in an evolving market.
- As consumer reliance on online shopping increases, integrating e-commerce enables businesses to align with lifestyles focused on speed and convenience.
Regulatory Support Avowing Market Confidence
- Governments intensifying e-commerce regulations are projecting consumer trust to rise by 30%, crucial for solidifying market presence through customer confidence.
- By elevating compliance protocols, companies fortify consumer reliance, maximizing their potential for competitiveness in this burgeoning sector.
Southeast Asia’s Cross-Border Market Access
- Increased digital trade agreements boost e-commerce involvement by 25%, paving new avenues for Thai businesses at both regional and global e-commerce footprints.
- Cultivating cross-border e-commerce not only broadens revenue streams but also leverages export markets, amplifying brand influence beyond domestic confines.
Infrastructure Advancements Boost Swiftness & Reach
- Thailand's $3 billion infrastructural modernizations now facilitate quicker digital transactions, catalyzing faster service deliverance and network expansion.
- Enhanced digital infrastructure underpins robustness and enlarged outreach necessary to establish steadfast industry advancements and connectivity.
Our Clients
We have worked with more than 2000 companies throughout various industries.







What Our Clients Say About Us
"The engagement conducted by YCP was comprehensive and was very helpful for Shell to take immediate strategic decisions and actions in our market; their work allowed Shell to see the unseen, especially with regards to the competitor assessment and detailed customer issues. The YCP team has always been professional to work with, and I've appreciated how they accommodate client requests and enthusiastically took on the challenges we gave them. Overall, I am very happy with the services provided by YCP, they managed to get very insightful and unbiased recommendations for our business."
Marketing Implementer for Indonesia, Singapore & Vietnam
Shell
"During the course of 2009 and 2010, YCP carried out extensive research on roofing materials market for Monier (previously Lafarge Roofing) in Asia. The experience and expertise of YCP in building materials markets in Asia and the strong analytical skills of their consultants resulted in high-quality output for their various assignments, driven by in-depth field investigations. The findings and recommendations provided by YCP have proved extremely valuable for Monier to identify and assess growth opportunities in the region, and to support Monier’s strategic approach and planning in the region. I am therefore happy to recommend YCP as a valuable partner to any company interested in their research and consulting capabilities."
Managing Director Thailand and Indonesia
Monier Roofing (Previously Lafarge)
Results Through Expertise: Case Studies
Learn how we help clients build and implement strategies
that drive sustainable growth in today’s complex business landscape.
E-Commerce Website Development
Client
A Japanese medical equipment manufacturer
Area
Southeast Asia
Expertise Scope
Strategic Marketing
Project Summary
Our client needed support tapping into the Southeast Asian market and building an e-commerce channel. We created a market entry strategy in three countries, developed localised landing pages, and managed client campaigns to gain market access.
Event Website Development for an Industrial Automation Conference
Client
A Japanese machine vision distributor
Area
Southeast Asia
Expertise Scope
Strategic Marketing
Project Summary
Our client wanted to promote an event for industry leaders in industrial automation and IoT. We created a comprehensive event website that integrated with an event technology platform, Eventbrite. This resulted in 250 RSVPs, primarily from the site.
YCP in Media











Our Group CEO Yuki Ishida and Managing Partner Karambir Anand shared insights at the ASEAN–Japan Young Business Leaders’ Summit.

At the Asian Power Summit 2025, our Director Harika G. led a session on Asia’s evolving energy mix.

Singapore Business Review featured Karambir Anand on Singapore’s expanding solar capacity and energy challenges.
Publications

Digital Health Transformation and Telemedicine 2.0 in Thailand
Thailand’s healthcare system is highly advanced, supported by strong public funding and a growing private sector. Digital health adoption (such as telemedicine, EHRs, and mobile health) is improving efficiency, access, and continuity of care, positioning the sector for sustained growth and innovation.

Electric Vehicle Development and Deployment in Thailand: Moving Towards an Acceleration of EV Adoption
Thailand aims to become an ASEAN EV hub, supported by policy targets and early sales growth. While HEVs and PHEVs still dominate, BEV adoption is rising alongside charging infrastructure expansion. Progress will depend on lowering ownership costs, scaling nationwide charging, and ecosystem collaboration.

The Future of Smart Hospitals in Thailand
Thailand’s hospitals face mounting pressure from aging demographics, rising costs, and workforce constraints. Digital transformation is enabling the shift toward smart hospitals that integrate technology, processes, and people. Stronger interoperability and public–private collaboration will be key to scaling patient-centric care.

What You Need to Know Before Investing in Thailand
Meet Our Experts
Establish industry dominance with our experts and partners

Yuki Ishida
Managing Partner
Nationality: Japanese
Region Coverage:
Asia, North America
Past Experience:
Goldman Sachs

Pilar Dieter
Managing Partner
Nationality: American
Region Coverage:
Asia, North America
Past Experience:
Alaris Consulting

Shingo Kasumoto
Managing Partner
Nationality: Japanese
Region Coverage:
Asia
Past Experience:
P&G

Leon Cheng
Partner
Nationality: Chinese
Region Coverage:
Asia, North America, South America
Past Experience:
EAC, DHL

Gary Murakami
Partner
Nationality: Japanese
Region Coverage:
Asia
Past Experience:
Deloitte, Merrill Lynch

Jatin Gulati
Partner
Nationality: Indian
Region Coverage:
Asia
Past Experience:
McKinsey & Company, Accenture Strategy

Laurent Fihey
Partner
Nationality: French
Region Coverage:
Europe, Asia, Middle East, Africa, North America, South America
Past Experience:
Arthur Andersen, Advancy

Nuttapan Meethong
Director
Nationality: Thai
Region Coverage:
Asia
Past Experience:
KPMG Thailand
Talk to Our E-commerce Experts
Arrange a session with our experts to explore how YCP can assist you in addressing your business challenges.
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus

