クライアント

アジア全域の成長市場において積極的に拡大を続ける、世界的な潤滑油メーカー。

課題

クライアントは最近、ラオスにおける市場プレゼンスを強化するために新しい販売代理店を選定しており、注力すべき製品の粘度やセグメント、競合環境、特にラオスにおいて顕著な並行輸入の脅威、新規代理店を通した市場参入戦略など、重要な成長のドライバーについて理解を深める必要がありました。

アプローチ

YCP Solidianceは、マネージャー、シニアコンサルタント、コンサルタント、アナリストから成るチームを編成し、政府や業界団体、代理店、卸売業者、工場、スペアパーツショップ、燃料ステーションなどの主要なステークホルダーに対して、ビエンチャンとサバナケットでデプスインタビューを実施しました。

エンゲージメントROI

このプロジェクトに基づき、クライアントは流通業者と議論し、市場において差別化を実現し、ターゲットを絞ったマーケティング手法に基づきチャネルや顧客を巻き込み競争優位性を獲得するための重点的な市場参入戦略を構築することが可能となりました。

最新のケーススタディ

{"id":11,"slug":"vietnam-and-thailands-manufacturing-investment-landscape-review","featured":1,"featured_service":1,"published":1,"published_at":"2020-01-06T00:00:00.000000Z","title":{"en":"Vietnam and Thailand's Manufacturing & Investment Landscape Review","ja":"\u30d9\u30c8\u30ca\u30e0\u304a\u3088\u3073\u30bf\u30a4\u306e\u88fd\u9020\u696d\u304a\u3088\u3073\u6295\u8cc7\u74b0\u5883\u306e\u30ec\u30d3\u30e5\u30fc"},"meta_title":{"en":"How We Help Clients: Manufacturing & Investment Landscape","ja":"\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3078\u306e\u30b5\u30fc\u30d3\u30b9\u6982\u8981\uff1a\u88fd\u9020\u696d\u304a\u3088\u3073\u6295\u8cc7\u74b0\u5883"},"meta_description":{"en":"We helped a major western electronic company diversify its supply chain to Vietnam and Thailand by providing manufacture and investment assessment.","ja":"\u6b27\u7c73\u306e\u5927\u624b\u96fb\u6a5f\u4f01\u696d\u304c\u3001\u6771\u5357\u30a2\u30b8\u30a2\u3078\u3068\u30b5\u30d7\u30e9\u30a4\u30c1\u30a7\u30fc\u30f3\u3092\u62e1\u5927\u3055\u305b\u3001\u4e2d\u56fd\u4f9d\u5b58\u304b\u3089\u306e\u8131\u5374\u3092\u76ee\u6307\u3057\u3066\u3044\u307e\u3059\u3002"},"excerpt":{"en":"A major electronic company wants to reduce its reliance in China and shift focus to Vietnam and Thailand.","ja":"\u5927\u624b\u96fb\u6a5f\u4f01\u696d\u304c\u4e2d\u56fd\u4f9d\u5b58\u304b\u3089\u8131\u5374\u3057\u3001\u30d9\u30c8\u30ca\u30e0\u3084\u30bf\u30a4\u3078\u306e\u30b7\u30d5\u30c8\u3092\u8a66\u307f\u3066\u3044\u307e\u3059\u3002"},"client":{"en":"<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Major western electronics company.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:769,&quot;3&quot;:{&quot;1&quot;:0},&quot;11&quot;:4,&quot;12&quot;:0}\" style=\"font-size: 10pt; font-family: Arial;\">Major western electronics company.<\/span><br><\/p>","ja":"<p><span style=\"font-family: Nunito, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 1rem;\">\u6b27\u7c73\u306e\u5927\u624b\u96fb\u6a5f\u4f1a\u793e<\/span><br><\/p>"},"glance":{"ja":null},"issue":{"en":"<p><span style=\"font-family: Arial; font-size: 9.75px; white-space: pre-wrap;\">Client is seeking to diversify its supply chain to Southeast Asia and reduce its reliance on China. However, it needed a clear assessment of the manufacturing &amp; investment landscapes in Vietnam and Thailand to clarify if these countries would be suitable for expansion. The client needed an in-depth understanding of the electronics manufacturing landscape, regulatory environment, labor skills &amp; availability, and logistics networks.<\/span><br><\/p>","ja":"<p><span style=\"font-family: Nunito, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 1rem;\">\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306f\u3001\u6771\u5357\u30a2\u30b8\u30a2\u3078\u3068\u30b5\u30d7\u30e9\u30a4\u30c1\u30a7\u30fc\u30f3\u3092\u591a\u69d8\u5316\u3057\u3001\u4e2d\u56fd\u3078\u306e\u4f9d\u5b58\u3092\u6e1b\u3089\u3059\u3053\u3068\u3092\u76ee\u6307\u3057\u3066\u3044\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u30d9\u30c8\u30ca\u30e0\u3068\u30bf\u30a4\u306e\u88fd\u9020\u3068\u6295\u8cc7\u306e\u74b0\u5883\u3092\u660e\u78ba\u306b\u8a55\u4fa1\u3057\u3066\u3001\u3053\u308c\u3089\u306e\u56fd\u304c\u62e0\u70b9\u306b\u9069\u3057\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u3092\u660e\u78ba\u306b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3057\u305f\u3002 \u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306b\u306f\u3001\u96fb\u5b50\u6a5f\u5668\u306e\u88fd\u9020\u72b6\u6cc1\u3001\u898f\u5236\u74b0\u5883\u3001\u52b4\u50cd\u8005\u306e\u30b9\u30ad\u30eb\u3084\u78ba\u4fdd\u3067\u304d\u308b\u4eba\u6570\u3001\u304a\u3088\u3073\u7269\u6d41\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306b\u3064\u3044\u3066\u306e\u6df1\u3044\u7406\u89e3\u304c\u5fc5\u8981\u3067\u3057\u305f\u3002<\/span><br><\/p>"},"approach":{"en":"<p><span style=\"font-family: Arial; font-size: 9.75px; white-space: pre-wrap;\">YCP Solidiance's expertise in Vietnam and Thailand's industrial sectors provided the client clear insight enabling them to make an evidence-based decision on their expansion plans. The client benefited from up-to-date market facts and insights as well as discussions with stakeholders across the landscape. We facilitated a client market visit to Hanoi, Ho Chi Minh City, and Bangkok so that they could see firsthand what is happening here and meet with a range of leading industry players across manufacturing, regulatory, HR, and other industry experts. Prior to the client's visit, we gave them the market context and insights they needed to prepare for their trip and them accompanied them on their site visits to support their own research.<\/span><br><\/p>","ja":"<p><span style=\"font-family: Nunito, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 1rem;\">YCP Solidiance\u306e\u30d9\u30c8\u30ca\u30e0\u304a\u3088\u3073\u30bf\u30a4\u306e\u7523\u696d\u90e8\u9580\u306b\u304a\u3051\u308b\u5c02\u9580\u77e5\u8b58\u306f\u3001\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306b\u660e\u78ba\u306a\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u63d0\u4f9b\u3057\u3001\u62e1\u5f35\u8a08\u753b\u306b\u95a2\u3057\u3066\u3001\u30a8\u30d3\u30c7\u30f3\u30b9\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\u3092\u53ef\u80fd\u3068\u3057\u307e\u3057\u305f\u3002 \u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306f\u3001\u6700\u65b0\u306e\u5e02\u5834\u306e\u30c7\u30fc\u30bf\u3068\u30a4\u30f3\u30b5\u30a4\u30c8\u3001\u304a\u3088\u3073\u696d\u754c\u5168\u4f53\u306e\u30b9\u30c6\u30fc\u30af\u30db\u30eb\u30c0\u30fc\u3068\u306e\u8b70\u8ad6\u306e\u6069\u6075\u3092\u53d7\u3051\u307e\u3057\u305f\u3002\u79c1\u305f\u3061\u306f\u3001\u30cf\u30ce\u30a4\u3001\u30db\u30fc\u30c1\u30df\u30f3\u3001\u30d0\u30f3\u30b3\u30af\u3078\u306e\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3068\u306e\u5e02\u5834\u8a2a\u554f\u3092\u5b9f\u884c\u3057\u3001\u73fe\u5730\u306e\u5e02\u5834\u3067\u4f55\u304c\u8d77\u304d\u3066\u3044\u308b\u306e\u304b\u3092\u76f4\u63a5\u78ba\u8a8d\u3057\u3001\u88fd\u9020\u3001\u6cd5\u52d9\u3001\u4eba\u4e8b\u3001\u305d\u306e\u4ed6\u306e\u696d\u754c\u306e\u5c02\u9580\u5bb6\u306a\u3069\u3001\u696d\u754c\u3092\u30ea\u30fc\u30c9\u3059\u308b\u69d8\u3005\u306a\u4f01\u696d\u3068\u4f1a\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3057\u305f\u3002 \u5e02\u5834\u8a2a\u554f\u306b\u5148\u7acb\u3061\u3001\u6e96\u5099\u306b\u5fc5\u8981\u306a\u5e02\u5834\u74b0\u5883\u306e\u60c5\u5831\u3084\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306b\u63d0\u4f9b\u3057\u3001\u81ea\u3089\u306e\u8abf\u67fb\u306e\u88cf\u4ed8\u3051\u3068\u306a\u308b\u60c5\u5831\u3092\u5f97\u308b\u305f\u3081\u306b\u3001\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306e\u73fe\u5730\u8a2a\u554f\u306b\u540c\u884c\u3057\u307e\u3057\u305f\u3002<\/span><br><\/p>"},"engagement_roi":{"en":"<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;The client now has the quantitative and qualitative insights it needs to proceed with its expansion plans and has begun the process of setting operations in the region.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:768,&quot;11&quot;:4,&quot;12&quot;:0}\" style=\"font-size: 10pt; font-family: Arial;\">The client now has the quantitative and qualitative insights it needs to proceed with its expansion plans and has begun the process of setting operations in the region.<\/span><br><\/p>","ja":"<p><span style=\"font-family: Nunito, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 1rem;\">\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306f\u73fe\u5728\u306f\u3001\u62e1\u5927\u8a08\u753b\u3092\u9032\u3081\u308b\u305f\u3081\u306b\u5fc5\u8981\u3068\u306a\u308b\u5b9a\u91cf\u7684\u304a\u3088\u3073\u5b9a\u6027\u7684\u306a\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u5f97\u3066\u304a\u308a\u3001\u5730\u57df\u5185\u3067\u30aa\u30da\u30ec\u30fc\u30b7\u30e7\u30f3\u3092\u5b9f\u884c\u3059\u308b\u305f\u3081\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u958b\u59cb\u3057\u3066\u3044\u307e\u3059\u3002<\/span><br><\/p>"},"created_at":"2024-08-25T12:46:35.000000Z","updated_at":"2024-09-10T00:42:17.000000Z","media":[{"id":3178,"model_type":"App\\Models\\CMS\\CaseStudy","model_id":11,"uuid":"1f48c249-26d8-4b8f-b547-dec02ed23ed2","collection_name":"image","name":"5e12fa0c1272f657138044","file_name":"5e12fa0c1272f657138044.jpg","mime_type":"image\/jpeg","disk":"images","conversions_disk":"images","size":49093,"manipulations":[],"custom_properties":[],"generated_conversions":[],"responsive_images":[],"order_column":1,"created_at":"2024-08-25T12:46:36.000000Z","updated_at":"2024-08-25T12:46:36.000000Z","original_url":"https:\/\/ycp.com\/storage\/images\/3178\/5e12fa0c1272f657138044.jpg","preview_url":""},{"id":4694,"model_type":"App\\Models\\CMS\\CaseStudy","model_id":11,"uuid":"2c2f3efe-e209-46ef-a65c-c55dcd7ff398","collection_name":"thumb","name":"5e12fa0c1272f657138044","file_name":"01J7CP35TP7K8QRKNC9W1KJHY3.webp","mime_type":"image\/webp","disk":"images","conversions_disk":"images","size":28018,"manipulations":[],"custom_properties":[],"generated_conversions":[],"responsive_images":[],"order_column":2,"created_at":"2024-09-10T00:42:17.000000Z","updated_at":"2024-09-10T00:42:17.000000Z","original_url":"https:\/\/ycp.com\/storage\/images\/4694\/01J7CP35TP7K8QRKNC9W1KJHY3.webp","preview_url":""}]}

ベトナムおよびタイの製造業および投資環境のレビュー

{"id":10,"slug":"market-entry-for-a-lubricant-company-to-australian-market","featured":1,"featured_service":1,"published":1,"published_at":"2020-01-06T00:00:00.000000Z","title":{"en":"Market Entry for a Lubricant Company to Australian Market","ja":"\u30e9\u30aa\u30b9\u306e\u81ea\u52d5\u8eca\u7528\u6f64\u6ed1\u6cb9\u5e02\u5834\n\u306b\u95a2\u3059\u308b\u6a5f\u4f1a\u8a55\u4fa1"},"meta_title":{"en":"How We Help Clients: Market Entry for a Lubricant Company","ja":"\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3078\u306e\u30b5\u30fc\u30d3\u30b9\u6982\u8981\uff1a\u6f64\u6ed1\u5264\u30e1\u30fc\u30ab\u30fc\u306e\u5e02\u5834\u53c2\u5165"},"meta_description":{"en":"We developed a detailed roadmap for an Indonesian lubricant company to conduct a greenfield investment in the Australian consumer-segment market.","ja":"\u30a4\u30f3\u30c9\u30cd\u30b7\u30a2\u306e\u5927\u624b\u6f64\u6ed1\u5264\u30e1\u30fc\u30ab\u30fc\u304c\u3001\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u5e02\u5834\u3078\u306e\u53c2\u5165\u3092\u8a66\u307f\u3066\u3044\u307e\u3057\u305f\u3002"},"excerpt":{"en":"Indonesian lubricant company enters Australia market.","ja":"\u30a4\u30f3\u30c9\u30cd\u30b7\u30a2\u306e\u6f64\u6ed1\u5264\u30e1\u30fc\u30ab\u30fc\u304c\u3001\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u5e02\u5834\u3078\u306e\u53c2\u5165\u3092\u679c\u305f\u3057\u307e\u3057\u305f\u3002"},"client":{"en":"<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;A leading lubricant company in Indonesia.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:769,&quot;3&quot;:{&quot;1&quot;:0},&quot;11&quot;:4,&quot;12&quot;:0}\" style=\"font-size: 10pt; font-family: Arial;\">A leading lubricant company in Indonesia.<\/span><br><\/p>","ja":"<p><span style=\"font-family: Nunito, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 1rem;\">\u30a4\u30f3\u30c9\u30cd\u30b7\u30a2\u306e\u5927\u624b\u6f64\u6ed1\u5264\u30e1\u30fc\u30ab\u30fc<\/span><br><\/p>"},"glance":{"ja":null},"issue":{"en":"<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;The client was looking to enter the Australian market both in the B2B and B2C segments in the passenger, commercial, and industrial segments - but they have no presence and relations yet with local distributors. &quot;}\" data-sheets-userformat=\"{&quot;2&quot;:769,&quot;3&quot;:{&quot;1&quot;:0},&quot;11&quot;:4,&quot;12&quot;:0}\" style=\"font-size: 10pt; font-family: Arial;\">The client was looking to enter the Australian market both in the B2B and B2C segments in the passenger, commercial, and industrial segments - but they have no presence and relations yet with local distributors.&nbsp;<\/span><br><\/p>","ja":"<p><span style=\"font-family: Nunito, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 1rem;\">\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306f\u3001\u4e57\u7528\u8eca\u3001\u5546\u696d\u304a\u3088\u3073\u7523\u696d\u30bb\u30b0\u30e1\u30f3\u30c8\u306eB2B\u3068\u3068B2C\u306e\u4e21\u65b9\u306e\u30bb\u30b0\u30e1\u30f3\u30c8\u3067\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u5e02\u5834\u3078\u306e\u53c2\u5165\u3092\u691c\u8a0e\u3057\u3066\u3044\u307e\u3057\u305f\u304c\u3001\u5e02\u5834\u306b\u304a\u3051\u308b\u30d7\u30ec\u30bc\u30f3\u30b9\u304c\u306a\u304f\u3001\u73fe\u5730\u4ee3\u7406\u5e97\u3068\u306e\u95a2\u4fc2\u3082\u69cb\u7bc9\u3067\u304d\u3066\u3044\u307e\u305b\u3093\u3002<\/span><br><\/p>"},"approach":{"en":"<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Through extensive primary and secondary research, YCP Solidiance developed a very detailed roadmap of the value chain and the relevant stakeholders in each step. Starting with import and distribution strategy, a clear plan was developed in order to maintain costs low in order to offer distributors a competitive price that would make the client accessible and attractive to end-consumers. YCP Solidiance identified and engaged distributors in all major states in Australia for both the Automotive\/Commercial and Industrial segments. Also, YCP Solidiance developed a detailed strategy for the retail segments including marketing, sponsorship and other forms of product exposure to generate awareness and attract new customers.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:769,&quot;3&quot;:{&quot;1&quot;:0},&quot;11&quot;:4,&quot;12&quot;:0}\" style=\"font-size: 10pt; font-family: Arial;\">Through extensive primary and secondary research, YCP Solidiance developed a very detailed roadmap of the value chain and the relevant stakeholders in each step. Starting with import and distribution strategy, a clear plan was developed in order to maintain costs low in order to offer distributors a competitive price that would make the client accessible and attractive to end-consumers. YCP Solidiance identified and engaged distributors in all major states in Australia for both the Automotive\/Commercial and Industrial segments. Also, YCP Solidiance developed a detailed strategy for the retail segments including marketing, sponsorship and other forms of product exposure to generate awareness and attract new customers.<\/span><br><\/p>","ja":"<p><span style=\"font-family: Nunito, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 1rem;\">\u5e83\u7bc4\u56f2\u306b\u53ca\u3076\u4e00\u6b21\u8abf\u67fb\u304a\u3088\u3073\u4e8c\u6b21\u8abf\u67fb\u3092\u901a\u3058\u3066\u3001YCP Solidiance\u306f\u3001\u30d0\u30ea\u30e5\u30fc\u30c1\u30a7\u30fc\u30f3\u3068\u5404\u6bb5\u968e\u3067\u95a2\u9023\u306e\u3042\u308b\u30b9\u30c6\u30fc\u30af\u30db\u30eb\u30c0\u30fc\u306b\u3064\u3044\u3066\u306e\u975e\u5e38\u306b\u8a73\u7d30\u306a\u30ed\u30fc\u30c9\u30de\u30c3\u30d7\u3092\u4f5c\u6210\u3057\u307e\u3057\u305f\u3002 \u8f38\u5165\u304a\u3088\u3073\u6d41\u901a\u6226\u7565\u304b\u3089\u958b\u59cb\u3057\u3001\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u304c\u5b9f\u73fe\u53ef\u80fd\u3067\u6700\u7d42\u6d88\u8cbb\u8005\u306b\u3082\u9b45\u529b\u7684\u306a\u3001\u7af6\u4e89\u529b\u306e\u3042\u308b\u4fa1\u683c\u3092\u30c7\u30a3\u30b9\u30c8\u30ea\u30d3\u30e5\u30fc\u30bf\u30fc\u306b\u63d0\u793a\u3057\u3001\u4f4e\u30b3\u30b9\u30c8\u3092\u7dad\u6301\u3059\u308b\u305f\u3081\u306e\u660e\u78ba\u306a\u8a08\u753b\u304c\u7acb\u3066\u3089\u308c\u307e\u3057\u305f\u3002 YCP