
YCP E-commerce Experts in Vietnam

Vietnam showcases immense E-commerce growth potential, offering lucrative opportunities.
However, regulatory challenges and market dynamics pose barriers to new E-commerce entrants.
Partnering with YCP, experienced in Vietnam's E-commerce, ensures overcoming hurdles to success.

YCP in Numbers
Navigate and Succeed: Vietnam E-commerce at Your Service
YCP specializes in optimizing the e-commerce landscape in Vietnam, focusing on market-entry strategies that ensure success. Our team tailors solutions for growth.
Our expertise in Vietnam's digital marketplace allows us to provide unparalleled advice on consumer behavior, payment gateways, and logistics challenges.
Leveraging local insights and global experiences, YCP crafts e-commerce strategies in Vietnam that drive sales, enhance brand presence, and maximize profitability.
Our Industries












Dominate Vietnam Through E-commerce
Increasing E-commerce Demand in Vietnam
- Vietnam's e-commerce market grew by 18% last year, offering growth space.
- Recognizing this demand helps outline expansion strategies, targeting wider audiences.
Need for Modern Delivery Solutions
- Logistics in Vietnam can lag behind, with 40% rural population under-served.
- Innovative delivery services bridge these gaps, bolstering e-commerce progress.
Growing E-retail Opportunities
- 75% Vietnam's online customers purchase at least once a month, shows high engagement.
- Ownership of consumer journey through feedback mechanisms enhances experience.
Digital Payment Systems Expansion
- Digital payments in Vietnam expected to grow 20% annually, facilitating smooth transactions.
- Integrating secure payment systems builds trust and attracts global e-commerce players.
Our Clients
We have worked with more than 2000 companies throughout various industries.








What Our Clients Say About Us
"The engagement conducted by YCP was comprehensive and was very helpful for Shell to take immediate strategic decisions and actions in our market; their work allowed Shell to see the unseen, especially with regards to the competitor assessment and detailed customer issues. The YCP team has always been professional to work with, and I've appreciated how they accommodate client requests and enthusiastically took on the challenges we gave them. Overall, I am very happy with the services provided by YCP, they managed to get very insightful and unbiased recommendations for our business."
Marketing Implementer for Indonesia, Singapore & Vietnam
Shell
"YCP made sure they had a thorough understanding of our business needs and objectives and focused on the key aspects of the Vietnam market that helped us with our market development strategies. Their analysis and recommendations provided us with clear insights into the decision of our strategic options. "
Managing Director Asia Pacific
Teva Pharma
Results Through Expertise: Case Studies
Learn how we help clients build and implement strategies
that drive sustainable growth in today’s complex business landscape.
E-Commerce Website Development
Client
A Japanese medical equipment manufacturer
Area
Southeast Asia
Expertise Scope
Strategic Marketing
Project Summary
Our client needed support tapping into the Southeast Asian market and building an e-commerce channel. We created a market entry strategy in three countries, developed localised landing pages, and managed client campaigns to gain market access.
Event Website Development for an Industrial Automation Conference
Client
A Japanese machine vision distributor
Area
Southeast Asia
Expertise Scope
Strategic Marketing
Project Summary
Our client wanted to promote an event for industry leaders in industrial automation and IoT. We created a comprehensive event website that integrated with an event technology platform, Eventbrite. This resulted in 250 RSVPs, primarily from the site.
YCP in Media












Publications




Meet Our Experts
Establish industry dominance with our experts and partners

Yuki Ishida
Managing Partner
Nationality: Japanese
Region Coverage:
Japan, Hong Kong, Singapore, USA, China, Thailand
Past Experience:
Goldman Sachs

Pilar Dieter
Managing Partner
Nationality: American
Region Coverage:
China, Japan, Korea, India, Malaysia, Singapore, USA
Past Experience:
Alaris Consulting

Shingo Kasumoto
Managing Partner
Nationality: Japanese
Region Coverage:
Singapore, Japan, Indonesia, Malaysia, Thailand, Myanmar, Vietnam, Philippines
Past Experience:
P&G

Takahiro Okawa
Partner
Nationality: Japanese
Region Coverage:
Japan, Singapore, Thailand, Vietnam, Indonesia
Past Experience:
Accenture, Rakuten

Jatin Gulati
Partner
Nationality: Indian
Region Coverage:
Philippines, India
Past Experience:
McKinsey & Company, Accenture Strategy

Laurent Fihey
Partner
Nationality: French
Region Coverage:
Europe (most countries), Greater China, Japan, South Korea, Thailand, Vietnam, Philippines, Indonesia, Saudi Arabia, Morocco, USA, Canada, Mexico
Past Experience:
Arthur Andersen, Advancy

Nuttapan Meethong
Director
Nationality: Thai
Region Coverage:
Thailand
Past Experience:
KPMG Thailand

Chi Ly
Director
Nationality: Vietnamese
Region Coverage:
Vietnam
Past Experience:
KPMG, PwC
Talk to Our E-commerce Experts
Arrange a session with our experts to explore how YCP can assist you in addressing your business challenges.
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP
- YCP Auctus
- YCP Consus