As the global supply chain landscape continues to shift under the weight of escalating U.S.-China trade tensions, YCP’s latest white paper, published jointly with ESGA, reveals how Vietnamese enterprises are responding with strategic resilience. Titled “The Strategic Response of Vietnamese Enterprises Amid U.S.-China Tensions: Market Diversification and Embracing ESG Compliance,” the report outlines how local businesses can navigate emerging risks by diversifying market strategies and adopting environmental, social, and governance (ESG) standards.
The white paper highlights how Vietnam, long considered a beneficiary of the “China Plus One” strategy, now faces its own set of challenges as U.S.-Vietnam trade tensions introduce new tariff barriers, especially concerning Chinese-sourced components. These developments are prompting a reassessment of Vietnam’s export strategies and spurring a shift toward more diversified global markets.
Amid this evolving environment, Vietnamese enterprises are increasingly exploring opportunities in markets such as the EU, China, and Japan. The report underscores how Free Trade Agreements (FTAs), competitive labor costs, and strong economic fundamentals offer a pathway for growth — but only if businesses can meet the rising demand for ESG compliance and technical standards.
In addition to mapping out the economic implications of shifting trade policies, the white paper also dives into the operational challenges businesses face as they reposition themselves. From the complexities of compliance to the practical realities of expanding into new territories, the report offers a detailed look at how Vietnamese firms are preparing for long-term resilience.
Co-authored by YCP and ESGA Vietnam, the white paper provides actionable insights for enterprises looking to navigate geopolitical uncertainty while aligning with global sustainability standards.
To read and download the full white paper, including detailed analysis and strategic recommendations, click here.