Solidiance\u306f\u3001\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u306e\u4e3b\u8981\u306a\u5168\u3066\u306e\u5dde\u306b\u304a\u3051\u308b\u81ea\u52d5\u8eca\u30fb\u5546\u696d\u30fb\u7523\u696d\u30bb\u30b0\u30e1\u30f3\u30c8\u306e\u8ca9\u58f2\u696d\u8005\u3092\u7279\u5b9a\u3057\u3001\u30b3\u30f3\u30bf\u30af\u30c8\u3092\u53d6\u308a\u307e\u3057\u305f\u3002\u307e\u305f\u3001YCP Solidiance\u306f\u3001\u8a8d\u77e5\u5ea6\u3092\u9ad8\u3081\u3001\u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3001\u30b9\u30dd\u30f3\u30b5\u30fc\u3001\u305d\u306e\u4ed6\u306e\u5f62\u614b\u306e\u5546\u54c1\u9732\u51fa\u65b9\u6cd5\u3092\u542b\u3080\u6d41\u901a\u30bb\u30b0\u30e1\u30f3\u30c8\u5411\u3051\u306e\u8a73\u7d30\u306a\u6226\u7565\u3092\u7acb\u6848\u3057\u307e\u3057\u305f\u3002<\/span><br><\/p>"},"engagement_roi":{"en":"<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;The client's products are now distributed throughout Australia and across market segments. They are expected to reach their goal of 3M litres in the next 12 to 24 months.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:769,&quot;3&quot;:{&quot;1&quot;:0},&quot;11&quot;:4,&quot;12&quot;:0}\" style=\"font-size: 10pt; font-family: Arial;\">The client's products are now distributed throughout Australia and across market segments. They are expected to reach their goal of 3M litres in the next 12 to 24 months.<\/span><br><\/p>","ja":"<p><span style=\"font-family: Nunito, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 1rem;\">\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306e\u88fd\u54c1\u306f\u73fe\u5728\u3001\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u5168\u571f\u304a\u3088\u3073\u69d8\u3005\u306a\u5e02\u5834\u30bb\u30b0\u30e1\u30f3\u30c8\u5411\u3051\u306b\u6d41\u901a\u3057\u3066\u3044\u307e\u3059\u3002 \u4eca\u5f8c12\u301c24\u30ab\u6708\u3067300\u4e07\u30ea\u30c3\u30c8\u30eb\u3068\u3044\u3046\u8ca9\u58f2\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u898b\u901a\u3057\u3067\u3059\u3002<\/span><br><\/p>"},"created_at":"2024-08-25T12:46:35.000000Z","updated_at":"2024-09-10T01:02:17.000000Z","media":[{"id":3177,"model_type":"App\\Models\\CMS\\CaseStudy","model_id":10,"uuid":"a172ddb6-0d36-4fc9-b9bd-552e3838bfd9","collection_name":"image","name":"5ee32b800fdcc109187490","file_name":"5ee32b800fdcc109187490.jpg","mime_type":"image\/jpeg","disk":"images","conversions_disk":"images","size":83138,"manipulations":[],"custom_properties":[],"generated_conversions":[],"responsive_images":[],"order_column":1,"created_at":"2024-08-25T12:46:35.000000Z","updated_at":"2024-08-25T12:46:35.000000Z","original_url":"https:\/\/ycp.com\/storage\/images\/3177\/5ee32b800fdcc109187490.jpg","preview_url":""},{"id":4695,"model_type":"App\\Models\\CMS\\CaseStudy","model_id":10,"uuid":"250c8796-d7f8-4cb6-94b4-1b824614a704","collection_name":"thumb","name":"5ee32b800fdcc109187490","file_name":"01J7CP70D15K0ZBPDK56CKMKH7.webp","mime_type":"image\/webp","disk":"images","conversions_disk":"images","size":91268,"manipulations":[],"custom_properties":[],"generated_conversions":[],"responsive_images":[],"order_column":2,"created_at":"2024-09-10T00:44:22.000000Z","updated_at":"2024-09-10T00:44:22.000000Z","original_url":"https:\/\/ycp.com\/storage\/images\/4695\/01J7CP70D15K0ZBPDK56CKMKH7.webp","preview_url":""}]}

ラオスの自動車用潤滑油市場 に関する機会評価

{"id":8,"slug":"partner-search-for-contract-chemicals-manufacturer","featured":1,"featured_service":1,"published":1,"published_at":"2019-07-04T00:00:00.000000Z","title":{"en":"Partner Search for Contract Chemicals Manufacturer","ja":"\u5316\u5b66\u88fd\u54c1\u306e\u59d4\u8a17\u88fd\u9020\u30d1\u30fc\u30c8\u30ca\u30fc\u306e\u7279\u5b9a"},"meta_title":{"en":"How We Help Clients: Partner Search Chemicals Manufacturer","ja":"\u30b1\u30fc\u30b9\u30b9\u30bf\u30c7\u30a3\uff1a\u5316\u5b66\u88fd\u54c1\u306e\u59d4\u8a17\u88fd\u9020\u30d1\u30fc\u30c8\u30ca\u30fc\u306e\u7279\u5b9a"},"meta_description":{"en":"The client intends to develop its car care chemical business in China.","ja":"\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306f\u3001\u4e2d\u56fd\u3067\u306e\u30ab\u30fc\u30b1\u30a2\u5316\u5b66\u88fd\u54c1\u4e8b\u696d\u306e\u62e1\u5927\u3092\u76ee\u6307\u3057\u3066\u3044\u307e\u3059\u3002"},"excerpt":{"en":"The client intends to develop its car care chemicals business in China.","ja":"\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306f\u3001\u4e2d\u56fd\u3067\u306e\u30ab\u30fc\u30b1\u30a2\u5316\u5b66\u88fd\u54c1\u4e8b\u696d\u306e\u62e1\u5927\u3092\u76ee\u6307\u3057\u3066\u3044\u307e\u3059\u3002"},"client":{"en":"<p><span>The client is a Europe-based multinational company focusing on lubricants and car care chemicals manufacturing.<\/span><br><\/p>","ja":"<p><span style=\"font-family: Nunito, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 1rem;\">\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306f\u3001\u6f64\u6ed1\u5264\u3068\u30ab\u30fc\u30b1\u30a2\u5316\u5b66\u88fd\u54c1\u306e\u88fd\u9020\u306b\u6ce8\u529b\u3059\u308b\u30e8\u30fc\u30ed\u30c3\u30d1\u306b\u62e0\u70b9\u3092\u7f6e\u304f\u591a\u56fd\u7c4d\u4f01\u696d\u3067\u3059\u3002<\/span><br><\/p>"},"glance":{"ja":null},"issue":{"en":"<p>The client intended to develop its car care chemicals business in China, and would like to identify contract manufacturers that fits the stringent criteria of being their partner in China. They did not have local manufacturing capabilities and had to outsource this to local contract manufacturers, also known as \"Toll Blenders\". To help the client, we conducted detailed company research to identify and ascertain which Toll Blender met most or all of the criteria.<br><\/p>","ja":"\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306f\u3001\u4e2d\u56fd\u306b\u304a\u3051\u308b\u30ab\u30fc\u30b1\u30a2\u5316\u5b66\u88fd\u54c1\u4e8b\u696d\u306e\u62e1\u5927\u3092\u76ee\u6307\u3057\u3066\u3001\u4e2d\u56fd\u56fd\u5185\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u3068\u3057\u3066\u306e\u53b3\u3057\u3044\u57fa\u6e96\u3092\u6e80\u305f\u3059\u3001\u88fd\u9020\u59d4\u8a17\u4f1a\u793e\u3092\u63a2\u3057\u3066\u3044\u307e\u3057\u305f\u3002\u73fe\u5730\u3067\u306f\u88fd\u9020\u80fd\u529b\u3092\u5099\u3048\u3066\u3044\u306a\u304b\u3063\u305f\u305f\u3081\u3001\u300cToll Blenders\u300d\u3068\u3057\u3066\u3082\u77e5\u3089\u308c\u308b\u73fe\u5730\u306e\u88fd\u9020\u59d4\u8a17\u4f1a\u793e\u306b\u5916\u6ce8\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3057\u305f\u3002\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3092\u652f\u63f4\u3059\u308b\u305f\u3081\u306b\u3001\u79c1\u305f\u3061\u306f\u8a73\u7d30\u306b\u308f\u305f\u308b\u4f01\u696d\u8abf\u67fb\u3092\u5b9f\u65bd\u3057\u3001\u3069\u306e\u88fd\u9020\u4f1a\u793e\u304c\u9078\u5b9a\u306e\u57fa\u6e96\u306e\u5168\u3066\u3001\u307e\u305f\u306f\u5927\u534a\u3092\u6e80\u305f\u3057\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3057\u305f\u3002"},"approach":{"en":"<p>The team conducted exhaustive desk research and also direct in-person interviews with toll blenders on the medium list to determine if they meet the criteria for shortlisting. We applied a proprietary filtering and shortlisting model that included multiple weightages across 25 sub-criteria to derive a rigorous analysis across every aspect of a potential target company for partnership.