United Arab Emirates Medical Device Commercial Consulting
YCP excels in the United Arab Emirates' medical device commercial consulting sphere, helping clients thrive in the competitive healthcare sector. With decades of experience and a hands-on support approach, YCP provides a wide range of services, enhancing your reach in UAE's dynamic market.

YCP Medical Device Commercial Experts in United Arab Emirates

The medical device industry in the United Arab Emirates is experiencing a dynamic transformation, reflecting the nation's overall economic growth. With rapid advancements across numerous sectors, the UAE is emerging as a formidable player in the medical device commercial consulting arena, driven by innovation and expanding healthcare demands.
YCP serves as an exemplary provider of medical device commercial consulting services, supported by a global team of experts with a profound understanding of the UAE market. Our consultants navigate the complexities of market barriers, entry strategies, and growth opportunities, offering unparalleled insights that facilitate seamless progression in the region's medical sector.
YCP is recognized as a trusted consulting partner for business leaders intending to excel in the UAE's medical device market. Our depth of expertise and strategic acumen distinguishes us, ensuring our clients receive comprehensive solutions tailored to triumph in this burgeoning industry.

YCP in Numbers
Unlocking Potential: Your Path to Excellence with
United Arab Emirates's Medical Device Commercial Professionals

KOL Engagement
Notably, we enhance UAE's medical device commercial sector by fostering strategic KOL collaborations, driving growth and market penetration in a highly regulated industry.

Hospital Sales Strategy
In UAE, hospital sales require expert strategies in medical devices, where YCP excels by offering unique commercialization expertise and client-tailored plans.

Channel Development
Advancing UAE’s medical device market, we deploy strategic insights, optimizing channel development for sustained growth alongside industry innovation.

Launch Support
Pioneering breakthroughs, YCP harnesses its profound expertise to propel medical device innovations and thriving UAE market success.
Our Services
Marketing & Sales
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- Branding & Brand Management
- Product & Portfolio Management
- Pricing
- Digital Marketing
- E-commerce
- Customer Experience
- Sales Channel Strategy
- Digital Sales
Operations
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- Project Management Office (PMO)
- Growth Strategy Implementation
- Operation Transformation
- Manufacturing
- Organization Design
Supply Chain Management
Strategize world-class distribution avenues for enhancing medical devices' UAE market reach.
- Supply Chain
- Digital Supply Chain
- Procurement
- Logistics
M&A, Transactions, and PMI
Steer regulatory landscapes, identify optimal merger benefits, and harmonize post-merger integration for UAE's dynamic medical device sector.
- M&A Strategy
- Divesstiture/Curb-out Strategy
- M&A Target Scouting
- Buyer/Investor Search
- Commercial Due Diligence
- M&A Execution (Buy-side & Sell-side Financial Advisory)
- Valuation
- Post-Merger Integration (PMI)
- Value Creation
- IPO PMO
- Joint Venture
- Corporate Venture Capital
Strategy
YCP guides your medical devices venture through the UAE market with pinpoint strategy and insights.
- Business Strategy
- Corporate Finance
- Growth Opportunity Identification
- New Business Development
- Organization Strategy
- Enterprise Risk Management
- Asset/Project Risk Management
- Digital Strategy
- Strategic Partnership & Channel Strategy
Digital Transformation
Leverage innovation insights to strategically boost medical device commercialization efficiency in the UAE.
- DX Vision
- Digital Roadmap
- CIO/CDO Support
- System Architecture Design
- DX PMO
- Artificial Intelligence (AI)
- Robotic Process Automation (RPA)
- Big Data Analysis
- IT Organization Design & Restructuring
- IT Portfolio Management
- Off-shore Development Centre Set-up
Public Services
Craft strategic guidance for navigating UAE's medical device market, ensuring compliance success.
- Economic Development
- Public Policy Development
- E-Governance
Sustainability
Strategically navigate UAE's evolving medical device markets with expert regulatory mapping.
- Sustainability Strategy & Implementation
- Double Materiality
- Decarbonization & Net-Zero Strategy
- Climate Change Risks and Opportunities
- Sustainability Due Diligence
- Supply Chain Assessment
- ESG Reporting
- Investor Relations & Fundraising
- Organization & Governance Design
Market Research
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- Market Landscape
- Market Size
- Industry Structure and Trend
- Competitive Benchmark
- Business Partner Search & Screening
- B2B/B2C Customer Survey
- Consumer Research
Navigating Medical Device Commercial Sector in United Arab Emirates
Regulatory Landscape Challenges
- The UAE's medical device market, valued at USD 2.5 billion and rapidly growing, faces stringent regulatory reforms. Navigating these is a key challenge for foreign investors.
- By adopting localized strategic partnerships and compliance programs, businesses can efficiently manage regulatory shifts while capitalizing on technological growth sectors.
Market Competition Intensity
- In the UAE, the medical device industry observes intense competition with over 70% market driven by imports. This fast-paced environment burdens new entrants.
- Creating advanced differentiated products leveraging the technological hub status of UAE can provide new companies edge in the competitive marketplace.
Digital Health Integration Surge
- The UAE healthcare system puts increased focus on integrating digital health solutions, with a 25% projected rise in telehealth investments by 2025.
- This signifies substantial openings for companies strong in digital health and telemedicine spheres, which could greatly enhance service delivery and patient care.
Rise of Green Tech Advocacy
- Sustainability becomes pivotal with regulations encouraging green tech. Recent reports highlighted a 10% rise in eco-friendly policies within the healthcare logistics sector.
- Empowering shifts towards green operations and device manufacturing can tap into eco-conscious markets guaranteeing long-term business growth.
Our Clients
We have worked with more than 2000 companies throughout various industries.







