Client

A leading European pharmaceutical company. 

Glance

Developed a clear, comprehensive and actionable 10-year strategy covering product portfolio, recommended manufacturing investments, channel strategy and customer outreach initiatives customized for each of the focus therapeutic areas and countries. 

Issue

The client asked YCP for support with market entry and expansion for eight countries in the Southeast and South Asian regions. 

The client had six focus therapeutic areas they wanted to prioritize, and three key objectives to achieve with this project: 

  • Clearly define a bold five-year strategy in these eight countries, 
  • Gather market intelligence and data to understand these countries in-depth, and 
  • Understand, evaluate, and implement key steps to increase revenue and sales. 

Approach

With extensive experience in the healthcare field, as well as a unique, on-ground knowledge of the Asian region, YCP professionals developed a three-step process that explored the following:

This process allowed YCP to reasonably forecast the client’s potential revenues over the next decade based on three different business and financial scenarios, providing key expansion points and recommendations for a variety of outcomes.  

Our network of global offices enabled our professionals to create a well-structured, well-documented forecasting methodology to provide the client with all the local and on-ground resources they may need—such as stakeholder interviews and contacts, a macro overview of the entire region’s GDP per capita, local government healthcare priorities, per capita healthcare and pharmaceutical spending, and detailed market size opportunity estimates and forecasts of each of the focus therapeutic areas, including the share of MNC brands as well as generic brands. 

Engagement ROI

The YCPS team focused on emphasizing the importance of country-specific, local recommendations for each key therapeutic area. This resulted in a set of next steps that looked at not just how to increase revenue in each country, but enumerated the processes to put into place for market expansion to be efficient and effective: 

  • Market-level recommendations: expansion based on local partners such as supporting the public sector, patient assistance programs, establishing manufacturing facilities, identifying new distributors, and flexible cost sharing and insurance schemes 
  • Incentivizing supply chain partners like distributors and pharmacies 
  • Key recommendations on structuring an optimal product portfolio, business models, and the outreach needed in all eight markets to increase per-country sales 

Latest from Our Case Studies

{"id":14,"slug":"creating-a-five-year-business-plan-for-a-petroleum-provider-in-the-philippines","featured":1,"featured_service":0,"published":1,"published_at":"2021-12-20T00:00:00.000000Z","title":{"en":"Creating a Five-Year Business Plan for a Petroleum Provider in the Philippines","ja":null},"meta_title":{"en":"Creating a Five-Year Business Plan for a Petroleum Provider in the Philippines","ja":null},"meta_description":{"en":"YCP\u202fknowledge of the ins and outs of the chemical industry, as well as its\u202fSEA presence, helped a\u202fregional\u202fpetroleum company expand its reach.","ja":null},"excerpt":{"en":"YCP \u202fknowledge of the ins and outs of the chemical industry, as well as its\u202fSEA presence, helped a\u202fregional\u202fpetroleum company expand its reach.","ja":null},"client":{"en":"<p><span data-contrast=\"auto\" xml:lang=\"EN-PH\" lang=\"EN-PH\" class=\"TextRun SCXW263302979 BCX0\" style=\"margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; text-align: justify; font-size: 11pt; line-height: 16px; font-family: Arial, Arial_EmbeddedFont, Arial_MSFontService, sans-serif; font-variant-ligatures: none !important;\">A key player in the Philippines\u2019 downstream petroleum industry.<\/span><span class=\"EOP SCXW263302979 BCX0\" data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:240}\" style=\"margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; text-align: justify; font-size: 11pt; line-height: 16px; font-family: Arial, Arial_EmbeddedFont, Arial_MSFontService, sans-serif;\">&nbsp;<\/span><br><\/p>","ja":null},"glance":{"en":"<p><span data-contrast=\"auto\" xml:lang=\"EN-PH\" lang=\"EN-PH\" class=\"TextRun SCXW119504840 BCX0\" style=\"margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; text-align: justify; font-size: 11pt; line-height: 16px; font-family: Arial, Arial_EmbeddedFont, Arial_MSFontService, sans-serif; font-variant-ligatures: none !important;\">Create a comprehensive five-year business plan for a petroleum product provider covering four important business segments, allowing the client to expand its business efficiently in different parts of the Philippines where it was targeting to capture more growth.<\/span><span class=\"EOP SCXW119504840 BCX0\" data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:240}\" style=\"margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; text-align: justify; font-size: 11pt; line-height: 16px; font-family: Arial, Arial_EmbeddedFont, Arial_MSFontService, sans-serif;\">&nbsp;<\/span><br><\/p>","ja":null},"issue":{"en":"<p>The client asked YCP to create a five-year business plan for its retail, wholesale, and commercial petroleum businesses, focusing on the following key segments: <figure data-trix-attachment=\"{&quot;contentType&quot;:&quot;image&quot;,&quot;height&quot;:1201,&quot;url&quot;:&quot;\/assets\/summernote\/61c0599b1e82c.png&quot;,&quot;width&quot;:2117}\" data-trix-content-type=\"image\" class=\"attachment attachment--preview\"><img src=\"\/assets\/summernote\/61c0599b1e82c.png\" width=\"2117\" height=\"1201\"><figcaption class=\"attachment__caption\"><\/figcaption><\/figure>This plan included recommendations for expansion within certain areas of the Philippine archipelago, as well as analysis of each of the stakeholders involved in the business, including its major competitors and possible B2C and B2B customers.&nbsp;<\/p><p>There was also a need to estimate the value that could be created by this expansion, and the overall Return on Investment (ROI) based on several expansion scenarios.&nbsp;<\/p>","ja":null},"approach":{"en":"<p>YCP has a keen understanding of the different segments within the Oil &amp; Gas industry, having worked with clients from the list of the Top 25 Global Companies in Oil &amp; Gas and petrochemical products. This allowed YCPS Professionals to create a comprehensive three-step process with a detailed methodology for each key area of the client\u2019s business: <figure data-trix-attachment=\"{&quot;contentType&quot;:&quot;image&quot;,&quot;height&quot;:1503,&quot;url&quot;:&quot;\/assets\/summernote\/61c05a1116875.png&quot;,&quot;width&quot;:2117}\" data-trix-content-type=\"image\" class=\"attachment attachment--preview\"><img src=\"\/assets\/summernote\/61c05a1116875.png\" width=\"2117\" height=\"1503\"><figcaption class=\"attachment__caption\"><\/figcaption><\/figure>The project team also conducted extensive research to validate its expansion hypothesis. The team held over 100 interviews with relevant stakeholders to discover where the client could expand its retail business within the Philippines\u2019 geography, with a detailed understanding of the growth opportunities per segment and related market barriers.&nbsp;<\/p><p>Part of the analysis was also to recommend which areas the company should prioritize in its B2B expansion. Using different indicators to understand where demand for diesel would come across various sectors such as agriculture, mining, and construction, the team was able to determine where the company could focus its commercial efforts to grow its B2B business.&nbsp;<\/p>","ja":null},"engagement_roi":{"en":"<p>YCP research, analysis, and advisory allowed the client to select strategic areas for retail expansion, as well as helped determine the right gas station format and size for each. The retail expansion was also supported with new marketing and promotion action plans, and new training and onboarding policies for Dealer Operated Gas Stations (DODO).&nbsp;<\/p><p>The project also allowed the client to target which fleet companies to go after for B2B diesel product sales. The different presented growth scenarios factored in the risks to pay attention to, especially with gasoline and diesel prices and margins, for this expansion project to create value for the company on a five-year horizon.&nbsp;<\/p><p><strong>Two years after the project was delivered, the client had opened ~25 new gas stations across the Philippines.<\/strong>&nbsp;<\/p>","ja":null},"created_at":"2024-08-25T12:46:39.000000Z","updated_at":"2024-09-10T00:20:58.000000Z","media":[{"id":3182,"model_type":"App\\Models\\CMS\\CaseStudy","model_id":14,"uuid":"cb8e4b6b-2936-4b57-81ab-6df06f8543fc","collection_name":"image","name":"61c05b9d47ca9832797929","file_name":"61c05b9d47ca9832797929.jpg","mime_type":"image\/jpeg","disk":"images","conversions_disk":"images","size":91230,"manipulations":[],"custom_properties":[],"generated_conversions":[],"responsive_images":[],"order_column":1,"created_at":"2024-08-25T12:46:39.000000Z","updated_at":"2024-08-25T12:46:39.000000Z","original_url":"https:\/\/ycp.com\/storage\/images\/3182\/61c05b9d47ca9832797929.jpg","preview_url":""},{"id":3183,"model_type":"App\\Models\\CMS\\CaseStudy","model_id":14,"uuid":"74dbbb02-701a-4c24-8712-9b3efda2c006","collection_name":"thumb","name":"61c05b9d486e4951620212","file_name":"61c05b9d486e4951620212.jpg","mime_type":"image\/jpeg","disk":"images","conversions_disk":"images","size":91230,"manipulations":[],"custom_properties":[],"generated_conversions":[],"responsive_images":[],"order_column":2,"created_at":"2024-08-25T12:46:40.000000Z","updated_at":"2024-08-25T12:46:40.000000Z","original_url":"https:\/\/ycp.com\/storage\/images\/3183\/61c05b9d486e4951620212.jpg","preview_url":""}]}

Creating a Five-Year Business Plan for a Petroleum Provider in the Philippines

{"id":10,"slug":"market-entry-for-a-lubricant-company-to-australian-market","featured":1,"featured_service":1,"published":1,"published_at":"2020-01-06T00:00:00.000000Z","title":{"en":"Market Entry for a Lubricant Company to Australian Market","ja":"\u30e9\u30aa\u30b9\u306e\u81ea\u52d5\u8eca\u7528\u6f64\u6ed1\u6cb9\u5e02\u5834\n\u306b\u95a2\u3059\u308b\u6a5f\u4f1a\u8a55\u4fa1"},"meta_title":{"en":"How We Help Clients: Market Entry for a Lubricant Company","ja":"\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3078\u306e\u30b5\u30fc\u30d3\u30b9\u6982\u8981\uff1a\u6f64\u6ed1\u5264\u30e1\u30fc\u30ab\u30fc\u306e\u5e02\u5834\u53c2\u5165"},"meta_description":{"en":"We developed a detailed roadmap for an Indonesian lubricant company to conduct a greenfield investment in the Australian consumer-segment market.","ja":"\u30a4\u30f3\u30c9\u30cd\u30b7\u30a2\u306e\u5927\u624b\u6f64\u6ed1\u5264\u30e1\u30fc\u30ab\u30fc\u304c\u3001\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u5e02\u5834\u3078\u306e\u53c2\u5165\u3092\u8a66\u307f\u3066\u3044\u307e\u3057\u305f\u3002"},"excerpt":{"en":"Indonesian lubricant company enters Australia market.","ja":"\u30a4\u30f3\u30c9\u30cd\u30b7\u30a2\u306e\u6f64\u6ed1\u5264\u30e1\u30fc\u30ab\u30fc\u304c\u3001\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u5e02\u5834\u3078\u306e\u53c2\u5165\u3092\u679c\u305f\u3057\u307e\u3057\u305f\u3002"},"client":{"en":"<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;A leading lubricant company in Indonesia.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:769,&quot;3&quot;:{&quot;1&quot;:0},&quot;11&quot;:4,&quot;12&quot;:0}\" style=\"font-size: 10pt; font-family: Arial;\">A leading lubricant company in Indonesia.<\/span><br><\/p>","ja":"<p><span style=\"font-family: Nunito, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 1rem;\">\u30a4\u30f3\u30c9\u30cd\u30b7\u30a2\u306e\u5927\u624b\u6f64\u6ed1\u5264\u30e1\u30fc\u30ab\u30fc<\/span><br><\/p>"},"glance":{"ja":null},"issue":{"en":"<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;The client was looking to enter the Australian market both in the B2B and B2C segments in the passenger, commercial, and industrial segments - but they have no presence and relations yet with local distributors. &quot;}\" data-sheets-userformat=\"{&quot;2&quot;:769,&quot;3&quot;:{&quot;1&quot;:0},&quot;11&quot;:4,&quot;12&quot;:0}\" style=\"font-size: 10pt; font-family: Arial;\">The client was looking to enter the Australian market both in the B2B and B2C segments in the passenger, commercial, and industrial segments - but they have no presence and relations yet with local distributors.&nbsp;<\/span><br><\/p>","ja":"<p><span style=\"font-family: Nunito, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 1rem;\">\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306f\u3001\u4e57\u7528\u8eca\u3001\u5546\u696d\u304a\u3088\u3073\u7523\u696d\u30bb\u30b0\u30e1\u30f3\u30c8\u306eB2B\u3068\u3068B2C\u306e\u4e21\u65b9\u306e\u30bb\u30b0\u30e1\u30f3\u30c8\u3067\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u5e02\u5834\u3078\u306e\u53c2\u5165\u3092\u691c\u8a0e\u3057\u3066\u3044\u307e\u3057\u305f\u304c\u3001\u5e02\u5834\u306b\u304a\u3051\u308b\u30d7\u30ec\u30bc\u30f3\u30b9\u304c\u306a\u304f\u3001\u73fe\u5730\u4ee3\u7406\u5e97\u3068\u306e\u95a2\u4fc2\u3082\u69cb\u7bc9\u3067\u304d\u3066\u3044\u307e\u305b\u3093\u3002<\/span><br><\/p>"},"approach":{"en":"<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Through extensive primary and secondary research, YCP Solidiance developed a very detailed roadmap of the value chain and the relevant stakeholders in each step. Starting with import and distribution strategy, a clear plan was developed in order to maintain costs low in order to offer distributors a competitive price that would make the client accessible and attractive to end-consumers. YCP Solidiance identified and engaged distributors in all major states in Australia for both the Automotive\/Commercial and Industrial segments. Also, YCP Solidiance developed a detailed strategy for the retail segments including marketing, sponsorship and other forms of product exposure to generate awareness and attract new customers.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:769,&quot;3&quot;:{&quot;1&quot;:0},&quot;11&quot;:4,&quot;12&quot;:0}\" style=\"font-size: 10pt; font-family: Arial;\">Through extensive primary and secondary research, YCP Solidiance developed a very detailed roadmap of the value chain and the relevant stakeholders in each step. Starting with import and distribution strategy, a clear plan was developed in order to maintain costs low in order to offer distributors a competitive price that would make the client accessible and attractive to end-consumers. YCP Solidiance identified and engaged distributors in all major states in Australia for both the Automotive\/Commercial and Industrial segments. Also, YCP Solidiance developed a detailed strategy for the retail segments including marketing, sponsorship and other forms of product exposure to generate awareness and attract new customers.<\/span><br><\/p>","ja":"<p><span style=\"font-family: Nunito, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 1rem;\">\u5e83\u7bc4\u56f2\u306b\u53ca\u3076\u4e00\u6b21\u8abf\u67fb\u304a\u3088\u3073\u4e8c\u6b21\u8abf\u67fb\u3092\u901a\u3058\u3066\u3001YCP Solidiance\u306f\u3001\u30d0\u30ea\u30e5\u30fc\u30c1\u30a7\u30fc\u30f3\u3068\u5404\u6bb5\u968e\u3067\u95a2\u9023\u306e\u3042\u308b\u30b9\u30c6\u30fc\u30af\u30db\u30eb\u30c0\u30fc\u306b\u3064\u3044\u3066\u306e\u975e\u5e38\u306b\u8a73\u7d30\u306a\u30ed\u30fc\u30c9\u30de\u30c3\u30d7\u3092\u4f5c\u6210\u3057\u307e\u3057\u305f\u3002 \u8f38\u5165\u304a\u3088\u3073\u6d41\u901a\u6226\u7565\u304b\u3089\u958b\u59cb\u3057\u3001\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u304c\u5b9f\u73fe\u53ef\u80fd\u3067\u6700\u7d42\u6d88\u8cbb\u8005\u306b\u3082\u9b45\u529b\u7684\u306a\u3001\u7af6\u4e89\u529b\u306e\u3042\u308b\u4fa1\u683c\u3092\u30c7\u30a3\u30b9\u30c8\u30ea\u30d3\u30e5\u30fc\u30bf\u30fc\u306b\u63d0\u793a\u3057\u3001\u4f4e\u30b3\u30b9\u30c8\u3092\u7dad\u6301\u3059\u308b\u305f\u3081\u306e\u660e\u78ba\u306a\u8a08\u753b\u304c\u7acb\u3066\u3089\u308c\u307e\u3057\u305f\u3002 YCP Solidiance\u306f\u3001\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u306e\u4e3b\u8981\u306a\u5168\u3066\u306e\u5dde\u306b\u304a\u3051\u308b\u81ea\u52d5\u8eca\u30fb\u5546\u696d\u30fb\u7523\u696d\u30bb\u30b0\u30e1\u30f3\u30c8\u306e\u8ca9\u58f2\u696d\u8005\u3092\u7279\u5b9a\u3057\u3001\u30b3\u30f3\u30bf\u30af\u30c8\u3092\u53d6\u308a\u307e\u3057\u305f\u3002\u307e\u305f\u3001YCP Solidiance\u306f\u3001\u8a8d\u77e5\u5ea6\u3092\u9ad8\u3081\u3001\u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3001\u30b9\u30dd\u30f3\u30b5\u30fc\u3001\u305d\u306e\u4ed6\u306e\u5f62\u614b\u306e\u5546\u54c1\u9732\u51fa\u65b9\u6cd5\u3092\u542b\u3080\u6d41\u901a\u30bb\u30b0\u30e1\u30f3\u30c8\u5411\u3051\u306e\u8a73\u7d30\u306a\u6226\u7565\u3092\u7acb\u6848\u3057\u307e\u3057\u305f\u3002<\/span><br><\/p>"},"engagement_roi":{"en":"<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;The client's products are now distributed throughout Australia and across market segments. They are expected to reach their goal of 3M litres in the next 12 to 24 months.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:769,&quot;3&quot;:{&quot;1&quot;:0},&quot;11&quot;:4,&quot;12&quot;:0}\" style=\"font-size: 10pt; font-family: Arial;\">The client's products are now distributed throughout Australia and across market segments. They are expected to reach their goal of 3M litres in the next 12 to 24 months.<\/span><br><\/p>","ja":"<p><span style=\"font-family: Nunito, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 1rem;\">\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306e\u88fd\u54c1\u306f\u73fe\u5728\u3001\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u5168\u571f\u304a\u3088\u3073\u69d8\u3005\u306a\u5e02\u5834\u30bb\u30b0\u30e1\u30f3\u30c8\u5411\u3051\u306b\u6d41\u901a\u3057\u3066\u3044\u307e\u3059\u3002 \u4eca\u5f8c12\u301c24\u30ab\u6708\u3067300\u4e07\u30ea\u30c3\u30c8\u30eb\u3068\u3044\u3046\u8ca9\u58f2\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u898b\u901a\u3057\u3067\u3059\u3002<\/span><br><\/p>"},"created_at":"2024-08-25T12:46:35.000000Z","updated_at":"2024-09-10T01:02:17.000000Z","media":[{"id":3177,"model_type":"App\\Models\\CMS\\CaseStudy","model_id":10,"uuid":"a172ddb6-0d36-4fc9-b9bd-552e3838bfd9","collection_name":"image","name":"5ee32b800fdcc109187490","file_name":"5ee32b800fdcc109187490.jpg","mime_type":"image\/jpeg","disk":"images","conversions_disk":"images","size":83138,"manipulations":[],"custom_properties":[],"generated_conversions":[],"responsive_images":[],"order_column":1,"created_at":"2024-08-25T12:46:35.000000Z","updated_at":"2024-08-25T12:46:35.000000Z","original_url":"https:\/\/ycp.com\/storage\/images\/3177\/5ee32b800fdcc109187490.jpg","preview_url":""},{"id":4695,"model_type":"App\\Models\\CMS\\CaseStudy","model_id":10,"uuid":"250c8796-d7f8-4cb6-94b4-1b824614a704","collection_name":"thumb","name":"5ee32b800fdcc109187490","file_name":"01J7CP70D15K0ZBPDK56CKMKH7.webp","mime_type":"image\/webp","disk":"images","conversions_disk":"images","size":91268,"manipulations":[],"custom_properties":[],"generated_conversions":[],"responsive_images":[],"order_column":2,"created_at":"2024-09-10T00:44:22.000000Z","updated_at":"2024-09-10T00:44:22.000000Z","original_url":"https:\/\/ycp.com\/storage\/images\/4695\/01J7CP70D15K0ZBPDK56CKMKH7.webp","preview_url":""}]}

Market Entry for a Lubricant Company to Australian Market

{"id":11,"slug":"vietnam-and-thailands-manufacturing-investment-landscape-review","featured":1,"featured_service":1,"published":1,"published_at":"2020-01-06T00:00:00.000000Z","title":{"en":"Vietnam and Thailand's Manufacturing & Investment Landscape Review","ja":"\u30d9\u30c8\u30ca\u30e0\u304a\u3088\u3073\u30bf\u30a4\u306e\u88fd\u9020\u696d\u304a\u3088\u3073\u6295\u8cc7\u74b0\u5883\u306e\u30ec\u30d3\u30e5\u30fc"},"meta_title":{"en":"How We Help Clients: Manufacturing & Investment Landscape","ja":"\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3078\u306e\u30b5\u30fc\u30d3\u30b9\u6982\u8981\uff1a\u88fd\u9020\u696d\u304a\u3088\u3073\u6295\u8cc7\u74b0\u5883"},"meta_description":{"en":"We helped a major western electronic company diversify its supply chain to Vietnam and Thailand by providing manufacture and investment assessment.","ja":"\u6b27\u7c73\u306e\u5927\u624b\u96fb\u6a5f\u4f01\u696d\u304c\u3001\u6771\u5357\u30a2\u30b8\u30a2\u3078\u3068\u30b5\u30d7\u30e9\u30a4\u30c1\u30a7\u30fc\u30f3\u3092\u62e1\u5927\u3055\u305b\u3001\u4e2d\u56fd\u4f9d\u5b58\u304b\u3089\u306e\u8131\u5374\u3092\u76ee\u6307\u3057\u3066\u3044\u307e\u3059\u3002"},"excerpt":{"en":"A major electronic company wants to reduce its reliance in China and shift focus to Vietnam and Thailand.","ja":"\u5927\u624b\u96fb\u6a5f\u4f01\u696d\u304c\u4e2d\u56fd\u4f9d\u5b58\u304b\u3089\u8131\u5374\u3057\u3001\u30d9\u30c8\u30ca\u30e0\u3084\u30bf\u30a4\u3078\u306e\u30b7\u30d5\u30c8\u3092\u8a66\u307f\u3066\u3044\u307e\u3059\u3002"},"client":{"en":"<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Major western electronics company.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:769,&quot;3&quot;:{&quot;1&quot;:0},&quot;11&quot;:4,&quot;12&quot;:0}\" style=\"font-size: 10pt; font-family: Arial;\">Major western electronics company.<\/span><br><\/p>","ja":"<p><span style=\"font-family: Nunito, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 1rem;\">\u6b27\u7c73\u306e\u5927\u624b\u96fb\u6a5f\u4f1a\u793e<\/span><br><\/p>"},"glance":{"ja":null},"issue":{"en":"<p><span style=\"font-family: Arial; font-size: 9.75px; white-space: pre-wrap;\">Client is seeking to diversify its supply chain to Southeast Asia and reduce its reliance on China. However, it needed a clear assessment of the manufacturing &amp; investment landscapes in Vietnam and Thailand to clarify if these countries would be suitable for expansion. The client needed an in-depth understanding of the electronics manufacturing landscape, regulatory environment, labor skills &amp; availability, and logistics networks.<\/span><br><\/p>","ja":"<p><span style=\"font-family: Nunito, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 1rem;\">\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306f\u3001\u6771\u5357\u30a2\u30b8\u30a2\u3078\u3068\u30b5\u30d7\u30e9\u30a4\u30c1\u30a7\u30fc\u30f3\u3092\u591a\u69d8\u5316\u3057\u3001\u4e2d\u56fd\u3078\u306e\u4f9d\u5b58\u3092\u6e1b\u3089\u3059\u3053\u3068\u3092\u76ee\u6307\u3057\u3066\u3044\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u30d9\u30c8\u30ca\u30e0\u3068\u30bf\u30a4\u306e\u88fd\u9020\u3068\u6295\u8cc7\u306e\u74b0\u5883\u3092\u660e\u78ba\u306b\u8a55\u4fa1\u3057\u3066\u3001\u3053\u308c\u3089\u306e\u56fd\u304c\u62e0\u70b9\u306b\u9069\u3057\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u3092\u660e\u78ba\u306b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3057\u305f\u3002 \u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306b\u306f\u3001\u96fb\u5b50\u6a5f\u5668\u306e\u88fd\u9020\u72b6\u6cc1\u3001\u898f\u5236\u74b0\u5883\u3001\u52b4\u50cd\u8005\u306e\u30b9\u30ad\u30eb\u3084\u78ba\u4fdd\u3067\u304d\u308b\u4eba\u6570\u3001\u304a\u3088\u3073\u7269\u6d41\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306b\u3064\u3044\u3066\u306e\u6df1\u3044\u7406\u89e3\u304c\u5fc5\u8981\u3067\u3057\u305f\u3002<\/span><br><\/p>"},"approach":{"en":"<p><span style=\"font-family: Arial; font-size: 9.75px; white-space: pre-wrap;\">YCP Solidiance's expertise in Vietnam and Thailand's industrial sectors provided the client clear insight enabling them to make an evidence-based decision on their expansion plans. The client benefited from up-to-date market facts and insights as well as discussions with stakeholders across the landscape. We facilitated a client market visit to Hanoi, Ho Chi Minh City, and Bangkok so that they could see firsthand what is happening here and meet with a range of leading industry players across manufacturing, regulatory, HR, and other industry experts. Prior to the client's visit, we gave them the market context and insights they needed to prepare for their trip and them accompanied them on their site visits to support their own research.<\/span><br><\/p>","ja":"<p><span style=\"font-family: Nunito, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 1rem;\">YCP Solidiance\u306e\u30d9\u30c8\u30ca\u30e0\u304a\u3088\u3073\u30bf\u30a4\u306e\u7523\u696d\u90e8\u9580\u306b\u304a\u3051\u308b\u5c02\u9580\u77e5\u8b58\u306f\u3001\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306b\u660e\u78ba\u306a\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u63d0\u4f9b\u3057\u3001\u62e1\u5f35\u8a08\u753b\u306b\u95a2\u3057\u3066\u3001\u30a8\u30d3\u30c7\u30f3\u30b9\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\u3092\u53ef\u80fd\u3068\u3057\u307e\u3057\u305f\u3002 \u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306f\u3001\u6700\u65b0\u306e\u5e02\u5834\u306e\u30c7\u30fc\u30bf\u3068\u30a4\u30f3\u30b5\u30a4\u30c8\u3001\u304a\u3088\u3073\u696d\u754c\u5168\u4f53\u306e\u30b9\u30c6\u30fc\u30af\u30db\u30eb\u30c0\u30fc\u3068\u306e\u8b70\u8ad6\u306e\u6069\u6075\u3092\u53d7\u3051\u307e\u3057\u305f\u3002\u79c1\u305f\u3061\u306f\u3001\u30cf\u30ce\u30a4\u3001\u30db\u30fc\u30c1\u30df\u30f3\u3001\u30d0\u30f3\u30b3\u30af\u3078\u306e\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3068\u306e\u5e02\u5834\u8a2a\u554f\u3092\u5b9f\u884c\u3057\u3001\u73fe\u5730\u306e\u5e02\u5834\u3067\u4f55\u304c\u8d77\u304d\u3066\u3044\u308b\u306e\u304b\u3092\u76f4\u63a5\u78ba\u8a8d\u3057\u3001\u88fd\u9020\u3001\u6cd5\u52d9\u3001\u4eba\u4e8b\u3001\u305d\u306e\u4ed6\u306e\u696d\u754c\u306e\u5c02\u9580\u5bb6\u306a\u3069\u3001\u696d\u754c\u3092\u30ea\u30fc\u30c9\u3059\u308b\u69d8\u3005\u306a\u4f01\u696d\u3068\u4f1a\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3057\u305f\u3002 \u5e02\u5834\u8a2a\u554f\u306b\u5148\u7acb\u3061\u3001\u6e96\u5099\u306b\u5fc5\u8981\u306a\u5e02\u5834\u74b0\u5883\u306e\u60c5\u5831\u3084\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306b\u63d0\u4f9b\u3057\u3001\u81ea\u3089\u306e\u8abf\u67fb\u306e\u88cf\u4ed8\u3051\u3068\u306a\u308b\u60c5\u5831\u3092\u5f97\u308b\u305f\u3081\u306b\u3001\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306e\u73fe\u5730\u8a2a\u554f\u306b\u540c\u884c\u3057\u307e\u3057\u305f\u3002<\/span><br><\/p>"},"engagement_roi":{"en":"<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;The client now has the quantitative and qualitative insights it needs to proceed with its expansion plans and has begun the process of setting operations in the region.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:768,&quot;11&quot;:4,&quot;12&quot;:0}\" style=\"font-size: 10pt; font-family: Arial;\">The client now has the quantitative and qualitative insights it needs to proceed with its expansion plans and has begun the process of setting operations in the region.<\/span><br><\/p>","ja":"<p><span style=\"font-family: Nunito, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 1rem;\">\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306f\u73fe\u5728\u306f\u3001\u62e1\u5927\u8a08\u753b\u3092\u9032\u3081\u308b\u305f\u3081\u306b\u5fc5\u8981\u3068\u306a\u308b\u5b9a\u91cf\u7684\u304a\u3088\u3073\u5b9a\u6027\u7684\u306a\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u5f97\u3066\u304a\u308a\u3001\u5730\u57df\u5185\u3067\u30aa\u30da\u30ec\u30fc\u30b7\u30e7\u30f3\u3092\u5b9f\u884c\u3059\u308b\u305f\u3081\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u958b\u59cb\u3057\u3066\u3044\u307e\u3059\u3002<\/span><br><\/p>"},"created_at":"2024-08-25T12:46:35.000000Z","updated_at":"2024-09-10T00:42:17.000000Z","media":[{"id":3178,"model_type":"App\\Models\\CMS\\CaseStudy","model_id":11,"uuid":"1f48c249-26d8-4b8f-b547-dec02ed23ed2","collection_name":"image","name":"5e12fa0c1272f657138044","file_name":"5e12fa0c1272f657138044.jpg","mime_type":"image\/jpeg","disk":"images","conversions_disk":"images","size":49093,"manipulations":[],"custom_properties":[],"generated_conversions":[],"responsive_images":[],"order_column":1,"created_at":"2024-08-25T12:46:36.000000Z","updated_at":"2024-08-25T12:46:36.000000Z","original_url":"https:\/\/ycp.com\/storage\/images\/3178\/5e12fa0c1272f657138044.jpg","preview_url":""},{"id":4694,"model_type":"App\\Models\\CMS\\CaseStudy","model_id":11,"uuid":"2c2f3efe-e209-46ef-a65c-c55dcd7ff398","collection_name":"thumb","name":"5e12fa0c1272f657138044","file_name":"01J7CP35TP7K8QRKNC9W1KJHY3.webp","mime_type":"image\/webp","disk":"images","conversions_disk":"images","size":28018,"manipulations":[],"custom_properties":[],"generated_conversions":[],"responsive_images":[],"order_column":2,"created_at":"2024-09-10T00:42:17.000000Z","updated_at":"2024-09-10T00:42:17.000000Z","original_url":"https:\/\/ycp.com\/storage\/images\/4694\/01J7CP35TP7K8QRKNC9W1KJHY3.webp","preview_url":""}]}

Vietnam and Thailand's Manufacturing & Investment Landscape Review

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