<\/p><p><figure data-trix-attachment=\"{&quot;contentType&quot;:&quot;image&quot;,&quot;height&quot;:250,&quot;url&quot;:&quot;\/assets\/summernote\/5d2e936c8ecf1.png&quot;,&quot;width&quot;:754}\" data-trix-content-type=\"image\" class=\"attachment attachment--preview\"><img src=\"\/assets\/summernote\/5d2e936c8ecf1.png\" width=\"754\" height=\"250\"><figcaption class=\"attachment__caption\"><\/figcaption><\/figure><\/p>","ja":"<p><span style=\"font-family: Nunito, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 1rem;\">\u30c1\u30fc\u30e0\u306f\u5fb9\u5e95\u7684\u306b\u30c7\u30b9\u30af\u30ea\u30b5\u30fc\u30c1\u3092\u5b9f\u65bd\u3057\u3001\u4e2d\u9593\u30ea\u30b9\u30c8\u306b\u6319\u304c\u3063\u305f\u88fd\u9020\u4f1a\u793e\u3068\u76f4\u63a5\u9762\u8ac7\u3082\u884c\u3044\u3001\u6700\u7d42\u9078\u8003\u306e\u57fa\u6e96\u3092\u6e80\u305f\u3057\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u3092\u5224\u65ad\u3057\u307e\u3057\u305f\u3002 25\u306e\u526f\u57fa\u6e96\u306b\u8907\u6570\u306e\u30a6\u30a7\u30a4\u30c8\u5024\u3092\u8a2d\u5b9a\u3057\u305f\u72ec\u81ea\u306e\u30d5\u30a3\u30eb\u30bf\u30ea\u30f3\u30b0\u304a\u3088\u3073\u9078\u8003\u30e2\u30c7\u30eb\u3092\u9069\u7528\u3057\u3001\u30d1\u30fc\u30c8\u30ca\u30fc\u5019\u88dc\u3068\u306a\u308b\u88fd\u9020\u4f01\u696d\u306e\u3042\u3089\u3086\u308b\u5074\u9762\u306b\u3064\u3044\u3066\u5fb9\u5e95\u3057\u3066\u5206\u6790\u3092\u884c\u3044\u307e\u3057\u305f\u3002<\/span><br><\/p>"},"engagement_roi":{"en":"<p>The client was able to finally select four toll blenders that had the capabilities to produce the type of products that they required.<br><\/p>","ja":"<p><span style=\"font-family: Nunito, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, &quot;Helvetica Neue&quot;, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;, &quot;Noto Color Emoji&quot;; font-size: 1rem;\">\u6700\u7d42\u7684\u306b\u3001\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306f\u5fc5\u8981\u306a\u88fd\u54c1\u3092\u751f\u7523\u3059\u308b\u80fd\u529b\u3092\u5099\u3048\u305f\u88fd\u9020\u4f1a\u793e\u30924\u793e\u9078\u51fa\u3059\u308b\u3053\u3068\u306b\u6210\u529f\u3057\u307e\u3057\u305f\u3002<\/span><br><\/p>"},"created_at":"2024-08-25T12:46:33.000000Z","updated_at":"2024-09-10T00:50:22.000000Z","media":[{"id":3175,"model_type":"App\\Models\\CMS\\CaseStudy","model_id":8,"uuid":"1b577de1-ec58-4336-a7c0-e5a8015e7155","collection_name":"image","name":"5ee32c28d5c49927036314","file_name":"5ee32c28d5c49927036314.jpg","mime_type":"image\/jpeg","disk":"images","conversions_disk":"images","size":58308,"manipulations":[],"custom_properties":[],"generated_conversions":[],"responsive_images":[],"order_column":1,"created_at":"2024-08-25T12:46:33.000000Z","updated_at":"2024-08-25T12:46:33.000000Z","original_url":"https:\/\/ycp.com\/storage\/images\/3175\/5ee32c28d5c49927036314.jpg","preview_url":""},{"id":4698,"model_type":"App\\Models\\CMS\\CaseStudy","model_id":8,"uuid":"ee6ce5a0-e0d4-4552-8073-19016ac4d0d3","collection_name":"thumb","name":"5ee32c28d5c49927036314","file_name":"01J7CPHZE3DZEG1CDYCPW23M4B.webp","mime_type":"image\/webp","disk":"images","conversions_disk":"images","size":61116,"manipulations":[],"custom_properties":[],"generated_conversions":[],"responsive_images":[],"order_column":2,"created_at":"2024-09-10T00:50:22.000000Z","updated_at":"2024-09-10T00:50:22.000000Z","original_url":"https:\/\/ycp.com\/storage\/images\/4698\/01J7CPHZE3DZEG1CDYCPW23M4B.webp","preview_url":""}]}

化学製品の委託製造パートナーの特定

Numbers

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