What Our Clients Say About Us
"It has been a great experience working with the YCP project team. The market insights and strategic assessments were well-researched, analyzed and presented; ensuring that we have a deeper understanding of the business dynamics in the Middle East. This has helped SATS to validate its business case projections, as well as strengthened its intended strategies to grow in the market. We are equally impressed by the timeliness and quick turnaround of the project, given the compressed time that we have set for the project team. The personal involvement of the team has underscored the high quality of client service that YCP pledges. We are happy to recommend YCP and of course, look forward to engaging them again in future endeavors."
AVP Corporate Business Development
SATS (Singapore Airport Terminal Services)
"Thank you for the final version of this excellent, well researched and referenced manuscript. This is a pioneering article for understanding the Saudi and GCC Healthcare market for IVDs. Thank you again YCP for an excellent effort to all concerned. "

Chairman, Department of Pathology and Laboratory Medicine
King Abdulaziz Medical City, Riyadh
Results Through Expertise: Case Studies
Learn how we help clients build and implement strategies
that drive sustainable growth in today’s complex business landscape.
Identifying Suitable Site Locations for a New Dialysis Clinic in Abu Dhabi
Client
A world-leading provider for chronic kidney failure solutions
Area
Abu Dhabi
Expertise Scope
Scope Breakdown, Site Identification, Comprehensive Reporting
Project Summary
The project team conducted a detailed scope breakdown, including basemap and demand data mapping, provider mapping, site identification, and recommendations. We gathered data through secondary research, primary research interviews with industry stakeholders, and in-depth interviews. The team provided clear recommendations on patient capacity, key requirements for a new dialysis center site, and suitable site options. Additionally, we conducted site visits, pricing and contract term inquiries, and delivered a comprehensive report with insights and recommendations.
Process reengineering to improve manufacturing productivity
Client
A fast-growing pharma firm
Area
India
Expertise Scope
Pharmaceutical process optimization, batch cycle time reduction, digital manufacturing systems, real-time shopfloor monitoring, productivity improvement
Project Summary
Assessed end-to-end batch planning and execution processes – identifying key gaps and bottlenecks across the value chain. Identified opportunities for standardisation & automation of cycle time tracking. Redesigned production tracking systems to accurately account for process delays and hold times and forecast batch slippages. Trained & enabled executives to monitor batches in real-time. Rolled out ground-level initiatives to encourage product ownership amongst executives. Implemented digital systems to improve batch cycle time awareness at shopfloor.
YCP in Media












Publications




Meet Our Experts
Establish industry dominance with our experts and partners

Pilar Dieter
Managing Partner
Nationality: American
Region Coverage:
Asia, North America
Past Experience:
Alaris Consulting

Jun Amano
Partner
Nationality: Japanese
Region Coverage:
Europe
Past Experience:
Dentsu Inc

Mehdi Jaouadi
Partner
Nationality: French
Region Coverage:
Asia, Europe, South America
Past Experience:
METRO AG, L'Oréal

Laurent Fihey
Partner
Nationality: French
Region Coverage:
Europe, Asia, Middle East, Africa, North America, South America
Past Experience:
Arthur Andersen, Advancy
Talk to Our Medical Device Commercial Experts
Arrange a session with our experts to explore how YCP can assist you in addressing your business challenges.
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus